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Banning celebrities from endorsing alcoholic beverages was a wrong move by government -Edem
Rapper, Edem, has expressed his displeasure at the ban on celebrities from endorsing alcoholic beverages and has asked the relevant authorities to reverse the decision.
According to him, celebrities were making big money through endorsements for alcoholic beverage companies until the ban came into place.
“Nothing is working in the entertainment field and the main problem is because the government has banned alcoholic beverage producers from sponsoring events and also stopped celebrities from endorsing alcoholic beverages which is so wrong.
“It is pointless to say that because we are celebrities, we should not endorse an alcoholic product. The companies have stated that the drink is for people above 18 years so how is the celebrity influencing underage people? They should kindly allow us to stay in business because the shows are not a lot,” he said in an interview with Graphic Showbiz last week.
In 2015, the Food and Drugs Authority (FDA) banned celebrities from advertising alcoholic beverages. The FDA said at the time that the ban was not only in adherence to a World Health Organisation policy but was part of efforts to protect children and prevent them from being lured into alcoholism.
The Deputy Chief Executive Officer of the FDA at the time, John Odame Darkwa, told Adom FM that research conducted by the World Health Organisation had revealed that alcohol-related diseases among children were on the rise and attributed the development to the continuous involvement of celebrities in advertising alcoholic beverages.
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He stated that underage fans of celebrities were easily convinced to practice what their icons did or said so celebrity endorsement for alcoholic beverages was dangerous.
However, Edem said the ban’s negative impact was not only felt in reduced incomes for celebrities but entertainment events were also suffering.
“These alcoholic beverages played a major role by sponsoring these big events but now there is a ban on it. The decision is so wrong and has to be checked as soon as possible,” he said.
Edem, who is preparing for the third edition of his Edemfest which will come off from Friday, November 1 to 3, said he was putting finishing touches to his upcoming album which should be ready by the end of this year.
The album, according to Edem, would feature some A-list artistes such as Sarkodie and Stonebwoy.
Source: graphic.com.gh
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D Jay lands two nominations ahead of 2023 Vodafone Ghana Music Awards with smash hit ‘Balance It’
Talk about the 24th edition of the Vodafone Ghana Music Awards has already begun to spread like wildfire. And with fans flocking online to check out the newly released nomination list from Charterhouse Ghana, artists like D Jay are among those sparking such buzz. The sensational singer landed two nominations in two big categories for the upcoming event: ‘’’Best Afrobeats Song’’ and ‘’Best New Artiste’’.
His smash hit ‘Balance It’ was the obvious pick. It was one of the blockbuster releases of the previous year and as such, will compete with other popular tracks in its category: Camidoh’s ‘Sugarcane Remix’, Gyakie’s ‘Something’, KiDi’s ‘Champagne’, King Promise’s ‘Ginger’ and FBS’s ‘Jo’ for ‘’Best Afrobeats Song’’. There will also be tough competition from six other newcomers contesting with D Jay for the ‘’Best New Artiste’’ award.
Speaking to a source close to us, D Jay expressed his gratitude and excitement: ‘’The past year was really intense. There were many sleepless nights and the team and I worked super hard, so I am excited to see we were given two nominations. This is a huge boost for us after all the sacrifices we made. I’m thankful to everyone who never stopped streaming ‘Balance It.’ I want to win this award for all of you. Let’s make it happen!’’.
At only 21 years old, D Jay has been making waves in the music industry with his catchy and melodious Afrobeats songs. His biggest song, ‘Balance It,’ became a viral sensation on TikTok with over 100 million views and 40 million streams worldwide before attracting a verse from emPawa Africa boss, Mr Eazi on its remix last year. The song racked up over one million Shazams and is one of TikTok’s favorite songs for creating content.
D Jay is currently promoting his latest song ‘Morning Stress,’ which you can listen to here: https://empawaafrica.lnk.to/DJayMorningStress
Buzz
Lamisi Honoured In The Netherlands
Sensational Ghanaian singer, songwriter, and performer, Regina Lamisi Awiniman Anabilla Akuka, known by the stage name, Lamisi, has been awarded in the Kingdom of the Netherlands for her exploits in alternative music and for promoting the rich Ghanaian culture to her global audience.
The musician was part of several distinguished individuals and other professionals in the diaspora awarded for flying high the flag of Ghana and contributing their quota to the country’s development in various ways.
The recognition of the musician by the Representative Council of Ghanaian Organisations in the Netherlands (RECOGIN) and the Embassy of Ghana in the Kingdom of the Netherlands happened on Saturday 11th March 2023 at Schepenbergweg in Amsterdam.
Presenting a plaque to the musician, His Excellency Francis Danti Kotia, Ghana’s Ambassador to the Kingdom of the Netherlands commended Lamisi for her great success over the years in representing her people and staying true to her culture, which is evident in her music, costuming, and performances.
“It is important we are doing this today as it shows great respect for you, the others, and the rules you have decided to live by. Honour helps us act in a way that lives up to high ideals, looks out for vulnerable people, and makes a way forward that is better than what has come before; better for everyone. We are convinced this is going to urge you to do more and we also believe that greater things are yet to come for you”, he added.
The ceremony was part of activities to mark the celebration of Ghana’s independence anniversary dubbed “Ghana @ 66 Celebration”, organised by RECOGIN and supported by the Embassy of Ghana in the Kingdom of the Netherlands, and Akwaaba Holland. Lamisi gave an outstanding performance to crown the ceremony.
By Harriet Ama Bampoe
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I’ll Emerge winner of VGMA “Best Rap Performance Again” – Lyrical Joe
Ghanaian rapper, Joesph Gamor, knwn by all in the entertainment fraternity as ‘Lyrical Joe’ has disclosed that he is confident of winning the ‘Best Rap Performance’ award at the Vodafone Ghana Music Awards, for the second time in a row. (more…)
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