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Boosting Your Fashion Site Traffic And Get Followers For Instagram With Influencer Marketing



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With increasing reliance on social media, it plays a vital role in the lives of people today. It is hard to imagine life without social media nuances, and most of the things people view is on the internet. When it comes to fashion, the way, people access it has undergone a sea change. The aspects of friction in the way of imagining fashion has changed. Gone are the days when all people had to know about fashion were from a few magazines. The integration of social media in the lives of the common man has popularized fashion for all and not just the high-end customers.

With the emergence of Instagram, the way people view fashion has changed as it makes enthusiasts more flexible and creative while dealing with brands. Although the ramp walks are still in vogue, the new concepts of connecting with the audience are the points of uniqueness as visible on Task Ant.

Know the statistics

Even though the advent of Instagram is not new, the developments that demonstrate revolutionary ways of shopping are new indeed. Along with the short and snappy ways of showcasing fashion brands on Instagram, the active five hundred users on this social media channel can make all the difference. If you are looking forward to ways to let your fashion brand interact with people spontaneously, Instagram should be the platform to choose. What makes Instagram different from the other social media platforms is its ability to stay at par with the requirements and desires of the people as far as fashion brands are concerned. No wonder, fashion brands are amalgamating UGC with their posts to grab the attention of customers. A perfect example is delaware llc.

Role of influencer marketing 

For the creation of fashion brand awareness, nothing works more diligently than influencer marketing. Research reveals that about eighty percent or more companies that rely on influencer marketing are sure that it outsmarts the contents that brands create. The other reason for maximizing the benefits of influencer marketing us the financial benefit it offers. Therefore, a brand’s marketing unit is keen to work with social media influencers for a wide range of activities, such as referral programs and contests. Read the following to explore the connection between fashion brands and Instagram influencers.

  • Today’s fashion brands believe in digitalizing their marketing strategies, and what better is it to use influencers to impact the mind of fashion enthusiasts in social media.
  • Influencer marketing is also beneficial as the activities taking place in the digital front can be measured through shares and likes.
  • Several social media influencers have devoted followers on social media platforms who envisage them as extremely knowledgeable on the specific niche and follow their advice frequently.
  • Using a famous persona from the fashion industry as an influencer for your brand can fulfill the dream of several users of social media platforms and makes it one of the most appealing and charismatic options for driving traffic to the fashion site.

Working with celebrity influencers

The fashion brands believe in working with celebrity influencers for Instagram through various pictures they pose when promoting a brand and explain to people why they should follow the particular brand and keep the rest aside. Using celebrities to offer discount coupons and writing reviews for audiences are some of the other methods they should try. Using influencers to shape a brand is overwhelming and demonstrates why the celebrity you have chosen has preferred to stand by your side. When you want to get followers for Instagram through influencers, you have a reason to celebrate your happiness.

Enhancing traffic with Instagram

Even though the fashion stores and brands work day and night to enhance their following on Instagram, it is the role of influencers that allow them to create and strengthen a community of followers.  Many Instagram growth service providers are available now to help brand grow their following. Moreover, when the question is how to reach prospective customers faster, coordinating with influencers has a significant role to play as far as your fashion brand is concerned. Check the following to know how to make the most of influencers on Instagram to take your brand forward.

  1. When it comes to using transient content on Instagram, it benefits the users as they can avoid reading the same stories repeatedly, but people can miss a few engaging stories as well. Therefore, fashion brands should start focusing on influencers with the massive following to drive more traffic to your site and add a link that relates to the stories.
  2. To maximize the benefits of influencers with Instagram stories, you need to stay transparent, make your site more accessible, provide something to your audience for a specific time, and create an attractive landing page to make the visitors stay longer on your site.
  3. Collaborating live streaming action of influencers is another way of reaching the audience.
  4. You need not ask an influencer to add a link to your site for driving traffic. All you need is to get more audience through regular posts on Instagram. When it comes to adding more zeal is through a call to action.

Customers believe that when influencer uses something, the chances are that the individual has already used it. Quite naturally, people are more likely to rely on the reviews of users. Often, fashion brands ask influencers to pass promo codes to users for heightening the effect.

Breaking the myths

Before you go ahead and engage an influencer for your brand, it is necessary to know that the individual may not be a person of repute. Even with influencers who have a moderate following, you can impress the fashion enthusiasts. The fan following the influencer generates may not be huge, as numbers are nothing more than numerical figures. The aim of every brand should be to make the small fan following more effective than increasing the number of followers that may not do any good to enhance traffic.

Statistics reveal that Instagram is not going away soon, and it is here to stay. You need to know that influencers belong to different segments and have a separate set of fan following. Therefore, you need to understand which influencer to engage in promoting your brand further. After all, the traffic you get on your site should not be ephemeral.




Ghana And 5 Other African countries Showcase Rich Fashion and Culture At The First Africa Fashion week -Middle East Edition in Dubai



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Talented designers from Africa were given the spotlight at this year’s Africa Fashion Week which was held at the DIFC’s Gate Village in Dubai.

The three-day free event captured the exhibition of culture, beauty, talent, elegance, and excellence while celebrating the grounded heritage of AFRICA.

Activities lined up this year included panel discussions on the topics of Innovation and Technology, Sustainability, and Industry Real Talk.

Patrons had the opportunity to partake in workshops and witness the runway show featuring breathtaking designs by some of the continent’s finest designers.IMG 20230319 WA0047

Collections from Ghana, Nigeria, Zimbabwe, South Africa, Senegal, and Congo were on display throughout the week.

Nana Serwaa

Nana Serwaa

Ghana’s Nana Serwaa of Caped Coast embraced the concept of eco-friendliness and showcased a collection that is sustainably focused. She released the future of fashion with a collection of capes, kaftans, and kimonos, made with authentic and sustainable prints produced in Ghana.IMG 20230319 WA0046

With the vision of “bridging traditional tailoring with modern fashion forward thinking” in mind, Kiza Bespoke from Nigeria appointed Creative Director Zak to express their new collection. The brand symbolized how Kiza bespoke breathes new life into modern tailoring while showcasing that the brand is a fashion presentation with understated refinement.

From Senegal, OMAAD paid homage to its rich African heritage through creative designs that were urban & chic with a modern look and comfortable feel. The Dubai-based fashion label crafted each capsule collection with the purpose and intention of exploring traditions and cultures while embracing the modern world.IMG 20230319 WA0037

Ntombi Couture collection from Zimbabwe displayed its full Zambezi Collection through Hues reminiscent of the Zambezi River and its tranquil sunsets, with a blend of light and structured fabrics and modern expression of African opulence in traditional African prints.

Displayed a mix of earthy tones and bold colors, taking center stage and dazzling patrons at this year’s African Fashion Week was Mantsho from South Africa. The vibrant brand known for its distinctive signature prints and carefully curated textiles echoed a collection that is based on confident African aesthetics with an international sensibility.

A unisex collection, named Yulu, which means UP in Swahili, was presented by Congolese-South African designer Urban Zulu.

Although the designer himself was not present the brand perfectly showcased its new collection to the world. The essence of the collection symbolized the notion of expressing Art as Fashion and Fashion as Art, displaying reimagined African prints in the most contemporary format.

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How can I find the perfect summer dress?



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Summer is around the corner and it’s time to start thinking about refreshing our wardrobe with the latest trends in summer dresses. Whether you’re looking for a casual sundress for a picnic or a fancy dress for a wedding, there are plenty of options available to choose from. In this article, we’ll give you some shopping suggestions for summer dresses, including where to find cheap dress wholesalers and the latest midi dresses for women.

Summer dresses are a staple in any woman’s wardrobe during the warmer months. They’re easy to wear, comfortable and stylish. When choosing a summer dress, it’s important to consider the occasion, your body shape, and your personal style. There are several types of summer dresses available such as maxi dresses, midi dresses, mini dresses, and more. Let’s take a look at some of the latest trends in summer dresses.

Midi dresses are a popular choice for women who want a dress that’s not too short or too long. Midi dresses typically fall just below the knee, which makes them versatile and appropriate for a variety of occasions. They can be dressed up or down, and they’re perfect for both casual and formal events. Some popular styles of midi dresses include wrap dresses, shirt dresses, and halter neck dresses. You can find midi dresses in a variety of colors and prints, including floral, stripes, and polka dots.

If you’re looking for a cheap dress wholesaler, there are plenty of options available online. Wholesale clothing suppliers offer a wide range of summer dresses at discounted prices. These dresses are often made from lightweight fabrics such as cotton, linen, and rayon, which are perfect for hot summer days. When shopping for cheap summer dresses, it’s important to consider the quality of the fabric and the fit of the dress. You don’t want to end up with a dress that falls apart after one wash or doesn’t fit properly.

When shopping for summer dresses, it’s important to consider your body shape. Different styles of dresses flatter different body types. For example, if you have an hourglass figure, you may want to choose a dress that cinches at the waist to accentuate your curves. If you have a pear-shaped figure, you may want to choose a dress that flares out at the hips to balance out your silhouette. There are several online guides available that can help you choose the best dress for your body shape.

When it comes to colors and prints, summer dresses are all about bright colors and bold prints. Floral prints are always popular during the summer months, and they’re perfect for adding a touch of femininity to your wardrobe. Stripes are also a popular choice for summer dresses, and they’re perfect for creating a nautical look. If you’re feeling daring, you may want to try a bold print such as animal print or geometric print.

In conclusion, summer dresses are a must-have for any woman’s wardrobe during the warmer months. Whether you prefer maxi dresses, midi dresses, or mini dresses, there are plenty of options available to choose from. When shopping for summer dresses, it’s important to consider the occasion, your body shape, and your personal style. If you’re looking for a cheap dress wholesaler, there are plenty of options available online. Just make sure to choose a reputable supplier and consider the quality of the fabric and the fit of the dress. With these shopping suggestions, you’re sure to find the perfect summer dress for any occasion.

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People & Lifestyle

Scent of Africa Celebrates the First Anniversary of the Eternal Legends Collection



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Scent of Africa, the fine fragrance house created by Ghandour Cosmetics Ltd., celebrated its anniversary of launching the exclusive Eternal Legends Collection inspired by legends in African mythology. (more…)

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Hairsalonguider, all about you, need to know



Hairsalonguider, all about you, need to know

The hair and fashion industry is ever-evolving, with new trends and styles emerging yearly. This industry generates over $46 billion in revenue annually in the United States alone. In this dynamic and competitive industry, accessing reliable information about hair salons and their services is crucial for customers. With that said, Hair Salon Guider is a website dedicated to providing comprehensive information about hair salons across the United States.

The website covers each state’s top 10 hair salons, focusing on customer reviews and ratings to determine the best options. It provides detailed information about each salon, including its history, address, pricing, timing, contact information, amenities, email, and a brief description of its services. Users can easily navigate the site as it is well-organized, with clear headings and subheadings for each state and city.

Hair Saloon Guider Rating and Reviews:

One of the strengths of is its focus on customer reviews and ratings. This feature helps ensure that the information is reliable and up-to-date. It also allows customers to make informed decisions when selecting a salon. The website’s user-friendly interface makes it easy for customers to browse various options and read reviews of each salon before making their choice. The website’s design is also clean and visually appealing, with a simple layout makes it easy to find the information you’re looking for. High-quality images are used throughout the site to make it more engaging and visually appealing. The website is also optimized for mobile devices, making it easy to use.

Content Strategy:

Additionally, the website’s detailed information about each salon gives readers a good sense of what to expect from each establishment. Customers can compare pricing, location, and services offered at each salon before deciding. This feature is helpful for customers who are new to an area or looking to switch salons. In summary, is a valuable resource for anyone looking for information about hair salons in the United States. The website’s focus on customer reviews and ratings ensures reliable and up-to-date information. 

The detailed information about each salon makes comparing options and making informed decisions easy. The website’s clean design and user-friendly interface also make it a pleasure. Moreover, the website is an excellent tool for hair salon owners looking to increase their online presence. With, salon owners can leverage customer reviews and ratings to improve their business. Positive reviews can attract new customers and increase overall revenue for the salon.

Provide Best Services:

Another benefit of is that it helps promote competition among salons. Salons are incentivized to provide excellent service and maintain a high rating on the website. This competition ultimately benefits customers by ensuring they receive high-quality services from salons. In addition, provides a platform for customers to share their experiences and give feedback to salon owners. This feedback can help salons improve their services and customer satisfaction.

Salons can also use this feedback to identify areas for improvement and make necessary changes to enhance the customer experience. Finally, the website’s emphasis on customer reviews and ratings can help build customer trust and credibility. With so many salons to choose from, customers are more likely to trust a salon with positive thoughts and a high rating on the website. This trust and credibility can increase customer loyalty and repeat business for the salon.

Final Words: is a valuable resource for customers and hair salon owners alike. The website’s focus on customer reviews and ratings, clean design, and user-friendly interface makes it easy to use and navigate such as Best Hair Salons in Fort Worth.  Salon owners can leverage the website to improve their online presence.

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Celebrating Ghana’s heritage month with the best kente plug out of Africa, GOBA KENTE



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Every successful trade begins with a need and the capacity to fulfill that need. GOBA kente is a premium handwoven kente brand located at the 27 Westlands Boulevard, Accra-Ghana that capitalizes on providing highly authentic handcrafted kente products to various sets of clientele that the business serves.PH 8720 Original

GOBA Kente was birthed by the capacity of its owner, Baaba Ankrah to satisfy the need of her then client as a Banker. Her clients explained their challenges in sourcing high quality authentic handwoven kente for an event in 2012. She visited the roots of Kente, Bonwire, and built up connections with the master craftsmen, producers and suppliers to be able to serve both the local and international markets.IMG 9568

The custom designs of GOBA are the end results of the high end creativity of the CEO, her team and the expertise of master craftsmen who understand the works of a Loom and knows how to create magic out of colors and patterns.

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After 11 years of challenges and dedication, the brand can boast of not just its unique products but of it’s high end clients both locally and internationally in the likes the of popular Jonesbondweddng, Mrs. Samira Bawumia, Serwaa Amihere, Nana Aba Anamoah, Berla Mundi, Rev. Dr. Mrs. Gifty Lamptey, Mrs. Charlotte Osei, Sheryllee Ralph and many others. The exceptional service rendered to them and more has led to numerous recognition of the brand globally. As we serve, we hope to build and boost the social impact and economic impact of the Ghana kente weaving industry.

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How to Style Your Denim Jacket: 7 Fashion Looks for Every Occasion



How to Style Your Denim Jacket: 7 Fashion Looks for Every Occasion

Denim jackets are timeless! It’s been on the trend since your parents back in the day, and it’s still the mainstay for millennials and gen z. The main reason, of course, is because of the material that is comfortable and suitable for all types of outfits. You can wear a denim jacket for hanging out at a cafe, watching a music festival, or even as work attire.

Yes, you can wear a denim jacket for any occasion. From a casual event to a formal one, with the right supporting outfit and fashion items, you can style your look without worries of becoming a fashion disaster. Read on below to find the best way to style your denim jacket for any occasion!

1.   With an all-white outfit: Make a denim jacket a statement!

If you want to dress for a casual event, you don’t need to worry about mix & match fashion items. Just pair a denim jacket with a t-shirt, jeans, sneakers, and you’re ready to go! To make your denim jacket look more like a fashion statement, choose an all-white outfit to make you look neater.

2.   Suitable for every event: Combine a denim jacket with a leather skirt

Suitable for any occasion, be it for a formal event, a casual day out, or even a work attire you can pair your denim jacket with a turtleneck cropped top and a high-waist leather skirt. For more formal events at night, you can wear accessories such as earrings with large hoops, or pair your outfit with a black high-knee boot that can make you look more elegant and put out for a formal event.

3.   Catchy when it comes to fashion: Denim jackets and maxi dresses

Wearing a plaid maxi dress to attend a party invitation? Why don’t you mix and match your plaid dress with a denim jacket? The plaid dress is famous for its design that is not too formal but not too casual either. For a more catchy fashion statement, you can wear a denim jacket that is ripped and worn-looking.

4.   Professional and polished: Denim jacket as a fashion statement

Who says you can’t wear denim for a professional setting? You can wear a denim jacket for any occasion even for an office outfit. Denim is the best-added statement to your look, on top of adding warm comfort in a rainy or colder season.

You only need to pair a denim jacket with a neutral-colored blouse and culottes. To make you look more formal but still high fashion, you can add a high knee boot with a catchy animal print for your shoes choice. As a final touch, you can use a clutch or Kelly bag!

5.   For an urgent meeting: Pair any fashion outfit that looks formal with a denim jacket

Have an urgent meeting and don’t have much time to prepare for your outfit? Well, no worries! You can still look professional but still fashionable at work. Mix and match simple t-shirts, wide-length pants made of suede, leather bags, and pointed shoes that are timeless and elegant. To make it look more formal, add outerwear such as a denim jacket that can tie your look and make you look even better! Don’t worry, a denim jacket won’t make you look too casual, instead, it can be a statement point for your whole look.

6.   Perfect pair for a casual dress: A denim jacket is a key

For a social event or casual date, you can pair a casual dress with a denim jacket to elevate your look. Be it a summery dress or a tight dress, whichever your go-to look is, you can add a denim jacket to complete your look. Worry not about the choice of color, because denim jackets which usually have a neutral blue color, are suitable to be combined with all kinds of colors, including vibrant colors, such as yellow, red, or orange.    Your denim jacket is the best kind of clothing that can either tone down or tone up your outfit look.

7.   Cool babes: Denim on Denim

Denim on denim is back in trend and you should try it out to achieve a cool and edgier feel to your outfit. You can pair a denim jacket with jeans, a small sling bag, high heels, and statement sunglasses to add to your look! Neat and polished, you definitely look like the coolest babe alive!

There are more ways to style your denim jackets aside from what we show here! You can find lots of OOTD inspiration and mix-and-match tips on a platform such as TikTok, Instagram, and even Youtube videos. Being fashionable with your favorite denim jacket is easier to be done because you can utilize many platforms in order to get the best fashion inspiration!

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