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Cars45 expands to Ghana with digitised customer journey for buying, selling and swapping cars



Cars45 is aiming to become the primary platform for all car transactions in the $45 billion African used car market and expansion into these strategic markets marks an important step on that journey.

In an African market where 9 million used cars are traded annually, trust is often a rare commodity as buyers and sellers navigate opaque pricing and quality assurance structures. Using its technology-enabled platform, consumers in Ghana and Kenya can now sell their cars directly through Cars45 and get paid in 45 minutes.

Sellers have access to standardised pricing and a transparent marketplace, with 100 percent visibility into price offers, and buyers get access to the largest selection of verified cars. Cars45 will also provide vehicle financing, background checks, vehicle history, insurance, after-sales support, servicing and other ancillary services that consumers will need in their automotive lifecycle.

With retail locations already opened in Accra & Tema, Cars45Ghana plans to increase its footprint in Ghana even further by opening more centres in Kumasi, Tarkoradi and other cities.

In addition to the launch in Ghana Cars45 is also launching a consumer-to-consumer marketplace that directly matches sellers and buyers across all markets it operates in. In an African & Ghanaian automotive market where trust is not traditionally high, consumers will be able to connect in a seamless and secure way, using Cars45 as a marker of professionalism and excellence.

All cars listed in the Cars45 marketplace have been through a thorough vetting process (200-point inspection, due diligence and background check) and will carry the trusted Cars45 inspection report. Cars45 will also conduct multi-level screening to ensure that only serious buyers are brought forward. Buyers will have full confidence in the purchase they are making, and sellers will be protected by an escrow model.

About Cars45

Cars45 provides an end-to-end digitised customer journey for buying, selling and swapping cars in Ghana. Its technology-enabled platform makes it easier to trade cars in Ghana and it also provides access to finance, insurance and other value-added services.

Cars45 is building the infrastructure that allows sellers and buyers of cars across the Ghana to exchange value quickly, cheaply and with unhindered access to independent, relevant information required for decision making. It also has retail outlets at strategic locations to make it easier for customers to trade securely and with peace of mind.