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Dr. Vanessa unveiled as the new Icon for the “Go Girl” Policy by QIC

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Quality Insurance Company Limited (QIC) has unveiled the brand ambassador for their “Go Girl” policy. 

The latest ambassador, Dr. Vanessa Mensah-Kabu was unveiled on Thursday, September 22, 2022 at the Marriott Hotel in Accra.

Speaking at the launch, Dr. Vanessa expressed her excitement at the opportunity and entreated women to hop unto the policy.

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“I’d like to say thank you to QIC for picking me as their new “Go Girl” ambassador Icon. Definitely going to expect a lot for our professional women and all women in Ghana in terms of giving them that insurance policy that is catered solely for them. It is tailor-made for professional women and all women in Ghana. It’s not just about professional women but all women in Ghana who own a car should hop on the QIC policy to enjoy a lot of benefits,” she stated.

According to Cecil Ribero, the Chief Operations Officer at QIC,  “Go Girl” was born out of the need to encourage women to buy their motor insurance from QIC.

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“This thing started two years ago in 2019. Our data shows we have less claims from women. The motto insurance product is a tariff product and that means every insurance company charges the same premium. So, competition is based on the additional benefits you can offer and if women are safer drivers, why don’t you come up with a product that will make them want to come to QIC, and that’s where “Go Girl” came up,” he explained.

Mr Ribero believes that bringing Dr. Vanessa on board will not only make the campaign about selling motor insurance to women, but also being able to address some health concerns affecting women.

Read also: Usher, SZA, Stormzy, Gyakie, H.E.R., Sarkodie, Stonebwoy And Tems To Perform At Global Citizen Festival In Black Star Square In Accra, Ghana

“We want to make this a movement and not just QIC selling a product for women. It’s all about creating a platform for women, where its not only about their insurance, but we’ve brought a doctor on board to be able to discuss things that bother women health wise,” he added.

“Go Girl” was born out of QIC’s flagship policy, Kingly Queenly Motor Comprehensive Policy, where the courtesy car is a paid benefit.

“Go Girl” is a comprehensive motor insurance policy specifically designed for women and has won the CIIG Insurance Product of the year in 2019 and Product Innovation Award in 2020 by the Ghana Insurance Awards.

Watch video  from the unveiling event below;

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Amerado to drop GINA Album on 25th October 2022

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Derrick Sarfo Kantanka, a celebrated rapper and performer from Ghana known professionally as Amerado has announced 25th October 2022 as the day to release his first studio album.
Since breaking through to the music industry, the brilliant rapper and head of “Yeete Nsem” has been the center of attention, releasing back-to-back singles including “Abotr3” with Black Sherif, a 2022 BET Hip Hop Awards candidate, Back To Sender, Metua and Grace with Lasimd which happens to be on the album.

The multidimensional recording artist, songwriter, and performer announced the completion and release date of his debut studio album, titled “G.I.N.A,” on his official social media pages.

The abbreviation “G.I.N.A.” stands for “God Is Never Asleep.” According to information he provided on his verified social media pages, the album will start to be sold and streamed from Tuesday, October 25, 2022.

 

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Media General gifts 2-bedroom houses to 12 long-serving staff of TV3

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Owuraku Ampofo resigns from Joy Sports

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Popular Ghanaian sports journalist, Owuraku Ampofo has resigned as an employee of Joy Sports effective today, September 30, 2022, after joining the media company in 2017. (more…)

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Ave Maria School launches 40th Anniversary Celebrations

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The Ave Maria School has launched its 40th-anniversary celebration by urging school leaders to provide better opportunities and platforms for interaction with students in order to guide them in their education. (more…)

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Bree Runway Releases New Single and Video for “THAT GIRL”

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Pop visionary and global superstar-in-the-making, Bree Runway kicks off a new era with fiery new single THAT GIRL, out now. (more…)

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Good Morning America explores Ghana’s history and culture in a special feature

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Good Morning America, America’s most popular morning show, has explored Ghana’s culture, people, and places in a unique feature hosted by Robin Roberts. (more…)

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