People & Lifestyle
Fintech: An Access Route to Unbanked Populations in Africa
With a rapidly growing population, and a younger generation of tech savy workers n, Africa is poised to become the next global market leader. Today the continent’s population is over 1.4 billion . The advancement in technology, propelled by the urgent need to reconcile demand and supply has led Africa to work towards being increasingly competitive on the international scene. Despite tremendous advancements in trade and improved financial accessibility and communication technologies, a huge part of the continent is still unbanked.
The circuit of internet accessibility and reliability is growing exponentially on the continent, but nevertheless, the majority of consumers still don’t have access to bank services. The reality is even worse when it is gender compared. The UN Women data shows that approximately 1.3 billion women in the world are unbanked, of which ¾ of that population have never owned a bank account. There is no doubt that, to ensure traceability for micro economic aggregates, it is important to be able to account for the population which constitutes that economic projection through their financial flows. This has also been a huge impediment to ecommerce.
Despite their willingness to operate on every corner of a given territory or continent at large, our population, especially women are still held back by this challenge. Africa’s large unbanked population is mainly caused by poor infrastructures (transportation networks, communication networks), low literacy rate (that is the ability to understand and use certain services and technologies), government red tapes and myriads of technological barriers. Companies like Jumia, the leading e-commerce platform in Africa, however, have learned how to bypass this setback with services such as JumiaPay.
Fig1: Graph showing unbanked population worldwide. Africa houses the highest of them all.[1]
Data from penser, a specialist consulting firm focused on the payments and Fintech industry, outline that sub-Saharan Africa alone has the tremendous potential to house Fintech and ecommerce, as well as ensure their survival and continuity over time. This explains why the ecommerce leader in Africa, Jumia, founded mechanisms to overcome bottleneck challenges, as well as geographical and technological means to satisfy its ever-growing market in Africa. With its presence in 12 African countries and the advent of the COVID -19, the market for ecommerce and Fintech was both challenged and faced significant changes. It was both a time to re- think and , re-invent the new normal of ecommerce for our unbanked population with limited resources, which is o also faced with geographical and sanitary barriers.
![](“https://files.ameyawdebrah.com/wp-content/uploads/2023/05/19115350/300-x-250px-GHC500.gif")
Fig 2: Macro Economic Factors driving Fintech in Africa[2]
Generally, ecommerce greatly prosper in territories where the greater part of the consuming population has access to first; national IDs or any official document which will permit them to obtain or have access to banking systems (bank accounts, access to credits, bank cards etc); but also, most especially in areas where the population is ready to embrace new technologies and where the government has made available the necessary infrastructures and policies to welcome such companies. The particularity with Africa at large is that ecommerce or Fintechs don’t only have to face government barriers, but internet penetration, geographical possibilities, education and also limited financial resources (of populations) to subscribe to these services. In recent years, a more effective approach was developed by Jumia, that of mobile payments to replace payment on delivery. This did not only revolutionise the ecommerce sector, but also how Fintech could better apprehend the problem of accessibility to unbanked population. As more people are beginning to use smart phones on the continent, it becomes easier for them to profit from online banking services without necessarily vising a bank. With JumiaPay, the main Fintech incorporated technology of Jumia, customers can now recharge their phone, pay utility bills, make hotel reservations, book a ride, order food from their favourite restaurants and more.
Fig 3: Master card unbanked populations[3] Fig 4: JumiaPay[4]
Forging innovation yet challenging future ahead
This innovation comes at an important time as cash on delivery becomes more challenging and difficult to monitor. Also, it has created unprecedented access to unbanked populations in Africa, which reached its climax during the Covid-19 era as government barriers didn’t permit people to continue trading using the traditional methods (physical exchanges, supermarkets purchasing just to name a few). The service gives users a high secured mode of payment, which puts them at the centre of every operation. Once on the app, users can access it via their fingerprint or pattern lock. Also, no payment is completed on the app without sending an OTP (One Time Password) via a registered phone number or email. That way, the customer can be assured no unwanted transactions can be performed. Furtherance, customers get an email for every transaction performed on the app, ensuring traceability, trust and accountability for all. These features have permitted more unbanked population to embrace Fintech services, but also to permit those who never wanted to let go of physical money to trust mobile money services. In this way, customers can follow their money online while reducing the stress for former banking systems.
Fig 5: Google.com
Creating regulations that work for all
Over the past decade, Africa has gradually become the global leader in mobile financial services. This has been proven within the start-up ecosystem, which was largely driven by Fintechs, accounting for about 25% of funding attracted by start-ups in 2020[5]. Although this success is unevenly distributed on the continent with major markets in Nigeria, Egypt, South Africa and Kenya, regulators (governments and non-governmental) in emerging markets (Ivory Coast, Ghana, Senegal, Cameroon) are showing a strong commitment to the growing sector. Fintechs have helped to boost financial inclusion on a continent where there are only five bank branches per 100.000 people, compared to 13 in other parts of the world. The Africa Financial industry summit for example has since called for an enabling environment and harmonised financial regulations to create sustainable innovation culture which will help Fintech firms expand their footprint in Africa. Moreover, financial institutions such as commercial banks are now embracing Fintechs and partnerships with them, as the relationship is mutually beneficial: Fintechs need banks to scale and banks benefit from their innovation and service offerings as the case of Jumia Pay.
Regulators are beginning to engage earlier with them, enabling the right environment to test their products and systems and offering support in risk management. They oversee consumer protection and protect depositors and financial stability by ensuring that they’re truly beneficial to consumers. This has been the case with countries like Morocco and Tunisia which are trying to catch up the trend of Fintechs as an element of development.
A promising Africa for a sustainable and equitable development
Conclusively, Financial technology has never been this important and crucial during an era of sanitary challenges (that is Covid 19), as it has considerably helped in eliminating the need for cash and allowed customers to maintain physical distance from cashiers to reduce the risk of spreading the virus. It has also helped SMEs that provide at home services to stay in operation, as their customer base could pay for goods and services remotely as the case of Jumia pay. It is thus important that regulators (governmental and non-governmental), and the population in general be able to quickly embrace Fintechs. Fintech is transforming the banking world and traditional business models and there is a clear growth potential for it in Africa, overwhelming regulatory hurdles remains a challenge which can be overcome, but it remains an essential part of all our futures, thus the need for governments, regulators, investors and entrepreneurs to work in symbiosis.
Fig 6: The potential of mobile payment in Africa[6]
Siyanda Makhubo is the Group Public Relations and Communications Manager for Jumia since December 2021. He holds a Bachelor’s Degree in Economics, Law and Sociology, an Honours Degree in Marketing and Communications, a Post Graduate Diploma in Business Administration and is currently studying for an MBA with the University of the Witswatersrand.
He has more than seven years of professional experience in Communication, Risk and Reputation, Crisis Communication and PR Advocacy both in the Public and Private sectors. His interests lie in the subject of utilizing the PR and Communications system for social justice.
Fintech
[1] The Financial Brand: https://thefinancialbrand.com/47238/redefining-financial-inclusion/
[2] Penser: https://www.penser.co.uk/article/why-africa-is-a-budding-global-fintech-hub/
[3] Master Card: https://twitter.com/CNTR4growth/status/1113875878570799104?s=20&t=iddfjFI8ByXWFJPPdiKKwQ
[4] Jumia Pay: https://techuncode.com/jumiapay-everything-you-need-to-know/
[6] Statista: https://www.statista.com/chart/27017/mobile-payment-in-africa/
People & Lifestyle
Samsung Bespoke Life 2023 puts the spotlight on technologies, sustainability
Samsung Electronics Co., Ltd. marks the beginning of a new chapter for home appliances at Bespoke Life 2023, the company’s third annual showcase of the latest updates to its Bespoke line-up.
“Bespoke Life embodies Samsung’s commitment to making our homes and future more sustainable by reimagining the appliances we rely on every day,” said Jong-Hee (JH) Han, Vice Chairman, CEO, and Head of the DX (Device eXperience) Division at Samsung Electronics. “By introducing new and creative ways for users to ‘Bespoke’ their life, our latest products, and solutions empower anyone to enjoy a more sustainable, connected, and stylish lifestyle.”
Sustainable Life – Technologies That Make a Positive Impact
Samsung’s Bespoke Life concept was born out of the belief that home appliances are key to creating a more sustainable tomorrow. Accordingly, this year’s Bespoke event highlights Samsung’s efforts to further reduce carbon emissions across the entire product lifecycle.
From sourcing and production to distribution, usage, and recycling, Samsung is redesigning each stage of the product lifecycle to help reduce energy usage and carbon dioxide (CO2) emissions. Examples of the company’s efforts to recycle more resources include operating a closed-loop recycling centre, incorporating bioplastic material from waste oil into Bespoke refrigerators’ storage baskets, and expanding its use of recycled fishing nets.
In addition to promoting reductions in carbon emissions and energy usage, Samsung continues to take an active role in tackling microplastic pollution. After developing a laundry cycle that reduces microfiber discharge by up to
54%, Samsung and Patagonia have teamed up once again to launch the Less Microfiber™ Filter. The Less Microfiber™ Filter is capable of capturing up to 98% of microfibers shed during laundry cycles. When used to wash two kilograms of laundry four times a week, the filter can help reduce up to 132 grams of microplastic discharge per person per year — an amount equivalent to approximately eight 500ml plastic bottles. The Less Microfiber™ Filter is now available in Korea and the U.K. and will roll out to other countries in Q3 of this year.
Connected Life – Paving the Way for Hyper-Connected Homes
To “Bespoke” one’s life is to optimise devices in ways that streamline and empower your routine. By strengthening connectivity across the line-up and expanding AI to more product categories, Samsung is paving the way for a new era of hyper-connected homes.
Combining Samsung’s latest SmartThings enhancements and AI technology, Bespoke products offer a seamlessly automated home experience — one in which devices learn users’ usage patterns and provide personalised automation based on their smart home configuration and lifestyle. To make it easy for consumers to enjoy those experiences, Samsung has announced that it is integrating Wi-Fi support into all new Bespoke appliances and will make connectivity a standard in all Samsung appliance line-ups in the coming years.
Stylish Life – Taking Personalised Design to the Next Level
The three million Bespoke refrigerators that have been sold worldwide since the line-up’s launch underline consumers’ resounding interest in appliances that offer more options and functionality than the old standards. Today, this rethinking of what appliances should offer users continues to define Bespoke design — a design approach that grows more dynamic and distinct each time it expands to a new product category.
As of this year, the Bespoke line-up now includes a total of 15 product categories available to consumers in 52 countries. Each expansion of the line-up presents an opportunity to cater to more lifestyles and needs.
The Bespoke 4-Door Flex™ is available for purchase in the colours Glam Pink and Glam White with Lavender in Samsung authorized retail stores now.
People & Lifestyle
Top 4 Advantages of Playing Video Games
Video games throughout the years have often suffered from a negative reputation and press. However, many people don’t realise that video games give you an enormous sense of achievement, along with learning many skills. Discovering these plus points can help you feel a lot more positive about enjoying this particular pastime. With this in mind, let’s check out just a few of these positives right off the bat.
Improved problem-solving skills
Many people who play video games will see that their problem-solving skills will automatically improve as a direct result of this. Ultimately, each game will set you down the path of trying to work out how to solve a particular issue successfully. If you are able to do this with ease, there is no doubt that you are then able to take these life-changing skills and use them in a range of other scenarios that could well prove to be useful. If you are looking for some new games to enjoy, you could certainly check this site out as an initial starting point.
Increase in logical thinking
There are some games that test this ability more than others, but there is also no doubt that playing video games on a more regular basis can then see you increasing and improving your logical thinking. You often have to work out how best to overcome a certain situation in a video game, and your ability to do this successfully is going to be tested by the game. You can then experience the direct reward of actually being able to move in the direction that you wanted to.
Chance of escapism
Many video games will provide their players with an incredible opportunity to inhabit some new worlds and dimensions, as well as being able to get into the minds of a whole host of characters. When you have this level of escapism available to you, it can certainly then help you to move into a more general relaxed state of mind. It can help you explore new areas and learn more about what you like in life. While this can obviously go too far in one direction, many people find that video games have a generally positive impact on their lives.
Improvement in reflexes
The classic improvement that video games can bring into people’s lives involves a general improvement in their reflexes, which can certainly come and bring numerous advantages in other areas. After all, you are often being tested on such abilities as your hand-eye coordination, so there is no doubt that gaming can have certain physical advantages. After all, unlike the world of television, you are certainly not simply sitting there in a passive manner.
All of these are among some of the key benefits that can come from you playing video games. Ultimately, it is certainly worth taking them all into account as they can help to redress the balance of the negative info that is often out there – directly related to the world of gaming. You may feel like one or a combination of these factors is most relevant to you.
People & Lifestyle
What Techniques Used During Conflict Resolution Training
Conflict resolution training utilises various techniques to help individuals and teams effectively manage and resolve conflicts. Some standard techniques used during conflict resolution training include:
Active Listening: Active listening is a fundamental technique in conflict resolution. It involves giving full attention to the speaker, seeking to understand their perspective without interrupting or judging. Active listening helps to foster empathy and understanding, allowing individuals to communicate more effectively and find common ground.
Communication Skills: Conflict resolution training focuses on improving communication skills to facilitate constructive dialogue. Techniques such as assertive communication, using “I” statements, and avoiding accusatory language are taught to encourage open and respectful communication. Practical communication skills enable participants to express their thoughts and emotions clearly and listen actively to others.
Mediation and Facilitation: Conflict resolution training often covers mediation and facilitation techniques for resolving conflicts in a group or team. When you visit a conflict resolution training session, you will learn about mediation, which involves a neutral third party facilitating discussions between conflicting parties to help them reach a mutually agreed-upon resolution. Additionally, you will be introduced to facilitation techniques that focus on creating a safe and inclusive space for open dialogue and productive problem-solving within a group. The visit will provide you with valuable insights and skills to effectively navigate and resolve conflicts in various settings.
Emotional Intelligence: Conflict resolution training often emphasises the development of emotional intelligence. Members learn to recognise and manage their feelings and understand and relate to the emotions of others. Emotional intelligence helps individuals explore clashes with empathy, self-awareness, and emotional self-regulation, fostering a more cooperative and beneficial conflict-resolution process.
Problem-Solving and Negotiation: Conflict resolution training teaches problem-solving and negotiation techniques to help parties find mutually acceptable solutions. Participants learn how to identify the underlying interests and needs of each party involved in the conflict, brainstorm creative options, and collaboratively negotiate for win-win outcomes. Problem-solving and negotiation skills promote constructive discussions and help resolve disputes fairly and satisfactorily.
Conflict Analysis and Understanding: Conflict resolution training emphasises the importance of analysing conflicts and understanding their underlying causes. Participants learn to identify the different types of conflicts, explore the root causes, and recognise the dynamics and triggers that escalate conflicts. Individuals can adopt proactive strategies to prevent and manage conflicts by understanding the nature of disputes.
Conflict Management Styles: Conflict resolution training introduces participants to different conflict management styles, such as collaboration, compromise, avoidance, accommodation, and competition. Understanding these styles helps individuals assess their preferred approach and learn when and how to adapt their style depending on the situation. This awareness promotes more effective conflict resolution strategies.
Conflict resolution training equips individuals and teams with various techniques and skills to address conflicts constructively. By fostering effective communication, empathy, problem-solving, negotiation, mediation, and conflict analysis, participants are empowered to resolve conflicts that promote understanding, cooperation, and positive outcomes.
People & Lifestyle
The Role of Compact Home Controllers in Modern Households
Imagine a home where you can control the lighting, temperature, security systems, and entertainment devices with just a tap on your smartphone or a voice command. Thanks to the advancements in smart home technology, this is no longer a futuristic dream but a reality that can be achieved with the help of compact home controllers. In this article, we will explore the role of compact home controllers in modern households and delve into the benefits, features, installation process, common uses, and future trends of these innovative devices.
With the rise of smart devices and the Internet of Things (IoT), our homes are becoming smarter and more interconnected. Compact home controllers play a crucial role in this smart revolution by acting as the central hub that connects and controls various smart devices in our households. From controlling the lighting and temperature to managing security systems and entertainment devices, these controllers provide a convenient and efficient way to automate and streamline our daily lives.
What is a Compact Home Controller?
A compact home controller, also known as a smart home controller or hub, is a device that serves as the central command center for a smart home ecosystem. It acts as a bridge between different smart devices, allowing users to control and monitor them through a single interface. These controllers are designed to be compact and unobtrusive, blending seamlessly into the modern home environment.
Benefits of Compact Home Controllers
Convenience and Automation
One of the primary benefits of compact home controllers is the convenience and automation they bring to our lives. With a single device, users can automate various tasks and create personalized routines. For example, you can set the controller to turn on the lights, adjust the thermostat, and play your favorite music when you arrive home.
Energy Efficiency
Compact home controllers also contribute to energy efficiency in households. By integrating smart devices such as smart thermostats, lighting systems, and energy monitors, these controllers enable users to optimize energy usage and reduce waste. You can schedule your lights to turn off when not in use, adjust the temperature based on occupancy, and receive energy consumption insights to make informed decisions.
Enhanced Security
Security is a top priority for any homeowner, and compact home controllers play a significant role in enhancing home security. These controllers allow you to integrate and control security systems such as smart locks, door/window sensors, and security cameras. You can receive instant notifications, remotely monitor your home, and even simulate occupancy to deter potential intruders when you’re away.
Cost Savings
While the initial investment in compact home controllers and compatible devices may seem significant, they can lead to long-term cost savings. By optimizing energy usage, users can reduce utility bills. Additionally, remote monitoring and control capabilities enable homeowners to detect and resolve issues promptly, avoiding potential damage and costly repairs.
Features of Compact Home Controllers
Compact home controllers come with a range of features that enhance their usability and functionality. Let’s explore some of the key features that make these controllers an essential component of modern households.
Compatibility with Smart Devices
A reliable compact home controller should be compatible with a wide range of smart devices available in the market. Whether it’s smart lights, thermostats, door locks, or entertainment systems, the controller should seamlessly integrate with these devices to provide a unified user experience.
User-Friendly Interface
A user-friendly interface is crucial for easy control and management of smart devices. The compact home controller should have an intuitive interface that allows users to navigate effortlessly, configure settings, and create automation routines without technical expertise.
Integration with Voice Assistants
The integration of compact home controllers with popular voice assistants such as Amazon Alexa or Google Assistant is a desirable feature. This allows users to control their smart home devices using voice commands, providing a hands-free and effortless experience.
Remote Access and Control
The ability to control and monitor your smart home devices remotely is a significant advantage of compact home controllers. Whether you’re at work or on vacation, you can use a smartphone app or web portal to access your controller and make adjustments as needed.
How to Choose the Right Compact Home Controller
When selecting a compact home controller for your household, there are several factors to consider. Let’s explore these considerations to help you make an informed decision.
Consideration of Smart Devices
Take into account the smart devices you already own or plan to incorporate into your smart home system. Ensure that the compact home controller you choose is compatible with those devices to avoid compatibility issues.
Compatibility and Connectivity
Check the compatibility and connectivity options of the compact home controller. It should support popular communication protocols such as Wi-Fi, Zigbee, or Z-Wave to connect and control a wide range of smart devices.
User Interface and Ease of Use
Consider the user interface of the compact home controller. It should have a user-friendly and intuitive interface that allows you to navigate effortlessly and configure settings without any hassle.
Additional Features and Customization Options
Explore the additional features and customization options offered by the compact home controller. These may include advanced automation, energy monitoring, scene creation, and integration with third-party services.
Installation and Setup Process
Installing and setting up a compact home controller may seem intimidating at first, but it can be a straightforward process. Here’s a step-by-step guide to help you get started:
Step 1: Research and Selection
Do thorough research on different compact home controllers available in the market. Consider their features, compatibility, and user reviews to narrow down your options. Choose the one that best suits your requirements and preferences.
Step 2: Gathering Compatible Devices
If you don’t already have smart devices, gather the ones you need for your smart home system. Ensure that they are compatible with the chosen compact home controller. If you already have compatible devices, proceed to the next step.
Step 3: Installation and Configuration
Follow the manufacturer’s instructions to install and configure the compact home controller. This may involve connecting it to your home network, creating a user account, and performing initial device pairing.
Step 4: Connecting to Voice Assistants
If desired, connect the compact home controller to your preferred voice assistant such as Amazon Alexa or Google Assistant. This will enable voice control of your smart home devices.
8. Common Uses of Compact Home Controllers
Once you have your compact home controller up and running, you can explore various use cases and make the most of its capabilities. Here are some common uses of compact home controllers:
Lighting Control
Adjusting the lighting in your home to match your mood or daily activities becomes effortless with a compact home controller. You can create customized lighting scenes, set timers, and even automate lighting based on motion or time of day.
Temperature Regulation
Compact home controllers allow you to control your thermostats and create temperature schedules to maximize comfort and energy efficiency. You can set different temperature settings for various times of the day or control the temperature remotely while you’re away.
Security Systems
Integrating your security systems with a compact home controller adds an extra layer of convenience and control. You can monitor security cameras, receive notifications for any suspicious activities, and remotely lock or unlock doors when needed.
Entertainment Systems
With a compact home controller, you can simplify the management of your entertainment systems. Control your TV, audio systems, and streaming devices with ease, creating personalized scenes for movie nights or parties.
Home Appliances
Some compact home controllers also offer integration with smart appliances such as refrigerators, washing machines, or robotic vacuums. You can monitor their status, receive alerts, and even control them remotely.
Future Trends in Compact Home Controllers
As technology continues to advance, compact home controllers are expected to evolve further. Here are some future trends to look out for:
Enhanced AI and Machine Learning Capabilities
Compact home controllers will become smarter and more capable of understanding user preferences and patterns. They will leverage AI and machine learning algorithms to automate tasks, anticipate user needs, and provide more personalized experiences.
Integration with Internet of Things (IoT)
The integration of compact home controllers with the broader Internet of Things (IoT) ecosystem will expand. This means that controllers will be able to communicate with a broader range of devices, including smart appliances, wearable devices, and even vehicles.
Expansion of Compatibility and Connectivity
Compact home controllers will continue to expand their compatibility with various smart devices. Additionally, they will offer improved connectivity options to ensure seamless communication and control between devices.
Conclusion
Compact home controllers play a vital role in modern households by providing convenience, automation, energy efficiency, and enhanced security. With their user-friendly interfaces and integration with smart devices, these controllers simplify and streamline daily tasks. As technology advances, compact home controllers will continue to evolve, offering even more features and capabilities to create smarter and more efficient homes.
FAQ’s
- Can I control my home with a compact home controller when I’m away?
Yes, compact home controllers offer remote access and control capabilities. You can control your smart home devices and monitor your home even when you’re away, as long as you have an internet connection.
- Are compact home controllers compatible with all smart devices?
Compact home controllers are compatible with a wide range of smart devices. However, it’s essential to check the compatibility of the specific controller with the devices you own or plan to incorporate into your smart home system.
- How do compact home controllers enhance security in households?
Compact home controllers enable the integration and control of security systems such as smart locks, door/window sensors, and security cameras. This allows users to receive instant notifications, monitor their homes remotely, and automate security routines for enhanced safety.
- Can I use multiple compact home controllers in my house?
In most cases, you can use multiple compact home controllers in your house. However, it’s important to ensure that they are compatible with each other and can be integrated into a single smart home ecosystem.
- Are compact home controllers difficult to install and set up?
The installation and setup process of compact home controllers may vary depending on the brand and model. However, most manufacturers provide user-friendly instructions and tools to simplify the process. If you’re unsure, it’s always advisable to consult the manufacturer’s documentation or seek professional assistance.
People & Lifestyle
FROM CAMPUS TO CENTER STAGE: SCRIPTS & SOUND CAMPUS CLUB SHOWCASES UNIVERSITY TALENT
n the vibrant and culturally rich nation of Ghana, a groundbreaking project has emerged with a mission to discover and nurture the immense creative potential within university campuses. Scripts & Sound Campus Club, an innovative initiative, is dedicated to identifying young creatives and fostering a supportive community that will propel the artistic industry to new heights.
In this article, we explore how Scripts & Sound Campus Club is igniting a creative revolution by connecting, developing, and showcasing the exceptional talents of Ghana’s young artists.
Discovering Hidden Gems:
With Ghana’s universities brimming with untapped creative brilliance, Scripts & Sound Campus Club serves as a beacon, actively seeking out young creatives who are poised to make a significant impact on the artistic industry. Through talent scouting, workshops, and rehearsals, Scripts & Sound Campus Club identifies individuals who demonstrate exceptional skills and passion in various creative disciplines, including music, dance, poetry, visual arts, and more.
Creating a Community of Creatives:
Once the talented individuals are identified, Scripts & Sound Campus Club focuses on building a dynamic and supportive community. By fostering connections and collaboration among the selected artists, the Scripts & Sound Campus Club creates a space where ideas can flourish, skills can be honed, and lifelong bonds can be formed. Through regular meetups, creative sessions, and mentorship programs, Campus Club nurtures a community that thrives on shared experiences and collective growth.
Developing Artistic Excellence:
Scripts & Sound Campus Club is not only dedicated to discovering young creatives but also committed to developing their artistic excellence. Recognizing the importance of training and skill enhancement, the project offers comprehensive workshops, masterclasses, and coaching sessions facilitated by industry professionals. These opportunities empower young artists to refine their craft, expand their artistic horizons, and unlock their full creative potential.
Empowering the Next Generation:
Scripts & Sound Campus Club believes in the transformative power of the arts and aims to empower the next generation of Ghanaian artists to make their mark on the global stage. By providing access to resources, networks, and opportunities, the project equips these young creatives with the tools they need to succeed in the industry. From career guidance to performance opportunities, Scripts & Sound Campus Club offers a supportive environment that nurtures their dreams and aspirations.
Showcasing Ghana’s Creative Talent:
The culmination of Scripts & Sound Campus Club’s efforts is an awe-inspiring showcase that brings young creatives into the spotlight. This grand event provides a platform for artists to demonstrate their talents to a broader audience, including industry professionals, art enthusiasts, and fellow students. Through captivating performances, thought-provoking exhibitions, and engaging presentations, Scripts & Sound Campus Club celebrates the diversity and ingenuity of Ghana’s young creative talent.
Propelling the Industry Forward:
By fostering a vibrant and supportive community, the Scripts & Sound Campus Club is propelling Ghana’s artistic industry to the next level. The project’s efforts not only uplift individual artists but also contribute to the overall growth and recognition of the creative sector in the country. With a strong emphasis on collaboration, innovation, and professional development, Campus Club is shaping the future of Ghana’s artistic landscape.
Conclusion:
Scripts & Sound Campus Club stands as a catalyst for change, connecting, developing, and showcasing the extraordinary creative talents within Ghana’s universities. By empowering young artists, fostering a supportive community, and providing platforms for their expression, Campus Club is propelling the industry forward and positioning Ghana as a hub of artistic excellence. Through this transformative project, the next generation of Ghanaian artists will confidently step from campus to center stage, leaving an indelible mark on the creative world.
APPLICATIONS ARE OPEN NOW!
People & Lifestyle
Tema: The Rap Home of Ghana – A Breeding Ground for Hip-Hop Excellence
When it comes to rap music in Ghana, one city stands out as the undeniable powerhouse and breeding ground for hip-hop excellence: Tema. Located along the coast of Ghana, Tema has earned its reputation as the rap home of the country, giving birth to some of the most talented and influential rap artists. In this article, we will explore the factors that have contributed to Tema’s dominance in Ghanaian rap, highlighting its vibrant music scene, rich cultural heritage, and the remarkable talent that has emerged from this city.
Tema has a rich history of producing pioneering rap artists who have shaped the Ghanaian hip-hop landscape. It all began with the emergence of the legendary group VIP (Vision in Progress), formerly known as VIP (Vision in Progress). Their unique style and lyricism paved the way for future generations of Tema-based rappers, inspiring them to pursue their passion for rap music. The legacy of VIP set the stage for the rise of Tema as the rap capital of Ghana.
One of the reasons why Tema has flourished as a rap hub is the collaborative environment and supportive community that exists within the city. Rappers in Tema often come together, sharing ideas, supporting each other’s projects, and even collaborating on tracks. This collaborative spirit fosters healthy competition and pushes artists to constantly elevate their skills, resulting in a vibrant and dynamic rap scene.
Tema is home to several influential music studios and producers who have played a pivotal role in shaping the sound of Ghanaian rap. Studios such as Hammer’s Last 2, founded by celebrated producer Edward Nana Poku Osei, popularly known as Hammer of The Last Two, have served as creative hubs for emerging rap artists. These studios provide a platform for talent to be discovered, nurtured, and supported, contributing to the growth of Tema’s rap scene.
Tema-based rappers are known for their exceptional lyricism and authentic storytelling. They often draw from their personal experiences and the realities of life in Tema, bringing a raw and relatable element to their music. Rappers from Tema excel in their ability to craft intricate rhyme schemes, clever wordplay, and thought-provoking lyrics, allowing them to connect deeply with their audience.
Over the years, Tema has produced a plethora of rap stars who have achieved remarkable success within Ghana and beyond. Artists like Sarkodie,Omar Sterling , Kwesi Arthur, and Yaa Pono, among others, have risen to prominence and garnered international acclaim for their rap prowess. These artists not only bring honor to Tema but also serve as role models and sources of inspiration for aspiring rappers in the city.
Tema’s status as the rap home of Ghana is undeniable. The city’s rich cultural heritage, supportive community, influential music studios, and exceptional talent have propelled it to the forefront of the Ghanaian rap scene. The legacy of pioneers, collaborative environment, and commitment to lyricism and storytelling have cemented Tema’s reputation as a breeding ground for hip-hop excellence. As the city continues to nurture and produce exceptional rap talent, Tema’s influence on the Ghanaian music industry will only grow stronger, solidifying its position as the epicenter of Ghanaian rap culture.
By Jeremy Decker
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Keeny Ice Unveils Powerful Amapiano Single “Frazz” Featuring Chief One
I Questioned God About By Stature At Point In Time Of My LIfe- Don Little
Agya Koo was able to complete his mansion with money from the NPP- Oboy Siki alleges
Mr Drew’s contract ended, we wanted to still work with him but he was looking at a different direction- Kaywa
Raffeal & Teeza Bane Collaborate on New single, “SOJI”
Camidoh Unleashes His Soulful Mastery with the Highly Anticipated LITA Mixtape: Stream Here
Amaarae Release Highly Anticipated Album “Fountain Baby;” Set To Become First Ghanaian To Perform On NPR Tiny Desk
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