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How I managed Burna Boy out of sacrifice – Mum

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Bose Ogulu, manager and mum to Burna Boy, has revealed she started managing the Afrobeat star as a form of sacrifice and not ambition.

The businesswoman opened up about her dealings with the Grammy-winning musician in an interview with TV Host, Ebuka Obi-Uchendu.

According to her, “Burna Boy started in 2010 from Port Harcourt. Even before he took the name, he asked me to manage him. So, I’ve always managed him. It just wasn’t a full-time thing because I was raising kids and had bills to pay,” Ogulu said.

She added “He couldn’t pay me so I had to do my work. I signed the first deal on his behalf; handled most of his bookings. I’ve always been there but I hadn’t been involved in the day-to-day [tasks]. He was with the label; they had a road manager.

“And he seemed on top of things. So I was just managing him and protecting his interest. I think I went full-time in 2017 because it just became evident that the day-to-day and other things I wasn’t handling were not going as well.

“And I had more time, fewer kids going to school that I had to pay bills for. And his business could evidently grow to pay me. It was a question of, ‘this guy is honestly the most talented person I’ve met in the last decade or more.’”

It is widely acknowledged that Ogulu managed Burna’s music career until 2014 and then became his manager again from 2017 onwards, gaining the nickname Mama Burna. She has received awards for Burna Boy at various events.

On why she didn’t manage the singer full-time on the outset, Ogulu said she had kids to raise, a responsibility that came with bills. According to her, Burna Boy’s earnings only grew into something that could pay her much later.

“I just thought, ‘I can’t help you with talent, but I can help with everything else.’ Fortunately, that scene is not new to me. I’ve done business for most of my life. I’ve been touring for language immersion most of my life,” she added.

“There was a lot I could bring to the table. I thought, ‘if you work hard at this, it will pay you and your son gets to grow to his highest potential.’ It’s a win-win. Managers don’t get salary but commission on what the artiste makes.

“For me, I came to manage him as a form of sacrifice, not ambition. And it’s gratifying to know that it’s become work that I love and can come up to become a legacy. What’s next for me? I look to keep doing what I’m doing.

“And hopefully grow more talents. My real focus is on catalogues belonging to us being [the] Spaceship [label].”

Ogulu is a daughter of the music critic Benson Idonije, who was the manager of Fela Kuti, the late Afrobeat legend.

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Linda Osifo opens up about being acknowledged as the “New Generation For Nollywood”

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Award-winning Nigerian actress, Linda Osifo, has opened about her growth in Africa’s biggest film industry. (more…)

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Watch: Amerado and Odeneho Cannella team up for ‘Format’

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Amerado has teamed up with fast rising Ghanaian female rapper Odenefo Cannella on a new creative piece dubbed ‘Format’ (more…)

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Amaarae features Colombian-American pop star Kali Uchis on “SAD GIRLZ LUV MONEY (Remix)”

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Ghanaian pop singer and producer Amaarae has collaborated with Colombian-American pop star Kali Uchis for a remix of her hit song, ‘SAD GIRLS LUV MONEY’. (more…)

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Former President Mahama Was Donating To Kohwe Every 3 Months – Mr Beautiful Reveals

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Ghanaian actor, Mr Beautiful has revealed the kindness former president, John Mahama was showing to Kohwe before his demise yesterday. (more…)

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Madonna, Steff London, Liquor Rose other celebs join Bisa Kdei Jwe challenge

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Good music they say is timeless and it’s such a great feeling to see Ghanaian artistes dominating social media with their music.
Multiple award winning musician Bisa Kdei has his “Jwe” hit single take over Tik Tok and Instagram
 
Despite being released in 2016, Bisa Kdei’s Jwe has generated a new challenge for millions of Tiktok users around the world.

The ‘Jwe’ song has been the center of trends with many users creating some fascinating videos on the app.

Celebrities around the world including Stefflon Don, America’s Queen Of Pop, Madonna, Tayco, Korra Obidi, etc have all joined the challenge with some intriguing dance moves.

‘Jwe’ has racked more than 10 millions streams across various digital platforms and has topped music charts in and outside Ghana.

Bisa Kdei who has numerous hit singles to his credit has been the limelight for Ghanaian Highlife music over the past years.

Bisa Kdei has been dominating numerous new portals over the past days after he met with top Hollywood David E. Talbert and his spouse Lyn Sisson Talbert on his next project.

You can watch some of the video challenge here:

https://www.instagram.com/reels/audio/2170116526561211

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Veteran actor Kohwe reported dead after suffering from stroke

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Legendary Ghanaian actor, Kofi Laing, popularly known as Kohwe, has died. (more…)

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