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Rouge Rapper, Tresor, Youngsta CPT, Dj Maphorisa, Shasha and Riky Rick team up for Play Your Part – “Africa Unite”

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Brand SA will be celebrating Africa Day 2020, which falls on 25 May, with a unique initiative designed to encourage and promote African unity. The initiative, called Play Your Part – “Africa Unite”, will be spearheaded by the launch of a new ensemble song, written and produced to celebrate the diversity of Africanism in all of its many facets, especially in language and the arts.

The song, which is also titled Play Your Part – “Africa Unite”, aims to highlight and foster African unity, and features a number of languages spoken on the continent, including Swahili, Lingala, Zulu, isiXhosa, seTswana, English, Afrikaans, Shona and French. This multi-lingual approach is inspired by the bold, vibrant, and resilient African spirit, which has once again come to the fore during the current Covid-19 pandemic. Download

“No one could have foreseen the magnitude of the health, social and economic challenge we would have to face in 2020,” says Acting CEO of Brand SA, Thulisile Manzini. “In February, when South Africa was elected Chair of the African Union for the year, there was hardly a hint of the storm that was to come. In fact, we anticipated a very positive year in which we could devote the considerable energies of the AU and its members to the task of advancing the continent’s 2063 development strategy.

“Covid-19 has put that on the back burner, but it’s highlighted the way in which Africans pull together in the face of adversity and support one another through the most difficult of times.”

The Play Your Part – “Africa Unite” song, which is inspired by this unique African world view, features leading South African artists including DJ Maphorisa, Kabza De Small, Ricky Rick, Rouge Rapper, Youngsta CPT, Dee Koala and Shasha from Zimbabwe, as well as Tresor, who hails from the DRC. The lyrics are a clarion call to Africa’s large youth population to stand firm in the face of the Covid-19 pandemic and to #PlayYourPart in halting its advance.

It begins by calling on young people to heed the call to stay home and adopt recommended measures to prevent the spread of the coronavirus, including regular hand washing, the wearing of face masks in public places, and social distancing. But also embedded within this is a message that reflects the triumphant African spirit: “It’s me and you together; we shall overcome.”

 

“We want Africa’s people – and its young people in particular – to feel supported and uplifted by the spirit of ubuntu (African unity) in this song,” says Manzini. “And, as importantly, we want them to know that our culture of watching out for one another is really paying off.”

Apart from the Oceanic region, which includes Australia, New Zealand and four Polynesian islands, Africa currently has the lowest Covid-19 infection rate in the world, with just fewer than 100,000 infections. This compares to over 1,8 million in Europe, over 1,7 million in North America, just below 865 000 in Asia, and just above 500 000 in South America (Source: Worldometers, 21 May, 16:50).

“Africa may be facing many challenges,” says Manzini, “but its young, energetic population has the power to harness its cultural heritage and create exactly what we’re aiming for: the Africa we want. In a similar way, we at Brand South Africa are harnessing the continent’s creative talent to demonstrate once again the subtle – and practical – power of unity.”

The Play Your Part – “Africa Unite” song which features the tagline ‘unity in action’ will be available for streaming and downloads on all major platforms from Monday and we urge everyone to download the track and to watch the video. The fund’s mandate is to support the national healthcare response to Covid-19, contribute to humanitarian relief efforts, and mobilise South Africans to work together to prevent the spread of the virus. It also aims to support the country’s people in dealing with the socio-economic impact the pandemic has had. Brand SA also urges more South Africans to contribute towards the South African Solidarity Response Fund https://www.solidarityfund.co.za/about.html

“This is very much in line with South Africa’s theme for this year as the Chair of the African Union,” says Manzini, “which is Silencing the Guns: Creating Conducive Conditions for Africa’s Development. Through song, we are aiming to highlight Africa’s cultural tradition of unity and the immense power it has to overcome adversity as well as to foster a process of re-building after a crisis.”

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Rita Dominic arrives in England with her ‘best gals’ ahead of her white wedding on Saturday

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After breaking the internet with her traditional wedding ceremony back in April, Nollywood actress, Rita Dominic is gearing up for her white wedding. (more…)

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Juliet Bawuah wins Sports Journalist of the Year at the GJA Awards

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Juliet Bawuah wins Sports Journalist of the Year at the GJA Awards

TV3’s Juliet Bawuah was adjudged the Sports Journalist of the Year at the recently held Ghana Journalists Association Awards in Accra.

 

Juliet’s story titled ‘Rugby at the Beach: Young players take baby steps in Famous sport’ won her the coveted prize at the event, which is in its 26th year.

 

Set in Teshie and Nungua in Ghana’s capital, Accra, the story highlighted the plight of young Rugby players who go through visible challenges to learn a sport they have grown accustomed to.

 

Juliet’s story explored the lines between danger and passion and daring to dream.

 

The biggest award for Sports journalists in Ghana, the Sports Journalist of the Year adds to a stellar career pool of recognition for Juliet, who is one of the country’s most loved brands.

 

The 26th GJA Awards was held under the theme: ‘Walking the Path Towards Ghana’s Economic Recovery: The Role of the Media’.

 

A number of dignitaries including the US Ambassador to Ghana, Virginia E. Palmer and Justice of the Supreme Court (JSC) Yonny Kulendi were present at the event.

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I love only women romantically; for men, it’s all business- Kwabena Kwabena

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Ghanaian Highlife musician, Kwabena Kwabena has expressed his love for women on countless occasions in his songs, however, he loves them too in real life. (more…)

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Antoine Mensah set to host 5th edition of ACCES 2022 in Tanzania

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Antoine Mensah

Ghana’s seasoned radio personality, Antoine Mensah returns to host this year’s ACCES music conference. The 3-day event set to take place in Dar Es Salaam, Tanzania is in its 5th year running. The annual conference brings together musicians, tour agents, managers, labels, distribution agencies, and music industry stakeholders for a series of workshops and sessions. Antoine Mensah returns to host the conference for a third time since the 2019 edition in Ghana.

The Music In Africa Conference For Collaborations, Exchange And Showcases, or simply ACCES, is the leading pan-African platform for music industry players to exchange ideas, discover new talent and accelerate the shaping of a vibrant music sector in Africa.

ACCES is held in a different African city every year, attracting delegates from across the world. The event offers a dynamic programme designed to benefit local participants and visiting delegates who typically represent the whole music value chain. The festival will take place from the 24th to the 26th of November, 2022.

Antoine Mensah who started off his radio career 12 years ago at Choice 102.3 FM has since grown his influence in the music business landscape across Africa. His career has seen him run in Vibe, Live FM and recently Atlantis Radio. As cofounder of music streaming platform aftownmusic, Antoine comes to the table with a wealth of knowledge and experience in the music business, having worked in artist management, festival directing, label administration, business development and marketing.

His role as a new media & event consultant has him hands on major projects with Global Citizen, Ayoba and new pan African TV station, MX24. He currently hosts the Smooth Alternative on Atlantis Radio in addition to his AMPodcast series.
Instagram: antoine_mensah

Twitter: @antoine_mensah

Facebook: Antoine Mensah

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The moment Fred Amugi got emotional seeing himself on a billboard

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Legendary actor, Fred Amugi’s dream of being on a billboard has come to pass. (more…)

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Yvonne Okoro looks “18” on her 38th birthday

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Ghanaian actress, Yvonne Okoro is celebrating her birthday today, November, 25. (more…)

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