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Sportswear Fashion Shows

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Screen Shot 2018 03 27 at 1.09.26 PMSportswear has been integrated into all spheres of a society, however, this process incorporated many phases, including social changes, urban adaptation, and random cultural moments. In the 21st century, sportswear encompasses casual streetwear and dressy looks, which include different separates that can be easily mixed and matched. For instance, blouses with shorts and skirts. In addition, Bermuda shorts, leathers, pants, Levi’s, sneakers, bombers, and knits became must-haves. Today, many designers embrace sportswear fashion and the shows, dedicated to new trends in the world of sportswear, are gaining immense popularity. Let’s take a look at sportswear fashion shows 2018 and see what new tendencies seize the fashion world. Sportswear Fashion Shows Sportswear fashion demonstrates a relaxed approach to the design but it remains appropriate for a wide range of occasions. Many designers such as Tory Burch, Phillip Lim, Alexander Wang, Derek Lam, Ronnie Fieg, Raf Simons, Jeremy Scott keep American sportswear thriving. And a sportswear designer Lisa Marie Fernandez says that “I found that luxurious activewear is just as important as my Céline bag.” Besides, more and more sportswear giants embrace fashion and collaborate with well-known designers. Nike and Adidas continue to elevate the style elements through collaborations with high profile designers such as Stella McCartney, Raf Simons, Jeremy Scott because in a contemporary world, there is no performance without style. These brands stage high-profile fashion shows in New York, presenting comfortable yet chic lineups for men and women. This year, sportswear fashions shows amaze with their diversity and sportswear fashion is revealed in new and surprising aspects that please either a fashion lover or a common consumer. Here are the best seven sportswear fashion shows.  

  • Kith
  Screen Shot 2018 03 27 at 1.09.32 PMKith was founded by a sneaker designer Ronnie Fieg. Thanks to him, Kith succeeded in delivering solid men’s and women’s lineups with various pieces, inspired by baseball, alpine athletics, and basketball. The latest collection, shown at the New York fashion week, features an offbeat combination of extraordinary pieces and everyday basics. This lineup is the example how you can rock the basics. Multicolored varsity jackets with logos, shearling parkas, robes, cable-knit turtlenecks, sweaters with loose collars, an arctic camo jacket, track pants with Nike logos filled in with leopard and zebra prints are the outstanding pieces of this collection. Off-White hoodies with a lunar figure instead of the “O” in a printed “Off”, high boots, camo trousers/costumes, oversized parkas, bright tops, and corduroy suits of deep blue and crimson colors make a statement in the sportswear fashion world.  
  • Gypsy Sport
  Screen Shot 2018 03 27 at 1.09.36 PMRio Uribe of Gypsy Sport always thinks outside the traditional bounds of fashion and each fashion show proves it. His level of imagination and ingenuity amazes and his collections are filled with thoughtful combinations, new shapes, offbeat details, and mixed textures. This season, he shared his view of the DIY looks and organized a chaotic show with bizarre characters and skater kids. With football shirts, spliced with French lace, crop tops with logos, coarse shoes of different colors, neon blouses with capri pants and sneakers, he showed how bold and versatile street style fashion can be.  
  • Fenty x Puma
  Screen Shot 2018 03 27 at 1.09.40 PMThe New York fashion week was full of vivid shows, one of which was a Fenty x Puma show. It was very impressive – motocross stuntmen performed thrilling 360-degree tricks over mountains of pink sand on the runway below. The collection was a mix of biker, surf and scuba influences with detailing such as sheer mesh, industrial zippers, adjustable lacing, and toggles. A true zest of the collection was anoraks of vivid colors. Also, new trends in footwear fashion have appeared. Thus, top essentials in the must-have list of every fashionista are sandals with ankle straps and stomper boots.  
  • Calvin Klein
  Screen Shot 2018 03 27 at 1.09.45 PMIt’s impossible to talk about sportswear without mentioning Calvin Klein. With its minimalist designs, the brand offers a unique combination of comfort and fashion in sportswear. Team Calvin Klein transformed a location into a hallucinatory farm scene with different sculptures and popcorn. This decision was very creative and it created a bizarre ambiance, needed for the show. Raf Simons conquered the public with creative looks. The collection included firemen’s jackets for men and women, some of them featured reflective stripes. Also, bold patchwork chiffon gowns, cool denim, cowboy shirts, oversized sweaters and jackets with sought-after prints left nobody indifferent. Pants and sweaters, coupled with rubber hazmat boots that reached the hips and hand-knit balaclavas, helped to convey a gloomy atmosphere.  
  • Jeremy Scott
  Screen Shot 2018 03 27 at 1.09.50 PMHis Fall/Spring 2018 collection was inspired by arcade claw–grab games, neon accessories, and “The Fifth Element.” Jeremy Scott with his bizarre yet alluring ideas always presents awesome collections. Moto jackets, thrown over graphic T-shirt dresses, camo jackets, worn over sweatshirt dresses emblazoned with graphic cartoons and glitter, were the perfect outfits, demonstrated by Joan Smalls, Karlie Kloss, Gigi Hadid, Jourdan Dunn. A true zest of the lineup is the piece, on which Jeremy Scott worked for some time. This is a track jacket-bra hybrid. Its upper part is tight around the chest but it is loose around the arms. Paired with sheer jackets, denim jackets, structured skirts, and jeans, this detail makes the outfit offbeat. Besides, metallic finishes on outerwear and prints that resembled Hindi writing have been included. Only Jeremy Scott successfully expresses total confidence through kitsch.  
  • Derek Lam
  Screen Shot 2018 03 27 at 1.10.00 PMDerek Lam is one of the outstanding American fashion sportswear designers in the 21st century. He shows how versatile and stylish American sportswear can be. The theme of his fashion show was wanderlust. Lam showed different versions of jeans, khakis, camp shirts. Denim also played a key role in the collection. It was dark and it was worn as a two-piece suit. Besides, suede was also a win-win option and a military shirt and coats got the suede treatment. A surprising option was a silk evening gown in a khaki color, which looked amazing.  
  • Phillip Lim
  Screen Shot 2018 03 27 at 1.10.04 PMThis season, Lim was inspired by ’90s minimalism and this inspiration was expressed in tanks of basic colors, crop tops, cotton ruffled dresses, and denim jackets. Also, cargo pants and sleeveless trench coats were shown in the collection. As for footwear, it takes on the current craze for sock booties and it incorporates sock-style sandals. Thus, sportswear fashion shows offered diversity, unusual elements, and incredible combinations. Resources: http://thecrossfitshoes.com/ https://www.theguardian.com/ https://www.businessoffashion.com/ ]]>

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Charity Meets Fashion for Ghana’s Health – UKGCC Raises Funds For UGMC With 1st Royal Ascot Ladies Day Commemoration In Ghana

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The UK-Ghana Chamber of Commerce (UKGCC), a member- based trade association that promotes bilateral trade between the UK and Ghana, has raised funds to support the establishment of a clinical trials unit at the University of Ghana Medical Centre. The UKGCC raised the funds while commemorating the first Royal Ascot Ladies Day Event in Ghana at the Polo Court Gardens, Accra.

Ascot, one of Britain’s most well-known racecourses, holds a special week of races in June each year called the Royal Ascot, attended by Her Majesty the Queen. This week has become Britain’s most popular race meeting, welcoming over 300,000 visitors all dressed in their finest attire.IMG 20220622 WA0015

The UKGCC’s version of the Ladies Day , co-hosted by Ace presenter and radio and Television personality, Nathaniel Attoh, and Ghanaian actress, Sika Osei, paid homage to this iconic British tradition.

As a charity fundraiser, all proceeds from ticket and raffle sales will be donated to the UNIVERSITY OF GHANA MEDICAL CENTRE (UGMC) MEDICAL AND SCIENTIFIC RESEARCH CENTRE (MSRC) FUND RAISING COMMITTEE.

Read Also: mBanqer Partners MMAAG to Support MoMo Agents

Executive Director of the UKGCC, Adjoba Kyiamah, remarked that “The UGMC MSRC was chosen because given the backdrop of the recent global pandemic, now more than ever, we need more clinical trials in our country to help identify the best treatment for diseases in our environment. The UGMC’s work, in undertaking research, will discover new treatments, methods and procedures to improve the health status of Ghanaians, Africans and the world and so we must support their efforts.”IMG 20220622 WA0014

Dr. Chris Owoo, Clinical Lead, Ghana Infectious Disease Centre, Ga East and member of the UGMC MSRC Board, expressed gratitude to the UKGCC for organising the charity fundraiser and added that as the first purpose built clinical trials centre in Ghana, the unit will research both foreign and locally manufactured (including plant-based) drugs.

“The opportunity to invest in the health of our present and our future population is now and what we do at the moment will determine where we will be when we have another pandemic or other disease conditions that continue to plague us”.IMG 20220622 WA0010

He appealed to other organisations and individuals to support the establishment of the centre, slated to be completed by the end of this year, and drive the change the country needs.

The 1st Royal Ascot Ladies Day Experience in Ghana concluded on a high note with memorable highlights that included

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Chalé Socks ‘Athletics Collection’ Designed for People with Active Lifestyle

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The new Chalé Socks Athletics Collection is an active wear range carefully designed for people with active lifestyles.

 

The pieces seek to capture the competitive spirit of Africa into an active wear piece and provides an alternative to already established and well-known brands.

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Chalé Athletics is made up of three pieces, the MaskMan X, Chalé WVS and Chalé WVS ankle socks and with plans to introduce new designs seasonally. MaskMan X comes in yellow and black while the Chalé WVS waves comes in black and off-white. The ankle comes in off-white, beige, black colours.

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With seamless and quality ribbed knit design, the Athletics collection promises to provide and make all who wear it enjoy comfort, unmatched style, and optimum all-round performance.

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Kurtis Kudjo, Designer and Co-founder at Chalé Socks shared that “it is our intention to compete in the global market of athletic socks and we are making a bold statement with the launch of our Athletics Collection.”

Every piece in the Chalé Athletics Collection is composed of 75% cotton, 20% polyester, 5% spandex and features Signature WVS insignia print to the side/Signature MASKMAN™ X insignia embroidery, CHALÉ logo print to the side.IMG 7807

Chalé Socks is a Ghanaian brand offering culturally inspired socks while telling stories of strong African heritage. The brand is inspired by the creative exploits of the people of Agotime-Kpetoe, a weaving community in the Volta region of Ghana. Chalé Socks are made for people who not only choose to walk or run their own path but are also willing to ensure others have the opportunity to do the same.IMG 7788

Every purchase of a Chalé Socks goes to support the brand’s “OneChalé Project “ which gives back to children in creative but underprivileged communities.

Products of Chalé Socks can be purchased via website www.chalesocks.com and also stocked in Ghana at LokkoHouse, Wild Gecko, Naya by Africa and The Lotte. In South Africa at AfricaRise, in Germany: Akuas Family, AfroSchick, USA: Adorn Me Africa, IndigoStyle Barbados: Afro.disiak.

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Contact: +233 302906839 WhatsApp: +233 558738540 Instagram: @chalesocks

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Hamamat Montia is pregnant with baby number 3

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Hamamat Montia

Former Beauty Queen and entrepreneur, Hamamat Montia has shared news of her pregnancy. (more…)

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Nana Kofi Asihene Is Hitting His Stride

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Nana Kofi Asihene

It would be impossible to tell the story of Nana Kofi Asihene’s career without moving across multiple mediums. As a designer, filmmaker, and creative director Asihene’s influence on the creative industry is impressively multi-faceted. But to hear him tell it, the journey has only just began and the only way is up.

Nana Kofi Asihene’s love for fashion and the creative field started very early when he would either go to the library in Accra Central and read old fashion and style magazines or buy them from the back stalls of the Odorna Station in Circle. Perusing those pages gave him an eye for the arts. His foray into creating was nurtured while studying Visual Arts in Accra Academy and the creative process crystallised while getting a Diploma in Fine Art from the Ultimate School of Art.

The arts gets a bad rap in Ghana, however, coming from a family of creatives like Theodosia Okoh and T-Michael, Nana Asihene always knew what was possible with art.

Read Also: Afromusicon & Nana Kofi Asihene shoot video for Worlasi

He spent the following years getting a degree in Textiles from KNUST and setting himself up for a career as a fashion designer. He won the British Council International Young Fashion Entrepreneur and was a finalist at the Redds Fashion Design Awards. He apprenticed for Jimi Delaja Couture and started his own fashion line. His young fashion line would set him in the path of the late Kofi Ansah who became a mentor.

Then came the pivot into the visual medium. As a student in KNUST, he had dabbled in making music videos. Therefore, it became easy to direct music videos for musicians who needed them. He helped shape the music video industry in Ghana.

In the last decade, he formed NKACC, a brands and communication company, where he is the Creative Director and Lead Consultant. He has worked with brands such as Tullow Oil, Old Mutual, Dalex Swift, Vodafone Ghana, KFC Ghana among others.

To talk to Asihene is to have a conversation about film, photography, business strategy, and fashion. The depth of his knowledge and experience is an unending well. He has helped shape a lot of businesses’ brand identity, creative culture, advertising campaigns and brand communication goals. Gaining an MBA adds another layer to the knowledge he dispenses.

Exploring where he wanted to go, he created the Nana Asihene Design Studio. This is the product design studio, that focuses on user centric design, African craftsmanship and aesthetics. The ethos is rooted in the essential characteristic of African art being both aesthetic and functional

Having 20 years experience in any industry is not a cake walk. However, for Asihene this is the time to build and harness all those years of experience to position him as a creative consultant who helps brands and organisations build strong emotional connections with their audience through strategic creative communication.

This is a full circle moment for Asihene as he gets ready to launch his new collection. It is only right for him to enter into his new era paying homage to his first love, fashion. His attention to detail is evident in this collection. The clothes by their very nature are not at all timid; they are simple in cut but not in impact.

“When you’re a perfectionist like I am, no matter what you do, you never really feel satisfied or that it was perfect enough,” he says. “That’s one of the things that drives me, I always feel there is something more to do”

over Size Shirt with Stitch detail + Kimono inspired Dip dyed Cotton pants

over Size Shirt with Stitch detail + Kimono inspired Dip dyed Cotton pants

Notched Collar Shirt with Stitch detail Kimono style Dip Dyed Cotton Pants

Notched Collar Shirt with Stitch detail + Kimono style Dip Dyed Cotton Pants

Grind detail Silver Ring for Men

Grind detail Silver Ring for Men

Dip dyed White shirt with Kiss detail

Dip dyed White shirt with Kiss detail

Writer – Aphua Larbi Amoah
Photos- Benjamin Adu
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Larry Jay makes debut international catwalk showcase in Switzerland

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With a few new pieces added to the recently launched ‘Soyayya – “Love” – Collection’, master craftsman, Jafaru Mohammed of Larry Jay, made a strong showing at the Fashion Trunk Show during the African Fashion Night event held at the Kunsthaus Zürich, an art museum in Zürich, Switzerland a couple of weeks ago.

Read Also: Powerhouse of timeless style, Larry Jay connects with rurul artisans to construct sustainable fashion pieces

Presented in bold orange and blues, Larry Jay’s unisex outfits, mostly created using Northern fugu fabric, elicited much applause from the eclectic audience during the catwalk show.

Photos by Stefan Heesch, Nordfriisk Photography

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Digital creator, Racheal Abbey introduces new women’s fashion line, Rae’s Collection

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Racheal Abbey introduces new women’s fashion line, Rae’s Collection

Young up-and-coming Ghanaian-born digital creator, Racheal Abbey is flexing her entrepreneurial muscles into the world of fashion. Her Rae’s Collection is all about women’s fashion and redefining the fashion space in the US. (more…)

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