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This is how much top 7 music streaming services really pay artists

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According to Atlas VPN investigation,Music streaming services are now the largest source of revenue for recorded music. In 2019, music streaming accounted for $7.1 billion or 63.6% of all recorded music revenue, which reached $11.1 billion.

To compare, CD sales revenue amounted to $4.3 billion and 55.2% of total recorded music sales in 2009, but fell sharply to $614.5 million and accounted for only 5.5% of total revenue in 2019. Meaning, throughout this 10 year period, CD sales slumped by nearly 7 times.

So, the music industry has had a major shift toward streaming services, but what platforms should artists focus on?

At first sight, it might seem that creators should concentrate on music streaming services that pay the most per play. However, there is another important factor the number of users an artist can reach.

To help artists and those interested in the music industry navigate the complex streaming service landscape, we provide real-world revenue data as well as the userbase of the most popular streaming services.

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Napster tops the list with a $0.00916 payout per-stream, which amounts to $9,160 per 1 million clicks. To earn the US monthly minimum wage of $1,260, artists will have to average over 137 thousand streams per month. Those who want to make the US monthly median wage ($3,714) will have to get more than 405 thousand hits.

Apple Music is second on the list with $0.00675 revenue per play, which means that 1 million listens will rake in $6,750 for the artist. For artists to earn minimum wage, they will have to reach nearly 187 thousand plays per month. For artists who wish to earn the US median wage $3,714, they will have to look for 550 thousand streams.

Deezer takes the third place with $0.00562 revenue per hit, which amounts to $5,620 for 1 million streams. Artists on Deezer will have to get 224 thousand clicks to earn $1,260. To earn the US median wage, artists will have to get nearly 661 thousand plays.

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Amazon Music sits in fourth place, paying out $0.00426 per play or $4,260 for 1 million listens. Creators on this platform will have to get almost 296 thousand plays to earn a US monthly minimum wage of $1,260. To bring in the US median wage, artists will have to score around 872 thousand streams.

Spotify, arguably the most popular music streaming service, compensates artists $0.00348 per hit, or $3,480 for 1 million plays. Singers will have to get at least 362 thousand clicks to see $1,260 hit their bank accounts. To get $3,714, artists should aim for around 1.07 million plays per month.

Pandora, one of the oldest players in the market, offers around $0.00203 revenue per play or $2,030 for 1 million listeners. On Pandora, creators normally need 621 thousand listeners to earn a US monthly minimum wage of $1,260. To earn the medium wage of $3,714, Pandora will squeeze out 1.83 million plays per month.

YouTube, the most popular streaming service overall, pays the least to creators $0.00154 per play or $1,540 per 1 million hits. Just to earn $1,260, musicians will have to reach 818 thousand views. And finally, to earn $3,714, YouTube will require an average of 2.4 million clicks.

As a side-note, the per-stream payout rate is in constant flux, since it depends on multiple factors main of which are: the listener’s country and currency, whether the user has a paid or free account, the specific artists royalty rate, and the percentage of ownership the artist has on the song.

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Userbase

Userbase is the second most important element when considering potential revenue, so it is vital to consider this factor before jumping on a specific platform.

Even though Napster has a considerably higher per-play payout rate than other services, you can expect that a total stream count will be minuscule compared to Spotify and YouTube. Napster has only 32 million users, of which 2.5 million are paid subscribers.

In comparison to Napster, Apple Music provides the potential to reach a wider audience since this platform has over 68 million paid users. Following Apple Music comes Deezer, a service that has only 16 million active listeners, out of which 7 million pay for a premium subscription.

Amazon Music is one of the more popular platforms which has 55 million paid subscribers. A music streaming service that is becoming more popular by the day Spotify, has over 299 million subscribers as of October 2020.

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The old-timer Pandora has 60.9 million listeners, but only 6.2 million decided to purchase a premium subscription.

Finally, the Google-owned platform YouTube can boast of its 2 billion users. On the other hand, only 20 million users decided to upgrade to a premium subscription, which explains the lower payout rates.

Each artist has to weigh the advantages and disadvantages of these services, keeping in mind the two most important variables users and payout rates.

Finally, most artists do not have exclusive deals with any of the music streaming platforms, which allows them to upload music to all of them. After seeing the results, they can shift their focus to markets that bring the most profits.

Hopefully, this real-world data provides valuable insights into the music streaming industry.

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Methodology

We used data from the following sources:

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Gospel artiste Kojo Royal set to end 2023 with a masterpiece ‘Wo Ye Onyame’

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UK-based Ghanaian Gospel musician Kojo Royal is about to end 2023 with a masterpiece, made possible by some of the best musicians and composers in the industry.

The singer and instrumentalist has just announced that he is ending the year with a new single titled ‘Wo Ye Onyame’.

The song ‘Wo Ye Onyame’, to wit ‘You are God’, shows how dependable Kojo Royal is on his Creator.

The song is also an appreciative piece and victory song that his followers can use in times of triumph, or even in times of turbulence.

Even with his instrumental and songwriting prowess, Kojo Royal is succored by some of the best musicians he’s worked with to create ‘Wo Ye Onyame’.

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The song was composed by himself and guitarist Isaac K. Ampong (Ike). His backing vocalist Vivian Aboagye wrote the song. Popular UK-based sound engineer Joe Wilson mixed and mastered it.
Drummer Jeremiah Aboagye, keyboardists Kofi Boateng and Theophilous Aminarh, and guitarist Festus Mensah brought their experiences and talents to glaze the masterpiece.

According to Kojo Royal, the song will be released on December 15, 2023. He said his fans should expect nothing but an inspirational, worship-centered and soulful masterpiece.

Last month, Kojo Royal disclosed that he is committed to using his music as a tool to champion a charity agenda.

He said this charity will focus on raising God-fearing children. “My mission is to win devoted believers to God with my music,” he said in an interview with Ghanafuo.com.

“I want to give them some soulful music that
will draw them closer to God. I want to build a children’s home filled with God-fearing children for different communities,” he added.

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Mimi Andani writes openly on her divorce

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Ghanaian Big Brother Africa star and creative entrepreneur, Mimi Andamonhas revealed in a social media post that she has been divorced for a while now. (more…)

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Trending Pictures Of Digital Marketer and Media Personality Ms.Nancy Goes Viral After A Picture Of Them Together Pop Up Online

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Social media has been abuzz with excitement over a captivating photograph featuring the well-known Digital Marketer and Founder of Visual Display Network (VDN), Gorbachev Awuah, popularly known as Rems, and the beloved Television Personality, Professional Style Coach, and Public Speaker, Nancy Adabea Anane, who goes by Ms. Nancy. This snapshot, which has been making the rounds on various platforms for the past week, has ignited discussions, speculations, and a myriad of unanswered questions.

Mainstream Ghanaian Bloggers and the ardent admirers of both the media personalities have been eagerly deliberating the nature of their connection ever since the image started trending. Renowned Bloggers including ZionFelix, Ameyaw Debrah, Gh Kwaku among other Bloggers posted the picture on their social media handles, and their captions have only added fuel to the curiosity.

ZionFelix, in his caption, wrote, “Could this be love?? What am I seeing with my eyes like this. Ms. Nancy and Gorbachev Awuah, should we save the date anaaa mu se s3n!!!! This is soo out of the blue oo, my guy @iamremsover abeg come explain yourself!”

Ameyaw Debrah pondered, “Interesting post by Media Personality Ms. Nancy, does this mean we should be expecting a wedding ceremony very soon, or it’s just the beginning of the relationship. We’re waiting for more details @iamremsover.”

Gh Kwaku chose not to comment but left an intriguing remark, saying, “I haven’t said anything, I’m just passing by, but Ms. Nancy’s caption alone eerrhh!! Ok, bye.”

Ms. Nancy herself contributed to the speculation with her caption, which seemed to hint at something intriguing. She stated, “MORE THAN MEETS THE EYE 99! @iamremsover and I are acquaintances and only meet at events every now and then. A random picture we took at Mandy’s wedding A is giving such couple vibes. As others in the industry, we could decide to take more of such and get our friend bloggers to insinuate that we are an item, and BANG, all will be on our pages trying to know the latest on our relationship, etc., and we will trend! I would be called a cougar but I would still trend. It’s nice to trend, but please make people work hard for it. But this boy @iamremsover is fine. Sorry for snitching, guys.”

The enigmatic caption has stirred further intrigue, leaving everyone guessing about the nature of their relationship and whether it’s simply a playful tease or something more significant.

As speculations continue to swirl, only time will reveal the true story behind this viral picture and the nature of the connection between Gorbachev Awuah and Ms. Nancy. For now, the online community remains captivated by this delightful mystery.

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Shatta Wale, Esther Piesie others shine in UK, Full List Of Winners Of Ghana Music Awards UK 2023

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Shatta Wale emerged Artist of the Year at the 2023 edition of Ghana Music Awards UK. He also won Reggae/Dancehall Artist of The Year, Reggae/Dancehall Song of the Year  as well as  Most Dominant Fan Base of the Year.

Piesie Esther  also claimed multiple awards including Gospel Song of The Year for her soul-stirring track “Wayε Me Yie,” Gospel Artiste of The Year, and the  Songwriter of the Year award. Black Sherif secured the title of Hiplife/Hip Hop Artiste of The Year, while Akwaboah  got the nod for Highlife Artiste of The Year.

Sarkodie bagged the awards for Best Rapper of the Year and Best Collaboration of the Year for “Country Side” featuring Black Sherif.

The event was not only a platform for local recognition but also highlighted the global impact of Ghanaian artists.

See the full list of winners below:

Artiste of the Year

  • Shatta Wale

Uncovered Artiste of The Year

  • Essi

New Artiste of The Year

  • Lasmid

Most Popular Song of the Year

  • Fa No Fom – DJ Azonto

Best Rapper of the Year

  • Sarkodie – Country Side ft. Black Sherif

Best Collaboration of the Year

  • Sarkodie – Country Side ft. Black Sherif

Producer of the Year

  • Nacee

Songwriter of the Year

  • Piesie Esther – Wayε Me Yie

Instrumentalist of the Year

  • Dominic Quarchie – Wayε Me Yie by Piesie Esther

Best Music Video of the Year

  • Piesie Esther – Wayε Me Yie

Most Dominant Fan Base of the Year

  • Shatta Movement

UK-Based Awards:

UK Based Artiste of the Year

  • Charles Kalah

UK Based Live Performance Band of the Year

  • The Compozers

UK Based Best Collaboration of the Year

  • Samuel Sey – Agyenkwa Hene ft Efe Grace

UK Based Producer of the Year

  • Ephraim Beatz

UK Based Songwriter of the Year

  • Ohene – Say I Do

UK Based Afrobeats/Afropop Artiste of the Year

  • Charles Kalah

UK Based Afrobeats/Afropop Song of the Year

  • My Girl (Remix) – GoldKay ft. David Jay

UK Based Highlife Artiste of the Year

  • Ohene

UK Based Highlife Song of the Year

  • So Much Love – Black Kat Gh feat. Kwabena Kwabena

UK New Artiste of The Year

  • Mayqueen

UK-Based Uncovered Artiste of the Year

  • Yaw Bossman

UK Based Gospel Artiste of the Year

  • Alice McKenzie

UK Based Gospel Song of the Year

  • Blessed – Joseph Matthew

UK Based Best DJ

  • DJ P Montana

Ghanaian Contemporary Act of The Year

  • K.O.G (Kweku Of Ghana)

Special Awards:

Best Touring Band

  • Santrofi band
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“It’s disrespectful to me, my team, my fans…” – JZyNo responds to Ruger’s snide remarks on ‘Butta My Bread’

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JZyNo had a mouthful for Ruger following the latter’s insinuation about the success of his viral song ‘Butta My Bread,’ featuring Lasmid.

 

The Liberian star’s response comes after the Nigerian singer took a jab at him in episode 10 of the Zero Conditions podcast in September titled “Born to Rule.” Ruger had no qualms in undermining the quality and effort behind JZyNo’s flagship song, casually saying: “Now if you want to blow, you go blow by mistake. Na by mistake dem dey blow. There’s– It’s not intentional anymore. You could just say your [song] blow on TikTok,” before proceeding to sing a snippet of the song and concluding, “Then, you don turn artist be that.” 

WATCH HERE: https://www.tiktok.com/@jzynodaily/video/7285675899297565958?lang=en

In a personal video addressed to his fans, JZyNo hit back at Ruger, calling the ‘Asiwaju’ hitmaker’s comments disrespectful, amid other factual statements meant to expose Ruger’s snide remarks. “You know very well every artist put in work to get to somewhere, every artist. Not talking about JZyNo, who has been doing this for years,” the ‘Butta My Bread’ star said. He added: “The statement that Ruger made, for me, it’s disrespectful to me and my team and my fans, Dancegod Lloyd who did the challenge, the artist that I featured, Lasmid. And in fact, the entire Liberia and Ghana industry.”

WATCH HERE: https://www.facebook.com/watch/?v=264787739282807

It is uncertain if this will be the start of a feud between the two artists moving forward. Meanwhile, ‘Butta My Bread’ still boasts a strong presence on charts across the continent, having amassed over 100M streams since its release in April. The song has become one of 2023’s top hits, putting JZyNo at the vanguard of Afrobeats and his critics to shame. As he prepares to release his eagerly-awaited song with Camidoh ‘Eyes On You’ this week – following its postponement out of respect for the late Mohbad, JZyNo may be on the verge of delivering another indelible hit.

‘Eyes On You’ featuring Camidoh will arrive on all music platforms come October 6th. Don’t miss out.

 

@jzynodaily Popular Nigerian singer, Ruger throws shade on the leader of the New Liberia, JZyNO. #nigeriantiktok🇳🇬 #dancegodlloyd #ghanatiktok🇬🇭 #viralsound #liberiatiktok🇱🇷 #fyp #jzyno #buttermybreadchallenge #buttermybread #followme ♬ original sound – JZYNO DAILY❤️🦅

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Former First Lady, Theresa Kufuor passes on

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Media reports indicate that former First Lady Theresa Kufuor is dead.

Mrs Kufuor, nee Mensah, is reported to have passed away on Sunday, October 1.

She served as the First Lady of Ghana from January 7, 2001 to January 6, 2009.

She assumed the role after her husband succeeded Jerry John Rawlings as the President of the Republic of Ghana.

While serving as First Lady, Madam Theresa set up the Mother to Child Community Development Foundation to help in the proper development of children and prevent mother-to-child transmission of diseases.

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