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WATCH: Jidenna shares some key points on how African acts should explore American market

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Grammy-nominated musician, Jidenna has admitted that the American market is the toughest to crack, but thinks with the right strategy, African artists can do it.
Jidenna shares some key points on how African acts should explore American market
Jidenna shares some key points on how African acts should explore American market

He was speaking at a press conference in Accra, ahead of his anticipated headlining performance at the Ghana Rocks Concert.

According to him, African acts should not visit America to just perform and go to fancy places, but rather visit the neighbourhoods to understand how things work, and play along. He suggested, African musicians stand a better chance in America with deeper music.

Watch Ameyaw TV’s coverage below:

https://youtu.be/LX-23B3w9L8
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