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Woodin launches ‘‘New Ready-to-wear collection’’ for a young and trendy audience



Woodin’s new ready–to–wear collection is made from exclusive prints from our heritage. ‘‘Fabric designs for this collection are manly Bogolan in nature, with the objective of getting our customers to appreciate Bogolan in a modern way and to promote African creativity’’ says Georgina Mensah, Head of Marketing at Woodin. ‘‘We want the youth to know Woodin can help them forge their individual identity and stand out from the crowd’’.

With trendy patterns and stripes in harmonious mix of colors, styles for this ready-to-wear collection are suitable for casual and smart casual occasions. Collection available in all Woodin Retail stores nationwide.

Woodin, Africa’s number 1 retail fashion brand is a truly African brand that is inspired by African art and culture. As a fast fashion brand, we constantly work to deliver fashion inspiration to our consumers, who reflect confidence whenever they wear our unique designs everywhere they go.  We have over 37 years of fashion design expertise that enables us to play this role of true fashion connoisseurs and helping to define African fashion today.

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