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World’s First 24-hour Global Movie Marathon held online via Zoom through Kenyan Platform
Nairobi, 9th July 2021: On Sunday 4th July 2021, “The 600 – The Soldiers’ Story” was Screened via ZOOM to Rwandans, at Home and Abroad, across 24 Time Zones, in what seems to be the World’s First 24-hour Global Movie Marathon held Online.
From 08:00 East Africa Time (EAT) on Sunday, the Team at MyMovies.Africa™ screened the Award-winning Docu-Film every 2 hours, until 08:00 EAT on Monday. Canada was the last to receive the Broadcast.
The occasion was ‘Kwibohora’ – which is Kinyarwanda for “to Release or Liberate oneself”, which is an annual Commemoration of the struggle for Liberation between 1990 to 1994, initiated by the Rwandan Patriotic Front (RPF) and its military wing the Rwandan Patriotic Army (RPA).
“We wanted Rwandans across the Globe to be able to Watch this very important piece of Rwandan history as a Community, to mark Kwibohora”, says Trushna Buddhdev-Patel – Co-Founder & Content Director at MyMovies.Africa™.
“The 600: The Soldiers’ Story is an important and inspirational Film, that not only honours self-sacrifice and courage, but also honours the memory of those who died during the Genocide against the Tutsi in 1994”, says its Hollywood Writer & Producer – Richard Hall. “It also makes a connection between the RPA soldiers, and the civilians they were trying to protect, in one of the most desperate military missions of all time, in stopping this Genocide. The 600 soldiers, surrounded and outnumbered by Government soldiers and Militias, rescued hundreds of civilians and began the counter-attack that restored order in Rwanda by 100 days.”
The 114-minute Action Docu-Film, by Great Blue Production, was officially released in Rwanda on 4th July 2019 – the 25th official Anniversary of Rwanda’s Liberation Day, when the Rwandan Patriotic Army (RPA) stopped the Genocide and Liberated the Country.
And 2 years later, Nairobi-based MyMovies.Africa™ has begun a new Tradition of a 24-hour Global Screening, for Rwandese living in the continents of Africa, Asia, Australia, Europe, North America (except USA) and South America.
“Our Software Developers literally worked day & night to Integrate our proprietary Video On Demand service with ZOOM, to create a Series of twelve Watch Parties across the World”, says Brian Waweru – Development Lead. “Since the Customer is always First atMyMovies.Africa™, we wanted a seamless experience, from Ticket Purchase to Playback. We even included a Free 7-Day Rental of The 600, in case a Customer lost their Connection to ZOOM during the Screening.”
“Unknown to us, MyMovies.Africa™ seems to have Hosted the World’s very First 24-hour Movie Marathon Online!”, says Mike Strano– Co-Founder & Business + Regulatory Director. “With this new Innovation now successfully tested, we have major Plans for our Content Partners and Customers globally during the remaining Weeks and Months of 2021.”
Meanwhile, Internationally-acclaimed The 600 has won Best Documentary at the Winter Film Awards in New York City, Best Director for a Feature Documentary at the Golden State Film Festival and Best Feature at the Austria International Film Festival 2020. And it’s still Available to #RentFor7Days or #OwnForLife on MyMovies.Africa™, in 190 Countries & Territories around the World.
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