People & Lifestyle
VLISCO launches new limited edition “Celebration of Life” collection
VLISCO has launched a new limited edition collection of fabrics dubbed “Celebration of Life.”
The launch was held at the Vlisco shop inside the Accra Mall on Friday, July 28, 2023.
According to Deborah Sowah, the Brand Manager for VLISCO Ghana, the need to launch new designs every quarter is “a part of VLISCO’s strategy to really engage customers and improve services.”
The theme for this collection, “Storm” was inspired by the rainy season.
The event was graced by Vlisco Brand Ambassadors, high-profile customers, fabric lovers and the like.
The 2nd runner up of the 2022 Vlisco Fashion Fund showcased beautiful designs in the new fabric while people networked, enjoyed delicious food and beverages, listened to music and most importantly, shopped.
With a rich heritage spanning 177 years, Vlisco remains a pioneer in the world of African textiles.
Through the latest collection, VLISCO aims to capture the essence of life’s richness, diversity, and vitality as they celebrate and reflect on the unique journey of our immediate past Vlisco Brand Ambassador, Lucy Quist.