People & Lifestyle

How to Rank Up Your Company Against Others

Published

4 years ago

January 5, 2020

With the market filled with other companies that do pretty much the exact same thing, it can be a bit overwhelming to make your business stand out. It can be discouraging for budding entrepreneurs, especially to those who will be starting from scratch. However, that doesn’t mean your business is doomed.

Here are a few tips and tricks to make your company not only look more appealing, but also rank up against the competition.

Improve your SEO

One of the first things you need to do to ensure that your company is more visible and easier to find than your competitors is to work on your SEO optimization. For example, law firms have been known to be a bit of a challenge to market online. But, with the right keywords, your company will start ranking higher whenever a potential client searches for a specific product or service. There are other ways to differentiate your firm from competitors, too, and that can be by highlighting what your company offers. Instead of using phrases that have become overused and are no longer appealing to customers, re-phrase your company’s skills and services to make customers feel that your services or products are truly unique, and they’ll be more inclined to choose your company over others because of your authenticity.

Advertising specific skills on your website or page will not only be more appealing to your customer, but could also improve your SEO optimization and make you rank higher on search engines as well.

Provide excellent customer service

It’s no longer enough to offer a standard service, because everyone else is doing that, too. In order to truly stand out, you need to make a customer’s experience memorable. Whether that’s by offering exceptional care, always being available for any inquiries, resolving issues professionally or following up; your customer needs to really feel that your company genuinely cares about their experience. Because there are many competitive services available in the market, providing superb customer care and making your customers feel comfortable are only two of the few ways that will ensure their loyalty and prevent them from gravitating to a competitor, even when they offer better prices. Once they’re sure that any mishaps will be resolved and that your company will do their absolute best and go out of their way to guarantee that they’re satisfied, they will automatically resort to your services over any other.

Customer reviews

One of the things that potential clients check before they opt to request the services of a new company is the customer reviews. Having positive customer reviews will not only make your company seem more appealing and professional but will also remove any hesitation or doubt a new customer may have. The more positive feedback you receive, the higher you start ranking on searches too. Your company is being labelled as efficient and worthy in that field, helping with your SEO optimization and increasing your visibility in searches. Be sure to encourage customers to leave positive reviews either by asking for it personally, sending them a message after they’ve made a purchase and reminding them to leave a positive review if they’re satisfied, or just offering exceptional care that they feel obliged to share it with the rest of the world.

Optimize your business listings

While credibility, user-experience, and customer reviews are important, one of the key aspects in making your company rank up against competitors is making sure you’ve added all the information necessary when it comes to “My Business” listings to help you rank higher based on your location. One of the first things taken into consideration is proximity, so you could just rank up higher because you’re a lot closer in terms of distance to your potential customer than any other company. In order to get these benefits and have another tool to help you rank higher on Google Business listings, there are a few things you need to do. Be sure to enter all relevant information about your business to help you rank higher.

The more comprehensive details you provide, the higher you’ll be able to rank in Google searches. Don’t forget to include information such as opening hours, phone numbers, or any other contact information to make it easier for your customers to reach you. It is also recommended to include the services you offer to help make your business even more relevant to your clients. Once you’ve added all the necessary information, you need to verify your location, as this helps your company appear in searches on Google maps or any other searches based on location. Don’t forget to include important keywords that most people use to search in your description, and try to include as many good quality photos as possible to give the user an idea of what to expect.

Learn from your competitors

Knowing your market well is one of the best ways to gain an edge when it comes to business. Being able to spot competitors that are doing well and analyzing their achievements will help you learn from their experience. Understanding what makes them appealing or what edge they have that attracts competitors will enable you to start applying similar strategies to your own company and even trying to top it up a notch to gain advantage. When it comes to ranking higher; price, customer service, customer satisfaction and reviews, and the quality of the product or service itself are really important to any customer.

So, once you manage to understand what works, what the customers are looking for, and what makes them choose one company over another, you can adapt them to your own company and highlight them in an even smarter way that makes your company look unique, authentic, and just what they’re looking for. The choice of keywords is important when you want to stand out, but when combined with statistics and true success records, your company will definitely attract the right customers and start to rank higher than others.

Just because the market is oversaturated, it doesn’t mean you can’t make your company stand out or have an edge. It just takes a bit more work, strategy, and dedication to ensure that your company only provides the best of the best. Once you’re known for that, your reputation, word of mouth as well as your optimization will ensure that your business ranks higher than that of your competitors.

People & Lifestyle

Hayati Vape Series: Unveiling the Pro Ultra 15000, Pro Max 4000, and Remix 2400 Models | Vape Online Store

Published

4 hours ago

May 6, 2024

Ameyaw Debrah

The vaping landscape is evolving with an array of devices designed to cater to diverse user preferences, and among the many contenders, the Hayati brand has established a notable presence. The Hayati Vape line includes a variety of products, such as the Hayati Pro Ultra 15000, the Hayati Pro Max 4000, and the Hayati Remix 2400. The Hayati Pro Ultra 15000, known for its high puff count, incorporates innovative double e-liquid tank technology, satisfying the needs of users who value longevity and convenience.

In addition to the impressive capacity, the Hayati Pro Ultra 15000 characterizes versatility through a broad spectrum of over 30 flavors, catering to a wide range of taste preferences. Smaller devices in the lineup, such as the Hayati Pro Max 4000 and the Hayati Remix 2400, provide users with more compact options while still delivering a quality experience. These devices demonstrate the brand’s commitment to meeting the diverse requirements of its user base, from those seeking extended vape sessions to those favoring portability and flavor variety.

Key Takeaways

Hayati offers a range of disposable vape products catering to different user needs.

The Hayati Pro Ultra 15000 is notable for its high puff count and flavor variety.

Smaller devices like the Hayati Pro Max 4000 and Hayati Remix 2400 offer portability and convenience.

Overview of Hayati Vape Products

Hayati Vape has established a diverse lineup of disposable vape products, catering to a broad spectrum of preferences and vape experiences. Their offerings include the high-capacity Pro Ultra Series, the conveniently sized 4000 products, and the Remix Series, designed for portability and flavor variety.

Hayati Pro Ultra Series

The Hayati Pro Ultra Series stands out for its high puff count and advanced technological features. The Hayati Pro Ultra 15000 offers an impressive 15000 puffs per device with a rechargeable 550mAh battery. It is known for its double E-liquid tank system, providing an extensive range of over 30 flavors. Some devices in this series come with a visual display panel allowing users to easily monitor their vape usage.

Hayati 4000 Products

Hayati 4000 represents a more compact product range in comparison to the Ultra Series, featuring a smaller form factor while still delivering a satisfactory number of puffs. The Hayati Pro Max 4000 and similar variants include a prefilled 10ml e-liquid capacity and maintain the quality vaping experience Hayati is known for.

Hayati Remix Series

The Hayati Remix Series is designed with portability in mind. Devices like the Hayati Remix 2400 are smaller and more discreet, geared towards vapers who prioritize ease of use and flavor experimentation. With a puff count of 2,400, these devices offer an enjoyable vaping experience for those on-the-go.

Detailed Analysis

In this section, we provide a comprehensive examination of the key features, comparative aspects, technical specifications, and the variety of options across various Hayati vaping devices.

Hayati Pro Ultra 15000 Features

The Hayati Pro Ultra 15000 distinguishes itself with a high-capacity 550mAh rechargeable battery and a unique double E-liquid tank. Users can enjoy an impressive up to 15000 puffs from this device, which also boasts a visual display for monitoring and control.

Battery: 550mAh (Rechargeable)

Capacity: Up to 15000 puffs

E-liquid Volume: Dual 12ml tanks

Display: Visual monitoring panel

Hayati Pro Max 4000 Comparison

When comparing the Crystal Pro Max 4000 to its 15000-puff counterpart, one observes a reduced puff count yet it maintains-user friendly features. Marketed as a more accessible option, it serves well for those seeking a compact and efficient device.

Puff Capacity: Lower than Hayati Pro Ultra 15000

Market Position: Accessible for casual use

Hayati Remix 2400 Specifications

The Hayati Remix 2400 is tailored for portability and convenience, with a spec sheet focused on delivering a satisfactory vaping experience for individuals on the move. It maintains a balance between functionality and size.

Portability: Compact design

Usage: Ideal for on-the-go users

Hayati Pro Max 10ml Options

Offering various e-liquid options, the Hayati Pro Max 10ml caters to a broad palette with its diverse flavor profiles. Users have the flexibility to choose from a multitude of tastes, which enhances the overall vaping experience.

E-liquid Variety: Wide range of flavors

Customization: Multiple flavor profiles available

People & Lifestyle

Several uprooted trees cause damage to properties in parts of Accra after downpour

Published

4 hours ago

May 6, 2024

Ameyaw Debrah

Rains on Monday, May 6, 2024, which lasted several hours, brought more worry than relief to the city of Accra, with several uprooted trees blocking roads, and destroying people’s cars.

One person is said to be in critical condition after a tree fell on a motorcycle and a 4-wheel drive.
This was after heavy rains in the early hours of today, May 6.#TV3GH pic.twitter.com/kJ8Twhe2Ge
— #TV3GH (@tv3_ghana) May 6, 2024

The heavy rains this morning resulted in flooding of roads and houses with the uprooting of trees in areas such as Airport, and Cantonments.

It’s being reported that an individual is in a critical condition after the uprooting due to the the heavy downpour which lead to blocking of roads at Cantonments.

The devastating effect of today’s rainfall in the Accra Airport area, which caused numerous trees to split, resulting in damage to cars parked nearby. pic.twitter.com/AEsXKH4EHs
— SIKAOFFICIAL🦍 (@SIKAOFFICIAL1) May 6, 2024

In area such as Airport its being reported that cars parked nearby the landing restaurant have been demolished by the uprooted trees.

People & Lifestyle

Nigerian Superstar Fireboy DML Makes History as the First Cover Star of Apple Music’s Afrobeats Hits Playlist in Celebration of Africa Month

Published

6 hours ago

May 6, 2024

Ameyaw Debrah

Apple Music kicks off Africa Month celebrations with the introduction of cover stars on its Afrobeats Hits playlist, starting with Nigerian singer-songwriter, Fireboy DML who just released his new single “Everyday.” Apple Music has also released the Top Artists and Afrobeats Hits for the past year with the likes of Davido, Asake, Bnxn, Omah Lay and Rema coming out tops.

Apple Music is celebrating Africa Month with a special focus on Afrobeats, highlighting one of the most eclectic and influential sounds in music today

“As the first artist to be featured on this Apple Music playlist, I feel incredibly honoured and grateful,” Fireboy DML tells Apple Music. “Since 2019 I’ve had incredible support from Apple Music and I’m sure the whole African music scene can say the same. I’m excited to see where this leads and what it will do for the culture.”

Speaking about his new single “Everyday,” Fireboy DML adds: “This new era of my career is about reconnecting with one’s roots, old self and focusing on the things that truly matter — love, family, personal health. I think that’s where success truly lies. ‘Everyday’ is a song that reminds you of the days when we used to make celebratory love songs, of simpler times. From the moment the instrumental starts playing, you can already tell what you’re in for. I’m excited to share this record with the world!”

Apple Music is also featuring “The Story of Afrobeats in 20 songs,” a written editorial feature highlighting the music and artists that helped the genre grow from a West African staple into a global phenomenon.

Towards the end of the month of May, Apple Music will also be launching a new Viral Afrobeats playlist, as well as an new Afrobeats category page that will house new releases, playlists and essential albums from the genre.

Apple Music has also released the Top Artists and Top Countries by streams of Afrobeats Hits for the past year.

Top Artists by streams on Afrobeats Hits

Davido
Asake
Bnxn
Omah Lay
Rema
Burna Boy
Ayra Starr
Adekunle Gold
Kizz Daniel
Zinoleesky

Top Countries by streams of Afrobeats Hits

United States
United Kingdom
France
Canada
Nigeria
South Africa
Germany
Ghana
Australia
Switzerland

Discover Afrobeats Hits here: https://apple.co/AfrobeatsHits

Discover Afrobeats in 20 songs: https://apple.co/Afrobeatsin20Songs

People & Lifestyle

BLISS GVS PHARMA WITH THEIR ACT FOR AFRICA CAMPAIGN DONATES TO RIDGE HOSPITAL, ACCRA

Published

1 day ago

May 5, 2024

Ameyaw Debrah

Bliss GVS Pharma Ghana, a leading pharmaceutical company committed to global health initiatives, has extended a helping hand to Ridge Hospital in Accra, Ghana, as part of their ongoing ACT for Africa Campaign aimed at combating malaria.

The Ridge Hospital, located in the heart of Greater Accra, serves as a vital healthcare institution in the region, facing the persistent challenge of malaria, a prevalent mosquito-borne disease in many parts of Africa.

In a commendable demonstration of corporate social responsibility that has been ongoing for the past four years, Bliss GVS Pharma Ghana has donated a substantial quantity of antimalarial medicines, including Lonart, Gsunate, Gacet, and others, to Ridge Hospital. This donation further bolsters the hospital’s efforts to provide effective treatment and care to patients battling malaria.

Medical Representative Bliss GVS Pharma Ghana, Kingsley Boateng asserted that “The ACT for Africa Campaign, spearheaded by our Managing Director, Mr. Gagan Sharma , is a proactive initiative designed to expand access to life-saving antimalarial treatments across the continent”. He added that “By partnering with healthcare facilities like Ridge Hospital, the campaign aims to make a tangible impact in the fight against malaria, ultimately saving lives and improving health outcomes for communities in need”.

Dr Ralph Armah, Medical Director at Ridge Hospital, expressed his gratitude for the generous donation, emphasizing its significance in addressing the malaria burden in the region. “This donation will help improve our pharmacy stock and also help us in our fight to eradicate malaria amongst various age groups especially the under-five,” he remarked.

Bliss GVS Pharma Ghana’s commitment to supporting healthcare initiatives in Africa reflects its dedication to making a positive difference in the lives of individuals and communities. Through partnerships with local healthcare providers and ongoing investment in innovative healthcare solutions, the company strives to contribute to the advancement of public health across the continent.

The donated antimalarial medicines will be integrated into Ridge Hospital’s malaria treatment protocols, ensuring that patients receive timely and effective care. This donation not only addresses an immediate need but also reinforces the importance of collaboration between the private sector and healthcare institutions in tackling pressing health challenges.

As the fight against malaria continues, initiatives like the ACT for Africa Campaign serve as beacons of hope, uniting stakeholders in a shared mission to eliminate this preventable and treatable disease. The partnership between Bliss GVS Pharma and Ridge Hospital exemplifies the power of collective action in advancing towards a malaria-free future for all.

People & Lifestyle

Fido Takes Over Kaneshie Market With Launch Of FidoBiz

Published

2 days ago

May 4, 2024

Ameyaw Debrah

Fido, a pioneering name in financial solutions, is thrilled to announce the successful launch of FidoBiz, a transformative new service to empower local businesses and entrepreneurs.

The vibrant launch event at the bustling Kaneshie Market marked a significant milestone in Fido’s commitment to fostering economic growth and entrepreneurship.

The event featured various engaging activities designed to introduce market women, hawkers, and local business owners to the benefits of FidoBiz. The Fido team was on-site, providing invaluable education on how to register and leverage FidoBiz to enhance their business operations.

Highlights included a spin the wheel game, where participants won numerous prizes such as cash and FidoBiz-branded merchandise, including t-shirts, keyholders, caps, and the crowd favorite—branded aprons.

Adding to the excitement, Delay, Fido’s esteemed brand ambassador, shared her entrepreneurial journey, offering insights and advice on how Fido loans can help both individuals and businesses when they need access to loan. She also shared with the audience best practices for running successful businesses.

The event reached a crescendo with a stellar performance by Kwame Eugene, who thrilled the audience with his hit song “Monica” and signed a one-year ambassadorial contract with Fido live on stage.

Kofi, the Head of Marketing at Fido Ghana, expressed his enthusiasm about the launch: “This event is just the beginning of what FidoBiz plans to offer.

We look forward to supporting a flourishing community of businesses and entrepreneurs, helping them expand and improve with our tailored financial solutions.”

FidoBiz is set to empower local businesses’ access to financial services, simplifying processes and providing the tools and support needed for substantial business growth.

People & Lifestyle

Trustees of Children’s Heart Foundation Ghana Celebrated for Outstanding Achievement at the 2024 Africa Healthcare Awards

Published

2 days ago

May 4, 2024

Ameyaw Debrah

In a glamorous evening at the Accra Conference Centre, the dedicated trustees of The Children’s Heart Foundation Ghana were honoured with the prestigious 2024 International Africa Healthcare Award by the Zenith Global Health Network. (more…)