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Boomplay Headlines “Afrobeats Corner” At Notting Hill Carnival 2022
Africa’s most expansive music streaming platform, Boomplay, and events outfits, R70, GI Roadshow and DJA Media, have partnered to bring incredible experiences to carnival ravers and Afrobeats lovers at the 2022 Notting Hill Carnival with the ‘’Boomplay Afrobeats Corner”.
Scheduled for Monday 29th August 2022, in London, UK, the Notting Hill Carnival makes a comeback after a short hiatus due to the Covid-19 pandemic.
As part of its vision to empower the African music ecosystem to unlock its full potential, Boomplay has been a key enabler of the Afrobeats genre – consistently leading efforts to promote and introduce the genre to new audiences and showcasing it on major platforms.
Following Boomplay’s recent successful collaboration with renowned filmmaker Ayo Shonaiya to produce “Afrobeats: The Backstory” documentary, which exclusively premiered on Netflix to rave reviews globally, the African-facing music streamer is continuing in its support for the culture by sponsoring the Afrobeats Corner at the Notting Hill Carnival 2022 to celebrate further and showcase African music, culture, heritage and food.
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According to event manager Peju Oshoffa of R70, producers of the ‘Boomplay Afrobeats Corner’, ‘’the name change was inspired by the phenomenal fame that the Afrobeats genre has garnered globally and for Afrobeats to have its licensed site at the world famous Notting Hill Carnival considering Afrobeats partly developed over the years in the UK from the 90s and 2000s. It is a fitting tribute to the Afrobeats phenomenon, and we are glad to have Boomplay on board as the lead sponsor.”
Since its inception in the mid-1980s, Africans in England, especially Nigerians, bought into the Notting Hill Carnival entirely by embracing the rich experiences that the main carnival grounds provided. With increasing participation from Nigerians, the Nigerian Corner of the carnival was born, where Nigerian artists performed and Nigerian foods was served, and memorabilia was sold for the past three decades. This year, however, the ‘’Boomplay Afrobeats Corner” replaces the Nigerian Corner of the Notting Hill Carnival and focuses on providing an African experience celebrating Afrobeats.
“We’re proud of the waves African talents are making within and outside the continent, and Afrobeats is one of those arrowheads pushing the African sound that Boomplay has always supported. The Boomplay Afrobeats Corner at the Notting Hill Carnival is yet another opportunity to support and promote African artists and their content, a mission Boomplay is committed to achieving,” said Tosin Sorinola, Director of Artiste & Media Relations at Boomplay.
Hosted by DJ Abass and Hype man Adesope (AKA Shopsydoo), the ‘Boomplay Afrobeats Corner” will feature exciting displays and performances promoting African music. Carnival-goers will have access to unlock unique audio content and merchandise while being exposed to a catalogue of the best African sounds, which are readily available on the Boomplay app.
#BoomplayxAfrobeats
Boomplay is a music streaming and download service provided by Transsnet Music Limited. Boomplay houses millions of songs, videos, and entertainment news and allows its users to stream and download their favourite songs and videos and subscribe to access premium features such as ad-free streaming and saving music for offline play. Boomplay currently has over 70 million monthly active users (MAU) with a catalogue of over 85 million songs. The service is available globally on mobile through the Google Play Store for Android, App Store for iOS and on the web via www.boomplay.com. The company has regional offices in Nigeria, Ghana, Kenya, Tanzania, Cote d’Ivoire and Cameroon.
Buzz
New Song Release: “Good News” Offers Hope and Encouragement to the world
Today marks the release of a powerful new song titled “Good News,” featuring A.A. Prempeh, Sonnie Badu, MOG, and Abba Praise. This uplifting anthem delivers a message of hope and encouragement to listeners across the World.
“Good News” is a prophetic song, boldly proclaiming that this year is destined to be one filled with blessings and breakthroughs. With its infectious rhythm and inspiring lyrics, the song aims to uplift spirits and instill a sense of optimism in the hearts of all who hear it.
listen https://lnkfi.re/AAPrempehgoodnews
“We wanted to create a song that would speak directly to the struggles and challenges facing our world today,” says A.A. Prempeh, one of the artists behind the track and Also a major Prophet who operates globally “In a time where many are facing uncertainty, we believe that ‘Good News’ will serve as a beacon of hope, reminding people that better days are ahead.”
Sonnie Badu, known for his soul-stirring vocals and powerful stage presence, adds, “Music has the power to heal and uplift, and we hope that ‘Good News’ will touch the lives of listeners in profound ways. Our goal is to spread positivity and encouragement throughout the nations.”
MOG and Abba Praise, stars in the Ghanaian music scene, lent their unique talents to the song, contributing to its vibrant and uplifting sound.
“Good News” is now available on all major streaming platforms, including Spotify, Apple Music, and YouTube. The artists encourage people everywhere in the world to listen, share, and embrace the message of hope and encouragement contained within the song.
As the world faces its fair share of challenges, “Good News” serves as a timely reminder that brighter days are on the horizon. Through the power of music and prophecy, A.A. Prempeh, Sonnie Badu, MOG, and Abba Praise are spreading a message of hope and positivity that resonates with listeners from all walks of life.
Buzz
Watch: Exclusive Photos and videos from Akwaboah’s White Wedding
Following a colourful traditional wedding ceremony on Friday, May 3, 2024, in Accra, Ghanaian Highlife sensation, Gladstorm Kwabena Akwaboah Jnr and his better half, Theresa are climaxing their nuptial knot with a glamorous white wedding. (more…)
Buzz
Highlights from Medikal’s spectacular show at London’s O2 Indigo
Ghanaian rapper Medikal made an impressive debut at London’s O2 Indigo with a sold-out show, featuring performances from a lineup of industry heavyweights like Sarkodie, Shatta Wale, Efya, Bisa Kdei, Jay Bhad, and more. (more…)
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Jah Lead releases new song ‘Shame on You’
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Oheneyere Mercy Aseidu, Gifty Anti, Stacy Amoateng, and other celebrities grace Akwaboah Jnr’s Traditional Wedding
The traditional wedding of Renowned Ghanaian Highlife singer-songwriter Akwaboah Jnr and his wife, Theresa was a star-studded affair, with a constellation of Ghanaian celebrities gracing the occasion to celebrate the union of love and culture. (more…)
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