Be concerned about the health of your artistes – George Britton to talent managers

George Britton, a prominent figure in the Ghanaian music industry, has recently emphasized the need for talent managers to prioritize the health and well-being of their artistes.

Speaking in an interview with Kwame Dadzie on Joy FM’s Showbiz A-Z, George, who doubles as an artiste manager asserted that the health of his artiste has always been of prime importance to him.

The manager of Ghanaian singer, Camidoh further noted that the demanding nature of the entertainment industry, with its rigorous schedules, constant scrutiny, and pressure to perform, can take a toll on artists’ mental and physical health. However, talent managers, as the guardians of their artists’ careers, must extend their responsibilities beyond business transactions and contractual negotiations. 

“As a manager it is your duty to cater for the artiste regardless of whichever situation you are in. I mean from health to performance to everything else, it is your duty as a manager to make sure that everything the product that you are selling is in the best of shape.

”So I need to be concerned about the food that we eat. So I don’t have to say before I met Camidoh, he was drinking water so I need to keep giving him water. The level keeps growing. Yesterday, we performed at Anyinam, today we are performing at New York. So we need to grow and how do we grow? We need to be physically, mentally and spiritually healthy,” he said.

George who also revealed that his artiste Camidoh had suffered depression stated how dedicated he was in making sure he was catered for by a specialist. Speaking contributing to the topic ‘Creative and their Health’, he said generally talent managers have not done a good job in caring for the health of their clients.

“Listening to what Okyeame Kwame and the doctors have said, I think we (talent managers) are not doing a good job,” he noted.