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2011 Vodafone-4syte Music Video Awards open for submission

Vodafone in partnership with 4syte TV has officially declared video submissions open for the 2011 Video Music Awards (VMA’s). At a press conference in Accra on Monday morning, the two companies were excited about the partnership which was in March, adding that the partnership is expected to take 4syte events to new heights by delivering […]

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Vodafone in partnership with 4syte TV has officially declared video submissions open for the 2011 Video Music Awards (VMA’s). At a press conference in Accra on Monday morning, the two companies were excited about the partnership which was in March, adding that the partnership is expected to take 4syte events to new heights by delivering unmatched high quality experience, synonymous with the Vodafone Brand.The VMA’s will accept submissions from music videos within the November 2010 to September 2011 period.

Prospective nominees can now submit their music videos on DVD or CD formats in addition to nomination forms currently available at 4Syte Studios office and Vodafone Corporate Office. Submissions close in September 2011 and will be reviewed by a highly skilled and impressive judging panel, who has garnered a wealth of experience between them.

The categories for this year are: Best African Act In A Video, Best High Life Video, Best Storyline In A Video, Best Male Video, Best Reggae Video, Discovery Of The Year, Best Group In A Video, Best Choreography In A Video, Best Special Effects In A Video, Best Photography, Best Gospel Video, Best Collaboration In A Video, Best Female Video, Best Hip Life Video, Best Cinematography, Best Overall Video, Best Editing, and Best Directing.

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The judging panel for this year’s event will include: Abraham Ohene Djan, producer, director and CEO of OM Studios; Ivan Quashigah, CEO of Farmhouse productions; Ramesh Jai, CEO of Apex Advertising; and Shirley Frimpong-Manso, movie producer and director.  The judges will consider location, costumes, storyline, direction and other factors, in a quest to reward the best quality and innovative music videos in Ghana.

Nominees will be treated to an exclusive ‘nominee’s bash’ in Accra and Kumasi, following the disclosure of the official nominations list. Award winners for this year will benefit from an extensive range of the latest 3G devices and will also receive cash prizes. A new twist this year will see an expansion in prize winners for the editing, direction, special effects and photography categories to include not only artistes but those involved behind the scenes as well.

Commenting on the opening of submissions, Carmen Bruce-Annan, Head of Corporate Communications at Vodafone Ghana remarked that, “The VMA’s have challenged Ghanaian music producers to deliver innovative videos by making use of cutting edge technology. While our partnership with 4syte offers an exciting platform to promote contemporary Ghanaian music videos which we are very excited about, it is also befitting that we should be involved as we are the key pioneers of cutting edge technology in Ghana. This is a great opportunity to showcase the powerful combination of technology and entertainment, and judging by what we have seen so far this year, we are confident that the quality of music videos this year will be outstanding and hence very competitive.”

Nominations for the Video Music Awards close in September 2011.

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