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New Comma – The Ghanaian Social Media Platform Ensuring African Creatives Win A Bigger Share Of The $2trn Global Creative Economy

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Cultures are shifting and the arts are gradually emerging into a more acceptable, lucrative and sustainable way of life for many Africans. 

Young people on the continent are continuing to abandon traditional careers and societal norms forced upon them to fulfil what they see as their true purpose in the creative industry as designers, photographers, illustrators and more. However, irrespective of  the drive and passion many of these people have, they often lack the necessary support and opportunities to truly establish themselves as full time creatives.

This is painfully apparent when we look at Africa’s share of the Global Creative Economy, which is less than 1% in a $2.25trn industry 1. At the same time, this signifies an incredible opportunity for growth within the creative space in Africa.

For Africa’s creative scene to truly establish itself as the high value sector it deserves to be, it requires collaborative action, as well as intellectual and financial support – this is exactly what New Comma seeks to provide to its community.

Historically, many global companies have overlooked creators based on the continent, despite their growing influence on the industry as a whole – limiting the opportunities this cohort of talented individuals have had to access the right networks and tools to develop their craft, and ultimately secure work. This is the problem New Comma seeks to solve. 

New Comma, the social media platform reimagining the talent directory, is where African creatives can display their work, connect with other creatives, and build relationships with businesses across Africa and the rest of the world.

Currently in beta, www.new-comma.com is designed as a one-stop-shop for African creatives and those that need them. Instead of building just another website that simply lists the skills and services of local creative talent, New Comma exists as a creative ecosystem, with the growth and development of its community at the heart of its purpose. Through their online platform and offline events, its ‘Comma Community’ members can learn from and collaborate with one another, secure referrals, jobs and find mentors to guide them on their journey to becoming full-time creative professionals.

For businesses, both global and local, New Comma offers direct access to a pool of diverse talent behind new global trends in art, culture, fashion and technology,  whilst presenting a more comprehensive profile of the individuals available to fulfil various briefs.

Its founders, Natalie Narh and Nigel Atta-Mensah, were raised and schooled across Ghana and the UK, and have collaborated with African creatives for over 10 years, helping them to develop and showcase their talents to untapped audiences.

Natalie Narh, CCO & Co-Founder of New Comma: “Nowadays when people talk about Africa, we hear so much about the opportunity, we hear Africa is the future. At New Comma we say Africa is now and we have built a platform so that Africans around the world, and in the continent especially, can benefit from the huge growth that’s happening right now.”

New Comma sets itself apart creating a global social media platform with a Pan-African outlook. In a world where African culture is often misappropriated by non-African artists, the platform helps creators of African descent put themselves at the forefront of their culture on a global stage.

Co-Founder and CFO, Nigel Atta-Mensah, sees this platform as a huge step in the right direction, creating opportunities for a growing youthful African population: “Between now and 2035, African governments will need to create 18m new jobs each year to absorb the large, young and ambitious population coming to working age.2 We cannot wait till the situation is critical before offering solutions and are looking to address the problem now, creating an environment to nurture this talent and connect them to opportunities that allow them to make a living from their talent, whilst contributing meaningfully to their country’s economy.” 

New Comma is celebrating one year in operation with their debut event dubbed Comma Connect – a night dedicated to connecting and celebrating African creatives with cocktail masterclasses, a sip and paint roulette, musical performances and an art auction. More information at bit.ly/commaconnect2021

 

 

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Radio & TV

Dating in Nairobi laid bare as Single Kiasi (Singleish) premieres, also available in 33 countries in the diaspora

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Single Kiasi (Singleish), the new Kenyan Showmax Original, is now streaming, with new episodes releasing every Thursday. The show will also be available to Kenyans in the UK, France and 31 other countries in the diaspora.

What does the pursuit for the one look like for 30-something women in Nairobi?

Sintamei (Gathoni Mutua) is trying to start a family with her loving husband Kevin (Lucarelli Onyango) while also building her career as a corporate lawyer.

Rebecca (Faith Kibathi) is all about motherhood, being a housewife and staying loyal to her “husband” Eric (Michael Munyoki), even though he doesn’t have a shilling to his name.

And Mariah (Minne Kariuki) is all about expensive gifts and traveling to the best destinations her rich sponsor’s money can buy, while chasing the next social media high and sharing slay queen dating tips with her many followers. “Paris was amazing. If your guy takes you to Dubai, please dump him,” she tells her fans while on a private jet from her vacation in France.

When we catch up with them in the first episode of Single Kiasi, they seem to have their lives and their romantic relationships under control. But dating in Nairobi can be hectic, and it doesn’t take long before the men of Single Kiasi prove the popular saying in the city’s dating scene: “Men will embarrass you unprovoked,” as reiterated by Mariah.

In the course of the 13 episodes, Single Kiasi follows Sintamei, Rebecca and Mariah as they go through the ups and downs of love and dating in Nairobi while also reminding us that, at the end of the day, friendship is the most powerful relationship they can have.

Single Kiasi is the second Showmax Original series in Kenya after the Kalasha-winning Crime and Justice.

The show is adapted from the popular South African series Unmarried, which already has successful adaptations in Nigeria (Unmarried Nigeria) and Ghana (To Have and To Have Hold).

“It’s a universal story of womanhood, love and friendship,” says producer and director Grace Kahaki. “But we had to make some changes here and there for the story to fit to who we are as Kenyans.”

For instance, Single Kiasi incorporates a Kikuyu traditional marriage ceremony (nguracio) in place of a church wedding.

“In the South African version, one of the leading women has an affair with a security guard but we felt that this wasn’t authentic to the Kenyan setting so changed the guard to an intern, which is more reflective of what happens here,” Kahaki says.

Single Kiasi tackles important issues that Kenyan women go through, such as sexism in the workplace like when Sintamei is passed over for a promotion that she clearly deserves, sexual assault like in the case of Mariah who is forced to confront a past she’d rather forget, and women (and mothers) finding their own identities outside of what society expects of them like Rebecca getting to relive her youth which she missed out on by marrying too young.

“This show aims to look at women through our three main characters and allow them to choose what label they want to attach to themselves, be it single, married, wife, career woman, mother, etc,” Kahaki says.

Kahaki co-produced and co-directed Single Kiasi alongside her Insignia Productions counterpart Philippe Bresson, and Robby Bresson (Simiyu Samurai).

 

Catch episode 1 of Single Kiasi, now streaming on Showmax, with new episodes releasing every Thursday.

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People & Lifestyle

Top Benefits of Using Tub Pillow for Bath

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When you are relaxing in a bathtub after a long day at work trying to unwind, it feels more frustrating when you are not feeling comfortable in there. After a short time, resting your head, back, and neck on the surface of a bathtub, it may become painful and unpleasant.

This can even cause severe injury to your neck and back. For that reason, it will help if you consider using the best bathtub pillow to support your neck and back at the edge of the tub. The bathtub pillow may enhance comfort and allow you to stay longer in the tub. With it, you can even sip your favorite drink and light some candles around the tub to make that moment memorable.

Therefore, getting yourself a high-quality bathtub pillow is significant that will enhance comfort and allow you to stay in the tub as long as you please. Read on for more benefits associated with the use of bathtub cushions.

Lessening of Neck and Lower Back Aches

Incorrect posture in the bathtub can cause pressure on your lower back and result in spinal injury. Normally, it will help if you consider purchasing the best bathtub pillow from reputable online sellers like https://www.amazon.com/Bathtub-Bath-Pillow-Tub-Headrest/dp/B08BHP37DW. When you are using a high-quality bath pillow, you will be able to prevent all the problems associated with spinal complications.

The ideal bathtub pillow can help alleviate the pressure on your neck caused by the hard surfaces of the tub. Moreover, the comfort of a bathtub pillow obtained from a reliable outlet will allow you to stay in the tub for an extended time.

They are Massive and Luxurious

If you are reaching for a technologically improved product, it is essential to consider buying a quilted air bath pillow for the tub. The tech-advanced cushion for the tub is 50 inches long, and it can adequately support your neck and back. Besides, it can correctly cradle your whole body in an incredibly since it has a large mat.

When you are in a bathtub and hold your breath for a moment, you will feel like you are in an opulent spa. Moreover, the tech-advanced bathtub pillow is created from 3d air technology. In other words, it is manufactured with a soft layer attached with some quality fabrics. This type of bath pillow for tubs is water-resistant and breathable.

They are Comfortable

When shopping for a bathtub pillow from the best online seller, it is significant to understand that all the modern bathtub pillows have incredible softness. So when you want to enjoy your bath fully, it will help if you settle on idle hippos full-body pillows. You can find them on the leading websites at an affordable rate. The cushion for the tub is also composed of several layers of fiber and mesh.

They are Affordable

Not all bath pillows are for tub and created the same. If you want to grab the best quality of a bath pillows for tub at a fair rate, it is best to consider doing proper research and comparing the prices from various sites. Also, it is crucial to settle on the tech-advanced one since they are durable, cost-effective, and serve their purpose perfectly well. The above essential benefits associated with the best bathtub pillow will help if you consider buying one and enjoy its benefits.

 

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People & Lifestyle

Buy and sell African products online

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African culture has been a backbone of the world for over four thousand years. Africagroceryshop.com is an online marketplace with African-inspired products, clothing, art, and more. We are passionate about helping you experience the world through African eyes.The best place to buy and sell African products online.

The company is best described by the following statement: Africagroceryshop.com is a powerful marketplace solution for local African vendors to sell their products online as well as an online store for African consumers to buy all that they need at affordable prices, anytime and anywhere in a safe and secured environment.

Our online marketplace helps you find unique African products while supporting community-based businesses.

We offer regular deliveries to meet your needs and provide special deals on shipping so you can enjoy shopping at your convenience with no additional cost to you.


Shop now by following these three easy steps:
1) Create an account with us  www.Africagroceryshop.com
2) Browse our wide selection of quality items for sale today.
3) Purchase what you need and we’ll ship it right to your door!

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People & Lifestyle

2 BEST Ways to Make Money on YouTube in 2022

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Every creator wants to make money on YouTube. The key is to focus on the few initiatives that will be the most PROFITABLE for you. Below are 2 best ways to make money on YouTube.

1. Create sponsored content

The easiest way to make a living on YouTube is to create sponsored content.

We know creators who earn $5,000 per month from sponsored content and only have 10k viewers per video. Imagine that? With just 10k viewers/video these creators are earning $60,000 per year by selling 4 sponsors per week at $25 CPM (cpm means cost per 1k viewers).

Here is how creators sell sponsors. They have a 5 video minimum booking, so every sponsor pays $1,250 per deal at $250 per video ($25 CPM). The package they usually sell is a 60 second midroll ad and a 10 second endroll ad. Most creators sell sponsorships themselves via email part time.

Once creators have a fully working sales cycle, then they hire salespeople to sell for them. NO SALES ARE INBOUND. Every sale you have to find and close.

From your end, start reaching out via email to potential companies who seem like a good fit for your channel. We recommend selling to ecommerce and tech companies, but make sure they are MID LEVEL (less than 250 employees) and not too big. Smaller companies will be easier to close. You can find anybody’s email online and focus on contacting employees in charge of MARKETING.

In summary, we highly recommend doing sponsored content because you can make good money.

2. Sell YOUR products to viewers

The second good way to make money on YouTube is to sell YOUR products to viewers. This allows you to create lots of content and USE your products in the videos.

Some ideas for products you can sell include T-shirts, baseball caps, artwork, covid masks, socks, tote bags, mugs, hats, pens, and bandanas. Remember to make your products unique and don’t spread yourself too thin. Find the 1 product that fans LOVE TO BUY and put all focus on that item.

To get things started, set up your ecommerce website and create the product you want to sell. There are many online services that allow you to set up your website in 1 day. Don’t be embarrassed to show off your products. Many creators wish they started pushing their MERCH earlier in their career. This is a good way to make money.

We hope you enjoyed this blog.

 

If you are interested to get your YouTube channel and videos discovered by A LOT more fans, then start your campaign on www.Promolta.com now. We will distribute your video on blogs, games, apps, and websites. Over 100,000 paying customers have used www.Promolta.com since 2012 and we would love to help you get noticed.

Still not sure? We have successfully promoted videos from Sony, Disney, Universal, Ted Talk, HP, AWS, Monster Energy Drink, Eminem, Young Buck, Gucci Mane, and Katy Perry. Thus, with www.Promolta.com your videos will get seen and discovered by a lot more fans.

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People & Lifestyle

Top Reasons to Visit Guam

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If you’re looking for a travel destination that feels simultaneously familiar and also exotic, Guam might be worth consideration. A lot of Americans move to Guam each year for work, and there is a significant military presence on the Pacific Island.

There’s a lot more to Guam than the military, however.

Guam is in the Western Pacific, a U.S. Island territory. Guam is the largest of what are known as the Mariana and Micronesian Islands, and it’s a good destination for all types of travelers, including families, couples, divers, and adventure lovers.

The following are some of the top things to know and reasons you might consider traveling to Guam.

The History

The history of the island and U.S. territory is one good reason to think about visiting. The history dates back to 2000 BC, a period of ancient Chamorro life.

There are more than 130 sites around the island on the National Register of Historic Places, and the Spanish era is where much of the history and culture comes from. However, the Americans and Japanese have also occupied Guam throughout history.

Today, the native Chamorro culture is what’s most celebrated on the island. The island’s original community of Chamorro natives has inhabited Guam for nearly 4,000 years.

Diving

Guam has a rich coral reef marine environment. In fact, you’ll find more than 400 types of coral and more than 1,000 species of fish. There’s a lot of well-maintained biodiversity, but you can also learn about the history of Guam under the surface of the water.

There are shipwrecks and submerged remnants of World Wars I and II off the shore. There are even sites that date back to the Spanish early trading days.

There are volcanoes and limestone forests in the south, so divers enjoy sloping reefs and drop-offs.

In the north are limestone caves and swim-throughs. The water is consistently clear and warm throughout the year.

As far as safety, Guam is considered one of the top diving destinations, and the U.S. Coast Guard and Navy patrol the waters.

Guam is the landmass closest to the Challenger Deep, the deepest point on Earth, although there aren’t expeditions available to tourists here.

Cuisine and Culture

Guam has some similarities to Hawaii, but with more influence from Southeast Asia. The culture and cuisine showcase the unique influences on the island throughout history.

As far as food, specialties on the island include hotnon babui, roasted pork, buenelos aga, banana donuts, and kelaguen, which is meat or seafood with lemon.

The culture is one rooted in celebration. The island people love to get together with one another, so there’s almost always something going on.

Village fiestas, for example, happen monthly.

There are also larger festivals like the Malesso Crab Festival, the Guam Micronesia Island Fair, and the Guam Live International Music Festival.

Guam is considered a melting pot, with incredibly hospitable people that love to talk and share.

Hiking

Even if you aren’t a diver, there are plenty of opportunities to enjoy natural beauty, including as a hiker. They call it boonie stomp in Guam, and there are a number of waterfalls and mountains to explore. For example, LamLam is the highest peak on the island. You might also hike Marbo Cave, Waterfall Valley, and Tarzan Falls.

Two Lovers Point has beautiful views, especially at sunset, or you could head to Cetti Bay Overlook.

The Beaches

Even if you don’t want to dive below the water’s surface, you can still enjoy its beauty from the many beaches of Guam. You can surf, or just relax on the sand.

Sharks Cove Beach is one of the more rugged options off the beaten trail. There’s also Alupang Island, or you can relax in the shallow waters of Gun Beach. Surfers might go for the breaks of Talofofo Bay.

The beaches of Guam are often named as the best in the world, and no matter where you’re located, there will be one within 15 minutes of you.

Family-Friendly

As you might imagine from everything described above, Guam is family-friendly. So much of the culture of the island centers around family traditions and values. You can bring your kids to Guam, and there will inevitably be something to hold everyone’s attention.

Guam is definitely worth adding to your desired destination list if you want a unique place to go that also has some of the familiar elements you’re used to.

 

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People & Lifestyle

What to include in your large living room

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Although it can sometimes be difficult fitting furniture pieces within a smaller space, some homeowners face this same challenge when trying to fill the space in their large living room. A living room should be a warm and homely environment that is comfortable enough for family, friends, and yourself to relax within. If the space appears to be open and airy, this atmosphere may struggle to be achieved. To tackle the challenge of a large space, we are here to provide you with some tips on what to include in your large living room to make it more enjoyable and suitable for you.

 

A large sofa/seating area

We believe that one thing you cannot go wrong with in a large living space is your sofa. After all, a sofa truly is the staple piece within this room. Do not attempt to compress the sofa or sofas against the wall, as this will only give the illusion of a wider and more open room and that is what we are trying to minimalise. Instead, place the sofa in the middle of the room, this works especially well if you have a large corner sofa or even two sofas that can sit across from one another. We would advise placing a coffee table in between the sofa space as these are an absolute must-have for any living room, especially a sizable one, as we are aiming to fill up space. Try to invest in a large coffee table that fits in with the proportion and dimensions of your sofa, as if it is too small it will look extremely out of place, alongside this, ensure that it is also lower than your sofa cushions. Your sofa space will look complete after a few throw cushions are placed around the couch, this will add a snug and warmer feel to the seating space.

 

Modern electronics

A large living room would not be complete without a substantial flat-screen TV. As you have plenty of wall space to fill, consider this when choosing your TV size. You may want to opt for a TV at 60 inches or above, as it is important to ensure that this device corresponds with the sizing of the other components placed within the room. To put this into perspective, a large seating area facing a small 30-inch TV would look completely out of place so be sure to measure the dimensions of the wall space, taking into account the distance from the sofa and eye levels of the viewers, particularly when mounting it onto the wall. When it comes to TV wall mounting a larger TV, this can be quite the challenge, especially if you have a fear of damaging the TV. It is always best to contact a professional. The professionals at https://aerialandsatelliteexpress.co.uk/  are equipped with all of the materials and knowledge to successfully carry out your TV wall mounting.

If you don’t already have a smart TV, you can always invest in a Roku streaming device that can plug into your TV and provide you with endless options of movies and TV shows all through your HDMI cable. To accentuate your TV in your large living room, we would recommend adding some LED backlighting behind your device. Not only will this be much more helpful in reducing eye strain to viewers, however, it also illuminates the area in the dark and act as a staple piece to your large room in the evening, setting the best ambiance.

 

Add a pop of colour

Neutral coloured living rooms are especially in trend at the moment however, within a large space sometimes the same and similar shades can look too overpowering. To break up your large living space, try to evenly add a pop of colour throughout the room by applying it to cushions, chairs, lampshades, or rugs. We would advise ensuring that the same colour is used throughout, and to try and avoid involving several colours with neutral tones as this can ultimately create a clash to the room and look slightly jumbled.

A pop of colour does not always need to be established through furniture and accessories, you can always incorporate plants and other forms of greenery to break up the space. A large plant or selection of plants can effectively take up a small corner of a large room utilising the extra, unused floor space. Plants and greenery can also act as a perfect room divider for a large living room space. Let’s say that your living space and dining space merge into one, you can easily incorporate plants on a coat rail, bookshelves, or hanging from the ceiling to break up the room space and separate the living area from your dining area. The options are endless, and plants are guaranteed to add energy and vibrance to your space.

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