Showbiz in Northern Ghana, has seen a tremendous progress in recent years. It’s a tough balance for even some ardent lovers of the industry to comprehend the force that triggered its sudden Facelift hitherto. These development, well intentioned, could not have happened on the spur of the moment without the toil and sacrifices of certain well-meaning individuals. The industry without any shred of doubt is fast been repleted with powerful folks who have done far too good to see it soar to this enviable height.
These industry players have given their all and pulled the industry up to a position from pretty much nothing to attain the limelight it currently has. I don’t know if it would be heavier on my lips to refer to them as game changers, but truth be told… they have contributed their widow’s mite to raise the bar in the world of the northern showbiz.
There are certainly key players and actors therein who have differently flipped the switch for the good of the industry and one of such is Mohammed Abubakari Naporo who stands out for a particular mention. The exploits of this wonderful lad on the airwaves cum the industry is way far beyond the expectations of his admirers.
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The first cry of Mohammed Abubakari Naporo on planet earth was first heard in Nyankpala on Friday May 11, 1984. A town he equally had his basic education and later proceeded to Business Senior High school (BISCO) in Tamale.
After completion in the year 2006, his passion for media got him enrolled in Abesim school of radio and television in Sunyani, where he acquired indepth knowledge in radio and later got himself groomed by Father Wisky of Fila FM whom he considers his Godfather in radio.
Known in media cycles today as Dj Parara alias Majority leader. His first job on radio came in the early 2007. Dj Parara made his big-consoles debut on radio precisely, North Star Fm in February 2007. His years at North Star Fm lasted for a little below a decade, a period between 2007-2015 where he virtually secured for himself a promising radio host staple.
Dj Parara started it all at North Star as a brunch time presenter, announcements cum news reader and a reporter as well. Whilst at North star FM, Dj Parara saw the need to further his education so as to be able to adapt to evolving trends in the ever-growing competitive industry, which saw him reading marketing under Diploma in Business at the renowned Tamale Technical University for 2 years then called Tamale Polytechnic and subsequently warranting the continuation of his course with Higher National Diploma (marketing option).
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Equally on his days at North star, he teamed up with other industry players that shared his school of thought to register an esteem company by name Northern Entertainment Concept(NEC). A company that was constituted by DJ Parara, Mr Tel of zaa radio fame, Nash Iddi, Sensational DJ and DJ Mezz of diamond fm.
This organization in particular recorded two(2) successful concerts: instances for citation are the Samini Mtn tour and Linkz entertainment tour at the Tamale sports stadium. In a twist of fate, founders of the Northern Entertainment Concept splitted and he(DJ Parara) together with DJ Mezz came up with a new company registered under the name NORTH LINKZ ENTERTAINMENT, which can busk into its credit, the successful staging of events such as the Yess Boss Tour, Rappa Holic concert, City Invasion, Davido in Tamale, Yess Boss Tour Reloaded and other events which equally saw the limelight.
However, the young chap(DJ Parara) had other quiet aspirations that were the product of his childhood love for entrepreneurship. His dreams finally became tangible when he singlehandedly registered his own company under the prestigious name #PARARA ENTERTAINMENT.
This outfit was unveiled for Event organization, Artist Management, Movie production, Directing and everything Film making. One breakthrough achievement that left a scar on the minds of all showbiz lovers was when PARARA ENTERTAINMENT sunshine set the Northern showbiz alight through the discovery of LIL K, ATAAKA, and subsequently out of his own benign benevolence also supported the then up and coming artists like Fancy Gadam ,Diva 1, Maccasio and many more of their ilk.
Also to the credit of PARARA ENTERTAINMENT was the production of the ever expensive and most patronized movie in northern region, titled DAGBON POLITICS. Everything about the movie raised its standard above viewer expectations thereby setting it apart from what was available in the northern movie market.
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Of course great things come with greater costs. An amount of Ghc75,000 was what made its production a possibility. But what killed the worry of its production cost was the realization of a whopping Ghc 345,000 through the premier and sale of copies of the movie. Production and marketing of this movie served as a spring that propelled the evergreen DJ into the glare of instant stardom, landed him big gigs and grabbed him universal attention.
Even though it was just a single movie worth of screen time, it succeeded in winning him a lot of laurels including documentary contracts from reputable NGOs such as USAID, WINROCK INTERNATIONAL, IPA et al. What finally put an icing on the cake was when the movie (Dagbon politics) won the best movie award (three northern regions) at the 2017 Northern Entertainment Awards (NEA). and he (Mohammed Abubakari Naporo) took home the best movie Director (Northern Region) in what was regarded the toughest and closed to call category of that night.
It would be an unpardonable oversight if I fail to mention that Mohammed Abubakari Naporo was also crowned best event organizer and best promoter under North Links Entertainment in the 2016 Northern Music Awards (NMA). Adding to the numerous plaques of recognition his efforts has raked home over the years. DJ Parara’s engagement in the industry has seen him breaking ice and building a very formidable relationship with topnotch artists in Ghana such as; the rap god-Sarkodie and the Africa dancehall sensation Stone Bwouy just to mention but a few and not forgetting some few other world selling artists in Nigeria including the ‘Banana Fall On You’ hitmaker Davido, Selebobo and J. martins.
Through hard work DJ Parara was appointed marketing manager of Bishara radio in 2015. And for consistency, commitment, diligence and by merit he was elevated a tad more into the Managing Directorship position in January, 2017. He has since made Bishara a giant force to reckon with in radio business till date. The professional programming on Bishara Radio seem to have imprisoned the ears of every Northern radio lover.
https://ameyawdebrah.com/slay-queen-nana-akua-addo-replies-yvonne-nelson-says-try-running-long-legs/ CONTROVERSIES In the words of Fancy Gadam “jerigu ko n yen bori ni Dunia zaa yu o” which literally means; only a fool expects love from all. DJ Parara’s journey so far has not been one of a bed of roses. It wasn’t one devoid of potholes and thus required more than courage to navigate. I stand to be corrected on this but he is one among the many Northern Showbiz icons that has received an oedaematus quantum of public backlash and criticism for various reasons.
Visible among them all is who actually got his sympathy between the Gadam Nation and 69 fraternities. But take it or leave it controversy itself is a brand in Showbiz. He believes a problem becomes a real problem depending on how you react to it. Chinua Achebe once said that “if you choose to respond to every dog that barks at you on your way, you surely wouldn’t get to your destination in time” for that would only shift your focus.
Majority leader as he prefers to be called thinks that criticism in Showbiz should construct him but not destruct him and that is why he chose to build a mansion with stones thrown at him instead of selectively focusing on the emotional trauma that accompanies it… Does it not seem baffling and defying of public expectation to see him relate well and even invite on his talk shows artists or persons perceived as having issues with him? It’s a murky and dicey industry and how you choose to play your cards is what determines your growth in it.
Indeed Madam Charlotte Osei herself has a vote but wouldn’t allow her sympathy for a political party to outshadow or outweigh her professional ethics. We live in a world where a blame game has become a convenient way to console oneself out of a problem. So he chose to remain a solid rock that can surmount the seemingly insurmountable storm that has bedevilled the industry.
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DJ Parara has been the first media icon to successfully host a popular TV show in Northern Ghana dubbed “The Gbewaa show” on NTV. A TV program that has the largest and unprecedented viewership within the Savannah zone and beyond. His talkshows has made major news headlines in both electronic and print media.
Since the inception of his program, Friday nights of many has become one of a friendly time of fun, education and entertainment with NTV. As he disects issues of public relevance and puts his guests on the hotseat to give you mind blowing revelations. DJ Parara is by far the hottest and most enterprising MC for entertainment events in North today.
You can hate him behind the scenes but the reality would hit at you when you meet him one on one and get drowned in his ever-blazing charisma. If you ever meet him and forget all the numerous names he posseses just call him #Mr. North@heart. Written BY: Dadinkai Mohammed Ibn Tawfiq ( KING-BRAINS) Contact: “0242711108”]]>
People & Lifestyle
Richard Strauss-Ashiaby, the Best-Graduating Student from UniMAC-IJ, Gets the Hollard Prize
Hollard Ghana, the country’s favourite insurer, has honoured Richard Della Strauss-Ashiaby, the valedictorian from the University of Media, Arts and Communication-IJ (UniMAC-IJ), with the Hollard Prize during the 2nd Congregation held in Accra.
To commemorate this remarkable achievement, Roswitha Adjoa Amoako, Head of Group Business at Hollard Life, presented Richard with the Hollard Prize, including a laptop, a citation, and a cash prize during the ceremony.
Speaking after the event, Cynthia Ofori-Dwumfuo, Group Head of Marketing and Corporate Affairs, commended Richard on his notable feat.
“We are thrilled to join in celebrating Richard Della Strauss-Ashiaby on his well-deserved award as the overall best-graduating student from the University of Media, Arts and Communications-IJ. At Hollard, we believe in the power of education to transform lives and shape the future. By supporting talented individuals like Richard, we are investing in the next generation of leaders who will drive positive change in our society, thus enabling better futures”, she stated.
Commenting on the award, the recipient, Richard, expressed his deep gratitude, saying, “I am truly humbled about this award, not only for the just-ended ceremony but also for the long-term partnership between Hollard and UNIMAC-IJ. I hope this award will inspire students to strive for excellence and positively impact their fields. Thank you, Hollard Ghana, for this incredible opportunity”.
Since its inception in 2022, the Hollard X Academia program has significantly improved the lives of numerous students and fostered a culture of excellence and innovation. This comprehensive initiative, which includes the Hollard Prize, Scholar Programme, Streetwise Finance engagement sessions, and Corporate Experience, is a testament to our commitment to investing in the next generation of leaders.
Anatasia Nana Aba Acquah, Gwendy Tetteh, Joshua Seidu Adams, and Sandra Kumah are some of the past beneficiaries of the Hollard Prize since its inception.
The country’s favourite insurance group is Hollard Ghana, with subsidiaries Hollard Insurance and Hollard Life Assurance. The group combines its deep local knowledge of the market, having previously operated in Ghana for 25 years as Metropolitan Insurance, with the world-class expertise of an international insurance brand in 18 countries worldwide. With feet firmly planted on Ghanaian soil but headquartered in South Africa, Hollard delivers innovative insurance solutions customised to the unique risks Ghanaians face. Hollard offers various life and general insurance products, including funeral, personal accident, motor, business, travel, home, and more, and can be reached via 0307000599. Beyond various nationwide office branches and Hollard 2U franchise shops, Ghanaians can find Hollard at Shell Fuel Station Welcome Shops, Melcom stores and online at www.hollard.com.gh, www.melcom.com/hollard-insurance and www.jumia.com.gh for all their insurance needs.
People & Lifestyle
Tech Talent Wars: Strategies to Retain Top Employees in a Hybrid World
As technology companies embrace this approach, they’re also facing intense challenges in retaining skilled employees. The rise of remote work has broadened the competitive landscape, and companies must adapt their retention strategies to secure the best talent. This article explores how tech companies can retain top employees in a hybrid world, focusing on the challenges to hire Solana developers and the role of the best recruitment agencies in Perth.
The Hybrid Work Environment and Tech Talent Retention Challenges
A hybrid work model offers flexibility, but it also introduces new challenges:
- Remote Burnout: Blurring lines between work and home can lead to overwork, fatigue, and eventual burnout, making employees feel disconnected.
- Lack of Engagement: Reduced face-to-face interaction can cause disengagement, diminishing collaboration and morale.
- Increased Competition: Hybrid work allows companies worldwide to recruit across borders, intensifying competition for specialized talent.
- Strategies to Retain Top Tech Employees in a Hybrid World
To overcome these challenges, businesses can implement specific strategies to retain their tech workforce:
- Flexible Work Policies: Allow employees to choose when and where they work best, providing them with the autonomy they value.
- Career Growth Opportunities: Establish clear career paths and offer training programs that align with individual goals, helping employees visualize their future with the company.
- Recognition and Rewards: Create recognition programs to celebrate achievements and offer tangible rewards for exceptional performance, whether through bonuses or additional leave.
- Fostering Connection: Organize virtual team-building activities and maintain regular check-ins to nurture a sense of connection despite the physical distance.
- Inclusive Culture: Embrace diversity and implement policies that prioritize employee well-being to foster a supportive environment.
Hiring Solana Developers: A Niche Challenge
Blockchain technology, particularly the Solana platform, is experiencing rapid growth, making the search to hire Solana developers competitive. Retaining these specialists requires a thoughtful approach:
- Training and Upskilling Opportunities: Offer opportunities for continuous learning and skill enhancement to keep Solana developers at the forefront of their field.
- Innovative Projects: Provide challenging and creative projects that push developers’ boundaries and satisfy their desire for meaningful work.
- Community and Collaboration: Encourage collaboration and create opportunities to share knowledge and insights within a supportive developer community.
Best Recruitment Agencies in Perth and Their Role in Retaining Talent
Perth has become a competitive tech market, and the best recruitment agencies in Perth are pivotal in helping businesses find and keep top talent:
- Deep Market Knowledge: They provide insights into local market trends, emerging skills, and salary expectations.
- Networking and Candidate Relationships: Agencies build strong relationships with candidates to understand their goals and find roles aligned with their career aspirations.
- Consulting Services: They guide companies on best practices for onboarding, engagement, and retention, offering strategies tailored to each company’s specific needs.
- Final Tips and Recommendations for Retaining Top Tech Talent
To ensure businesses retain their tech talent in a hybrid work world:
- Prioritize Communication: Keep communication lines open between leadership and employees, ensuring clarity about goals and expectations.
- Continuous Feedback: Conduct regular surveys to gather employee feedback and address concerns promptly.
- Employer Branding: Promote a strong employer brand that emphasizes company values, growth opportunities, and a supportive culture.
Conclusion
In today’s competitive hybrid work environment, retaining top tech talent is critical. This requires businesses to tailor their retention strategies to address remote work challenges and specialized roles like Solana developers. Companies can rely on local recruitment agencies, such as the best recruitment agencies in Perth, to find and retain the talent needed to succeed. Proactive communication, career growth, and a supportive culture will help businesses adapt and win the tech talent wars.
People & Lifestyle
Don’t Take Any Risk – Protect Your Car During Break-ins!
With the crime rate rising daily, you must exercise caution and learn how to protect your car from burglars. It has been reported that more than 810,000 vehicles were stolen in 2023, which is a high number.
So, if you do not want to face a similar situation or become a victim of car theft, follow the simple steps we discuss.
1. Keep the doors and windows of the car locked
This is one of the simplest yet effective tricks to protect a car from theft—you must always lock the door and windows, even when you are not using the vehicle. Open windows attract thieves, who can easily access the car. A locksmith Portland Oregon, can customize locks for car windows.
2. Have access to the keys
Always be careful when you have a car. Never leave the keys lying around, and always be cautious to avoid losing them. Always keep spare keys so you are kept in the car when you lose one. Be mindful of not storing the car key inside or outside the vehicle, as it makes it easier for thieves to steal it.
3. Choose a secure car parking
You must be careful when choosing secured car parking. Do more than park it anywhere. It can be dangerous. To ensure complete safety, park the car where it does not have public access, and you can invest in building your garage or renting a garage. When parking outside, you must select a well-lit space, never choose a remote area, and choose a spot with CCTV camera access or any other security device.
4. Never keep valuables inside the car
If you keep valuables in the car, thieves can be tempted to break into or steal them. Valuables, including your purse, any expensive buy, or luggage, are easily visible in the vehicles. Even grocery bags can be enough to attract burglars, as they signal that there are more items inside the car. You can use a cargo cover based on your vehicle’s model.
5. Activate the car alarm
Most advanced cars have a built-in alarm system that triggers when anybody tries to open the car door. You must activate this alarm whenever you leave the car in the parking lot or garage. With just one intruding attempt to open the car, the alarm activates with a loud noise, which deters the thief. However, if your vehicle lacks one such alarm, you can buy a car alarm from the market and install it to keep it safe. These alarms are available in multiple options, allowing you to choose from various models and prices.
Summing it up
If you live in a safe location, then simple steps are enough; however, to maintain extra protection, install a few devices to prevent thieves, such as a vehicle immobilizer and steering wheel lock to discourage thieves. You can get help from a professional locksmith Gresham Oregon, to protect your car without any inconvenience. Find out who the leading professionals are and keep their contact details on your phone.
People & Lifestyle
The Psychological Impact of Colors and Graphics on Online Gambling Behavior
If you are familiar with casinos, you already know how colorful they are. The physical ones are filled with bright buttons, colorful chips, and neon lights. Their online counterparts are no exceptions.
Online gaming and casino apps and sites have kept up with the trend, and you can see that in any such platform. Like just try the Betway Zambia login, and you will see what I am talking about. Today, we will take a vibrant ride learning how the colors and graphics can impact the games and gaming behaviors.
- How Colors and Graphics Impact Psychotically Impact the Online Gambling Behaviors of the Users
The web design behind online casinos depends on various factors that can psychologically affect gamers. This includes colors, sounds effects and music, bonuses and rewards, and even user interface.
Now, let’s look at the role of colors and how various shades can impact the user’s psychology.
1.1) The Classic Red and Green
The bright reds and greens are undoubtedly the first shades that come to your mind when you hear the word ‘casino.’ Primarily associated with cards, pools, and roulettes, these hues give players the casino vibes.
While red is linked with risk-taking, the greens are related to money and winnings. Both attract the players and make them excited for the games.
1.2) Happy Yellow and Orange
The happy shade of yellow boosts your dopamine, while orange demands attention. Combining them reminds us of the buzzing environment of casinos and the excitement of playing the games and placing bets. This makes the players more eager and excited to play.
1.3) Black and Gold for the Royalties
The classy black and shiny gold background symbolizes special features and quality. These are particularly hit among the rich and loyal VIP customers and reward them with luxury gifts and rewards.
1.4) A Touch of Blue for Trust
Finally, safe and trusted online casinos try to encourage faith and trust in users by using calm shades of blue.
Especially for the navigational keys, the cool hues make you feel that each click is safe. It promotes the most crucial element of building successful user relations – trust.
- The Role of Graphics
Along with the rainbow of shades, visual graphics also enhance the gaming experience to a vast extent. These can be done with:
- Signs, symbols, and icons
- Animations
- Dynamic visuals
The flashing icons, spinning reels, and entertaining animations make games enjoyable.
However, you must remember that the best application of colors and graphics is with moderation and subtlety. The key is to find the balance. The graphics should excite the gamers but never overwhelm them. So, it has to be done correctly and with much care. That way, the gaming experience can become much more than slots, spins, and wins – it transforms into a real adventure!
The design behind online casinos and other gaming sites is an intricate combination of complex psychology, advancing tech, and unique creativity.
With the continuous evolution of technology and ingenious creative trends, it is equally important to focus on the psychology of gaming and how graphics can affect it. Along with cool sound effects, easy navigation, and attractive rewards, the proper application of colors and graphics can positively impact the gaming behaviors of the users.
People & Lifestyle
Met Gala 2024: See fashion highlights and best looks
The Met Gala’s red carpet never fails to deliver unforgettable moments in celebrity fashion, and this year’s event in New York City, themed “Sleeping Beauties: Reawakening Fashion,” was no exception. (more…)
People & Lifestyle
Social Trends: Elite Prom Night: Ugandan High Schoolers Arrive in Choppers & Supercars
Entebbe, Uganda – Elite High School’s prom night showcased opulence as students arrived in helicopters, Tesla cars, Mercedes-Benz, and Lamborghini, sparking social media buzz and discussions on the source of such wealth in a developing country.
Elite High School typically attracts attention from a wide range of people due to their extravagant Prom parties. The 2024 Prom party followed suit and garnered attention from government officials. On May 4th, a Saturday, students were eager to attend their Prom, which occurs before candidates start their final exams.
Beautiful scenes from Elite High School prom in Entebbe, Uganda
pic.twitter.com/qdZLuOtObC— YabaLeftOnline (@yabaleftonline) May 6, 2024
Most students arrived dressed in their best attire, while some even hired luxurious cars. One student arrived in a helicopter with his date. After getting out of the helicopter, they were escorted into a luxurious car that transported them to the Prom venue.
Sky view of Elite High School Entebbe, Uganda.🔥🤯🙆🏾♂️ #elitehighschoolentebbe #elitehighschoolentebbeprom #prom pic.twitter.com/qGXktXRPCw
— #MrInfluencerUg 🇺🇬 🇳🇬 🇬🇭 (@MrInfluencerUg1) May 6, 2024
According to an interview with our presenters, Pam Malaika, and MC Ollo, sources revealed that the helicopter was hired from Bar Aviation at $1200 (approximately Ugandan Shillings 4.5 million), while the car, a V8 2022 Model, was hired for 6 hours at 3 million Ugandan Shillings.
Prom scenes from Elite High School Entebbe, Uganda.🔥🤯🙆🏾♂️ PART 2#elitehighschoolentebbe #elitehighschoolentebbeprom #prom pic.twitter.com/bAVdtgA6bC
— #MrInfluencerUg 🇺🇬 🇳🇬 🇬🇭 (@MrInfluencerUg1) May 6, 2024
Minister John Muyingo, however, expressed dissatisfaction with the Prom trends, stating, “Are these things happening in Uganda? Where are we going? Money is a scarce resource; it shouldn’t be given out and spent like that.
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