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Berla Mundi presents BYou Conference Today, June 4

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Ghanaian broadcaster, Berla Mundi is set to organize her first major conference: ‘The BYou Conference’, as part of activities scheduled for the year, under her career and guidance project for young Ghanaian women, ‘B.You by Berla Mundi’.

The ever-anticipated Conference comes off on June 4, 2022, at the Fitzgerald in Cantonments, and is aimed at inculcating skills and traits of core entrepreneurship into the youth., to propel them along their life and entrepreneurial journeys.

The conference will also provide exclusive sessions with some of the best brains and most experienced resource persons in the field of brand building, career guidance, entrepreneurship and life skills.

The one-day conference would have three sessions with three power speakers: Rev. Albert Ocran Executive Pastor, ICGC Christ Temple and Co-founder of the Springboard Road Show Foundation, as well as Lead Consultant at Legacy & Legacy, Dzigbordi Kwaku-Dosoo, Globally Certified High-Performance Coach CHPCTM, Human Skills Expert, Business Strategist & Consultant, and Gwyneth Gyimah Addo, Business leader, Strategist, CEO of the Hair Senta.

Read Also: Fun surprises and rewards as KFC hosts Celebrity Hangout with Berla Mundi, Adina and Jay Foley

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There would be a surprise key note speaker, who has over 20 years of global experience on corporate brand building and a superwoman in the world of technology.

Also expected to speak at the event would be Adeline Asante-Antwi, Marketing Manager- L’Oréal West Africa, whose core interest is in building the right career, and a rep from Absa Bank Ghana Limited, on Financial Independence.

Organizers of the conference carefully selected these speakers, who have a wealth of experience in their fields of endeavor, coupled with a dedicated focus on youth empowerment.  They include:

 

  1. Dzigbordi Kwaku-Dosoo

Dzigbordi (Gee-Bor-Dee) Kwaku-Dosoo is a globally experienced Certified High-Performance Coach CHPCTM, Human Skills Expert, Business Strategist & Consultant.

She is a global speaker who has impacted and influenced over 1 million lives and counting using real life experiences to help people unleash their full potential to ultimately win at life and business.

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Prior to her transition into coaching and training, Dzigbordi worked as a corporate executive in Financial Services and Consulting and later moved into full-time entrepreneurship in wellness and lifestyle.

 

Dzigbordi is passionate about giving back to the community, and mentoring the youth. She serves on a number of boards in varied sectors including GG Credit, the Spa and Wellness Association of Africa, and is currently serving on the board of the Children’s Heart Foundation.

 

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She is a columnist for the ‘Business and Financial Times’, and has been featured in Top International and Lifestyle Industry Press such as CNN, Business in Africa, Spa Business Magazine, The Spa Hand Book, Women’s Wear Daily, Pulse Magazine, among others.

Dzigbordi has been awarded “Heart of Leadership” award (2017) Repêchage USA.

In 2012, she was named as the Only female in the Top Ten Most Respected CEOs in Ghana and the Most Outstanding and Influential Ghanaian in 2010 by Global Centre for Transformational Leadership and CIMG Marketing Woman of the Year in 2009.

Read Also: GoFundMe shuts down $1M Amber Heard Fundraiser to help pay Johnny Depp

Dzigbordi holds an Economics and Finance Degree (Virginia State University), Executive Education (Harvard University), and Outstanding Certifications in High performance Coaching, Etiquette and International Protocol, Executive Presence, Image Consulting, Spa Management and Wellness Therapies.

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She is Founder & CEO of Dzigbordi Consulting Group and Allure Africa, a personal and professional development brand and a premier lifestyle business respectively.

The successful entrepreneuer and brand coach have had impact on numerous individuals and it is also your time to be a beneficiary of her nuggets and hence, the importance of being at the conference to be impacted with growth.

  1. Albert Ocran

Rev. Albert Ocran is an Executive Pastor, ICGC Christ Temple, Co-founder of the Springboard Road Show Foundation and a Lead Consultancy at the Legacy and Legacy.

Rev. Ocran works with a number of local and multinational clients spanning the mining, banking, telecommunications, insurance, petrochemical, educational, manufacturing and not-for-profit sectors due to his experience in corporate training and executive coaching.

In 2018, he was awarded the Exclusive Man of the Year Africa Award in the Mentorship Category and also received the Millennium Excellence Award for Motivation in 2010.

He has been named in the list of 100 most influential Ghanaians by ETV Ghana for four consecutive years.

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He was also voted as Ghana’s 7th Most Respected CEO by his peers in 2009.

Rev. Albert Ocran is a Board Member and Fellow of the Africa Leadership Initiative West Africa and a fellow of the prestigious Aspen Global Leaders Network based in Colorado, USA.

He has published 26 bestselling leadership and self-development books together with his wife Mrs. Comfort Ocran.

Albert has a passion for challenging people to reach their full potential and live out their God-given dreams.

He is the Chairman of Lexta Ghana Limited and a director of Metso Minerals Ghana.

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Rev. Ocran is one of Ghana’s most sought-after speakers with over 120 annual engagements that include high profile assignments for local and international organizations both in Ghana and abroad.

He is also a fellow of the Africa Leadership Initiative and the prestigious Aspen Global Leaders Network based in Colorado.

He is a regular columnists of Ghana’s biggest weekly newspaper, the Mirror as well as the Business & Financial Times.

Rev. Ocran’s impact in his personal circle and internationally is absolutely exemplary.

  1. Gwyneth Gyimah Addo

Gwyneth Gyimah Addo often called Gwen by many is a wife, a mother, a philanthropist.

She is also a business leader, strategist and the CEO of the Hair Senta among many other businesses.

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Gwen joined Standard Chartered Bank after her first degree from the University of Ghana, Legon but later resigned in 2012 to peruse and set up her lifelong dream in the hair industry.

Hair Senta Ltd, which had very humble beginnings from 2009 has now transformed into one of Africa’s leading human hair companies and the number one consumer choice for ‘human hair extensions in the country and beyond.

In 2016, Gwen graduated with an Executive MBA from China Europe International Business School – CEIBS (currently ranked No.2 worldwide) as well an Executive Management Program in Harvard Business School.

She also recently added a new line to the business called the “HAIR SENTA INTERNATIONAL BEAUTY SHOW” (HIBS AFRICA), which aims at projecting the beauty industry in Ghana and Africa through beauty shows and marketing events.

Today, the Hair Senta brand offers treatment for all hair types and scalp conditions, making impact in the hair and beauty industry.

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Gwen was recently awarded the 40 under 40 Sales and Marketing award in 2019 and also nominated for the 2021 EMY Africa Young Achiever Award, aside from several many other awards and nominations both locally and internationally.

She also set up the Leading Senta Foundation which focuses on redirecting, grooming and changing the entire mindset of the youth of Ghana through free business strategy sessions, advise, leadership sessions and capital support.

The successful business woman has the vision of making Hair Senta the most successful hair company in the world out of Africa.

For Gwen, her love, commitment, reliance and trust in the Lord is unquestionably, the pivot round which her business success revolves.

Gwen will be at the BYOU Conference to channel her nuggets of wisdom in her line of work. Be there!!

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  1. Adeline Asante -Antwi

Adeline Asante-Antwi is a Marketing Manager at L’Oreal West Africa.

She is a digital marketing enthusiast and brand builder.

She is proven to deliver multiple projects for multiple brands while remaining committed to developing productive and trusting partnerships with clients, colleagues and suppliers.

Adeline possesses excellent interpersonal and analytical skills as well as the ability to communicate articulately at all levels.

She is also a lead in Marketing Ghana for Haircare- Dark & Lovely, Maybelline New York and Face Care-Garnier.

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Adeline is also the Brands Manager for Skin Cleansing, Uniliver Ghana responsible for the brands health and performance and leading the development of the Brand Marketing Plan within the National Category Plan.

To know more about this superwoman, don’t miss the conference.

  1. FIFTH SPEAKER

Our fifth speaker is the surprise guest speaker for the event.

She has a wealth of experience in technology across the globe and one who is passionate about the Young African woman’s success.

I guess you are the edge of your seat now.

Be at the Conference to find out the personality.

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WONDERING HOW TO REGISTER?

 

To qualify as a participant, register for all three sessions at just GH120.00 including a meal package.

However, a session goes for just 50 Ghana Cedis (GH50).

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The conference isn’t leaving out business owners as enviable packages are in store for them. Join the conference’s business expo to showcase your business, grow your market and intensify your network with other business owners. 

Package for non-student entrepreneurs includes one stall, one table, two chairs,

 a stall tag and a social media promotion all at 300 Ghana Cedis (GH300.00).

 

However, student entrepreneurs with valid ID Cards gets one table, one stall, two chairs, a stall tag and social media promotions at 150 Ghana Cedis (GH150.00).

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Register via byoubyberlamundi@gmail.com or call 0257208790.

You can also visit the byoubyberlamundi website: www.berlamundi.com for more.

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People & Lifestyle

Deepening Cooperation: Telecel Ghana and Huawei Sign New Framework Contract to Provide Better Network Experience

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Telecel and Huawei Leadership teams after signing the contract

At the recently held Mobile World Congress (MWC) in Barcelona, Telecel Ghana and Huawei Ghana signed a new framework contract to promote cooperation and partnership for providing improved network experience and coverage in Ghana.

The new contract is aligned with Telecel’s vision to lead Africa’s digital revolution, connecting communities with sustainable and locally developed innovative connectivity methods, and inspiring technological advancements that pave the way for a thriving, interconnected continent. It also reflects Huawei’s vision of bringing digital to every person, home and organization for a fully connected and intelligent world. This signifies not only their commitment to each other but also unwavering confidence for the future of the telecommunications industry in Ghana.

With the shared consensus that Telecom plays a pivotal role in shaping the modern society, the two parties have worked together since 2023 to launch over 500 4G+ sites in record time. The  contract demonstrates the commitment of Telecel Ghana to improve coverage, capacity in  hotspots and the overall availability of 4G services. 

Ing. Patricia Obo-Nai, CEO of Telecel Ghana affirmed Telecel’s commitment to collaborate closely with Huawei to harness the latest technologies and unmatched expertise to propel the evolution of modern network infrastructure and intelligence. This symbiotic partnership is poised to unlock unparalleled opportunities, ushering users into an era of unparalleled, world-class mobile connectivity.

Samuel Chen, CEO of Carrier Business in Huawei Southern Africa, said based on a solid collaboration with Telecel Ghana, Huawei has strong commitment to accelerate the development of mobile data and fixed broadband. Tommy Liang, MD of Huawei Ghana, emphasized the promise to advance FinTech ecosystem for driving innovation and promoting economic growth.

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Adinkra International Arts & Crafts Show Set to Showcase African Cultural Heritage in Accra, Ghana

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The inaugural ceremony of the Adinkra International Arts & Crafts Show, hosted by the Ghana Export Promotion Authority (GEPA), is poised to be a landmark event celebrating the vibrant cultural heritage and artistic excellence of Ghana and the wider African continent. (more…)

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How To Improve Small Business Accounting With Customised Financial Solutions

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Small enterprises frequently encounter distinctive hurdles in the realm of accounting. Limited resources, fluctuating revenues, and evolving financial needs can make managing finances daunting. Yet, employing appropriate methods and tailored financial remedies enables small businesses to streamline accounting operations, attain more profound insights into their economic well-being, and ultimately foster growth. This blog post will explore how small businesses can improve their accounting practices through tailored financial solutions and customised accountancy packages.

Understanding Your Business Needs

The first step in improving small business accounting is understanding your business’s specific needs. Every business is unique, with its financial goals, challenges, and operational dynamics. By thoroughly assessing your business requirements, you can identify areas where your accounting processes may be lacking and where customised solutions can make a difference. Whether managing cash flow, tracking expenses, or optimising tax strategies, a tailored approach ensures that your accounting practices align with your business objectives.

Leveraging Technology for Efficiency

Technology has revolutionised how businesses manage their finances, offering various tools and software solutions to streamline accounting processes. Small businesses accounting solutions can benefit significantly from leveraging technology to automate repetitive tasks, track financial transactions in real-time, and generate insightful reports. Customised accounting software packages can be tailored to suit your business’s specific needs, allowing you to concentrate on fundamental activities while guaranteeing precision and adherence to financial management standards.

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Partnering with Experienced Professionals 

While small business owners often wear many hats, managing complex financial matters may require specialised expertise. Partnering with experienced accounting professionals who understand the unique challenges of small businesses can provide invaluable support and guidance. These experts can provide customised guidance, assist in implementing optimal procedures, and offer continuous assistance to maintain the efficiency and effectiveness of your accounting processes. Whether it involves bookkeeping, tax strategy, or financial analysis, having a reliable advisor can profoundly influence your business’s economic prosperity.

Flexibility and Scalability

Your accounting needs may also change as your business grows and evolves. Customised Accountancy Packages offer the flexibility and scalability to adapt to your business’s changing requirements. Whether you’re expanding into new markets, launching new products, or facing economic uncertainties, customised accountancy packages can be adjusted to accommodate these changes. This scalability ensures that your accounting processes remain robust and relevant, supporting your business’s growth trajectory over the long term.

Conclusion

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Practical accounting is essential for the success of any small business, but traditional one-size-fits-all approaches may only sometimes suffice. By embracing customised financial solutions and tailored accountancy packages, small businesses can overcome the challenges of managing their finances and unlock their full growth potential. Understanding your business needs, leveraging technology, partnering with experienced professionals, and prioritising flexibility and scalability are vital steps in improving small business accounting. With the right strategies, small businesses can achieve greater efficiency, accuracy, and financial insight, paving the way for long-term success. Customised financial solutions empower small businesses to take control of their finances and drive sustainable growth in today’s competitive landscape.

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The Future of Sports Betting: How AI is Changing the Game

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The Thriving Intersection of Sports and Sports Betting in Nigeria

In recent years, the sports betting landscape has undergone a significant transformation, driven by advancements in artificial intelligence (AI) and machine learning. These technologies are not only changing how bets are placed but are also reshaping the strategies used by both bookmakers and bettors to predict outcomes more accurately. As AI continues to evolve, it is poised to revolutionize the sports betting industry, offering new opportunities for data analysis, decision-making, and personalized betting experiences. Let’s explore three key ways in which AI is changing the game in sports betting.

1. Enhanced Predictive Analytics

The cornerstone of successful sports betting has always been the accurate prediction of game outcomes. AI and machine learning have taken predictive analytics to a new level, enabling the analysis of vast datasets beyond the capabilities of human analysts. These technologies can process and analyze data from a variety of sources, including player performance statistics, team history, weather conditions, and even social media sentiment, to make highly accurate predictions about future sports events.

Machine learning algorithms learn from historical data and continuously improve over time, becoming more sophisticated in identifying patterns and trends that can influence the outcome of a sports event. This means that bookmakers can offer odds that are more reflective of the actual probabilities, and bettors can make more informed decisions. For instance, Rebellion Research’s proprietary machine learning model, which has a history of outperforming the S&P 500, could be adapted to sports betting, providing insights that could significantly improve the accuracy of bet predictions.

2. Real-time Data Processing and In-play Betting

One of the most exciting developments in sports betting is the rise of in-play or live betting, which allows bettors to place bets on events as they are happening. AI plays a crucial role in this area by processing real-time data from live games to update odds instantly. This not only enhances the betting experience by making it more dynamic and engaging but also requires sophisticated algorithms that can quickly analyze incoming data streams to adjust the odds in real-time. Premier League betting, with its blend of rich tradition and intense competition, offers unparalleled excitement and opportunities for bettors, driven by real-time data analytics and predictive AI technologies that are reshaping the landscape of sports wagering.

AI systems can track live data such as scores, player performance metrics, and in-game events to provide up-to-the-second betting options. This capability ensures that both bookmakers and bettors have the most current information at their fingertips, enabling decisions to be made on the fly. The immediacy and accuracy of AI-driven in-play betting offer a more interactive and immersive betting experience, significantly different from traditional pre-match betting.

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3. Personalization and User Experience

AI is also revolutionizing the user experience in sports betting by enabling highly personalized services. Through machine learning algorithms, betting platforms can analyze individual user behavior, preferences, and betting patterns to tailor recommendations, odds, and promotions to each user. This level of personalization improves the engagement and retention rates of bettors, making the betting experience more enjoyable and customized.

Furthermore, AI-driven chatbots and virtual assistants can provide 24/7 customer service, offering instant responses to queries, guiding users through betting processes, and even offering personalized betting advice. This use of AI not only enhances customer satisfaction but also allows betting platforms to operate more efficiently by automating routine customer interactions.

 

The integration of AI into sports betting is transforming the industry by enhancing predictive analytics, enabling real-time data processing for in-play betting, and personalizing the user experience. As AI technology continues to advance, it promises to unlock even more innovative and exciting opportunities for the sports betting industry. The future of sports betting looks to be more data-driven, dynamic, and personalized, offering a richer and more engaging experience for bettors around the globe.

 

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4. Fraud Detection and Enhanced Security

As sports betting continues to grow in popularity, so does the potential for fraudulent activity. AI and machine learning are becoming invaluable tools for identifying and preventing fraud within the betting industry. By analyzing betting patterns and behaviors in real-time, AI systems can flag unusual activities that may indicate fraudulent behavior, such as match-fixing or the use of insider information. These systems can also monitor for irregular betting patterns across multiple accounts to detect coordinated attempts at fraud.

Moreover, AI enhances security by ensuring the integrity of betting operations. Through the use of sophisticated algorithms, AI can help maintain a fair and secure betting environment, protecting both the bettors and the bookmakers. Enhanced security not only builds trust in the platform but also safeguards the reputation of the sports betting industry as a whole.

5. Market Expansion and New Betting Products

AI is driving innovation in the sports betting industry, leading to the expansion of markets and the introduction of new betting products. With the ability to analyze and predict outcomes in a wide range of sports and events, AI opens up new opportunities for betting in less traditional sports or in aspects of games that were previously difficult to quantify. For example, bets on individual player performances, in-game events, or even fantasy sports leagues are becoming more common, thanks to AI’s predictive capabilities.

Furthermore, AI enables the creation of more complex betting options and products that can cater to niche interests. This diversification not only attracts a broader audience but also enhances the betting experience by offering more choices to bettors. As AI continues to evolve, we can expect to see even more innovative betting products and markets emerge, further expanding the scope of sports betting.

6. Optimizing Betting Odds and Risk Management

AI and machine learning significantly contribute to the optimization of betting odds and risk management for bookmakers. By analyzing vast amounts of data, AI models can more accurately set odds that reflect the true probability of various outcomes, thereby maximizing the bookmaker’s margins while still offering fair odds to bettors. This level of accuracy in odds setting also enhances competitiveness in the betting market.

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In terms of risk management, AI algorithms can assess the risk associated with certain bets or events and adjust the odds accordingly. This dynamic adjustment helps bookmakers manage their liability and ensures the long-term financial stability of their operations. AI’s ability to predict and manage risks is transforming the sports betting industry, making it more efficient and financially secure.

 

These additional points highlight the growing importance of AI in addressing security concerns, expanding the betting market, and optimizing odds and risk management in sports betting. As AI technology advances, its applications within the sports betting industry are expected to become even more sophisticated, further revolutionizing how bets are placed, managed, and secured. The future of sports betting, powered by AI, promises a more secure, diverse, and dynamic betting landscape.

 

7. Customizing Betting Strategies with AI

AI’s ability to analyze complex patterns and predict outcomes has paved the way for customized betting strategies tailored to individual preferences and historical success rates. Bettors can leverage AI-driven tools to analyze their betting history, strengths, and weaknesses, enabling the development of personalized betting strategies that optimize their chances of winning. These tools can suggest when to bet, how much to bet, and on what events to bet based on predictive analytics and individual risk tolerance, transforming the betting experience into a more calculated and strategic endeavor.

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8. Enhancing Player Performance Predictions

Beyond team outcomes, AI is becoming increasingly sophisticated in predicting individual player performances, which is crucial for fantasy sports betting and player-specific bets. By analyzing data points such as player fitness levels, historical performance under similar conditions, and matchups against specific opponents, AI models can offer insights into likely player achievements in upcoming games. This capability not only benefits bettors looking for an edge in player-specific wagering but also aids fantasy sports enthusiasts in making informed decisions about their team compositions.

9. Streamlining Betting Processes Through Automation

AI and automation are streamlining the betting process, making it faster and more efficient for both bettors and bookmakers. Automated systems can handle routine tasks such as placing bets, processing payouts, and managing accounts, allowing bettors to focus on strategy and enjoyment of the game. For bookmakers, automation reduces the operational workload, minimizes human error, and ensures transactions are processed swiftly and accurately. This efficiency not only improves the user experience but also allows bookmakers to scale their operations effectively to accommodate the growing demand in the sports betting market.

 

The integration of AI into sports betting is transforming the industry in multifaceted ways. From customizing betting strategies to enhancing player performance predictions and streamlining betting processes through automation, AI is making sports betting more sophisticated, strategic, and user-friendly. As technology continues to advance, the potential for further innovations in sports betting remains vast, promising even more exciting developments for bettors and bookmakers alike.



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AFRICA FILM SOCIETY OPENS 2024 CLASSICS IN THE PARK WITH SANKOFA

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Haile Gerima’s critically acclaimed film ‘Sankofa’ will be screening at the Africa Film’s Society’s free outdoor film festival Classics in the Park on 30th March 2024 Akola Boni Park in Osu, Accra.  

Released in 1993, Sankofa follows a self-absorbed Black American fashion model on a photo shoot in Ghana who is spiritually transported back to a plantation in the West Indies where she experiences first-hand the physical and psychic horrors of chattel slavery, and eventually the redemptive power of community and rebellion as she becomes a member of a freedom-seeking Maroon colony. The film stars Ghanaians Kofi Ghanaba and Alenxandra Duah.

Over the past eight years, Classics in the Park has introduced classic African films ((1950’s – 1990’s) to young film audiences for free. This year’s edition will run from 30th -31st March and will feature two feature films and thirteen short films. 20240327 153502

Sankofa will screen on the first day alongside the short films: Second Wind (Canada), Fofo Means Father (Ghana), Doris (Ghana), Ampe (Ghana), and Rosenfield (Germany). 

Bound for Lagos, a Nigerian classic released in 1960 to mark the country’s independence will take centre stage on the final day alongside the short films: Broken Mask (Nigeria), Hooky (USA), Love in the Wind (Ghana), Bege (Nigeria), Rare (Ghana), Moon over Aburi (Ghana), Do or Die (Nigeria), and O.YO – On your Own (Nigeria). 

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Michael Adjetey and Ebenezer Okrah Call For “Change” In Powerful New Single

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In their latest musical collaboration, Michael Adjetey and Ebenezer Okrah have taken a bold step to address issues in African society. Their new song, titled ‘Change,’ serves as a powerful call to action, urging Africans and Ghanaians to demand accountability from their political leaders. The artists emphasize that the failures of corrupt politicians should not be tolerated or excused, and instead advocate for a collective effort towards positive change.

At a time when corruption and political misconduct continue to hinder progress in many African nations, ‘Change’ serves as a much-needed anthem for disillusioned citizens. Michael Adjetey and Ebenezer Okrah deliver an empowering message, encouraging Africans to take a stand against the rampant corruption that has plagued their societies for far too long. Through their lyrics, the artists emphasize the importance of holding politicians accountable and demanding transparency in governance.

The song ‘Change’ highlights the artists’ frustration with the lack of development and progress resulting from the actions of corrupt politicians. Michael and Ebenezer’s lyrics convey a sense of disappointment, as they express the belief that Africans and Ghanaians deserve better leadership. They emphasize that the failures of politicians should not be an excuse for the stagnation of their countries; instead, it should be a catalyst for change and collective action.

‘Change’ by Michael Adjetey and Ebenezer Okrah serves as a rallying cry for Africans and Ghanaians to address the issue of corruption in their respective countries. Through their powerful lyrics, the artists urge citizens to hold their leaders accountable and work towards achieving a brighter future. This song has the potential to inspire a collective movement towards positive change, empowering individuals to actively participate in shaping the destiny of their nations.

Ebenezer and Michael believe in hard work. However, they also affirm the believe that without God, nothing is impossible. They implore society in general to change from iniquities to holiness, for what shall it profit a man/woman, if you gain the whole world but lose your soul. “Change” is a clarion call for salvation, not only to the politicians, but to all humanity. So, going forward, if we say “OPUTUNUU”, you say “WA MA TSA K3 MI”. We’ve got to change inside y’all. Change MUST Come.

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Audio Link : https://ditto.fm/eochange

 


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