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Lifestyle Banking – Not just a marketing Phrase!

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Mariam Agyeman-Buahin

Lifestyle banking sounds like a cleverly coined marketing phrase, depicted by a billboard splashed with models draped in haute couture, with pouting lips poking out of their intricately painted faces. On the contrary, it involves leveraging data and customer journeys to deepen relationships with the customer. This concept uses technology and consumer data to identify new opportunities to solve timely pain points or create delightful experiences. The key to decoding and delivering lifestyle banking, is a great customer experience strategy. There are some key considerations that must be made when actualising lifestyle banking for customers, and for the sake of an institution’s bottom line.

  1. Lifestyle and Life Stages

We cannot talk about lifestyle without considering life-stages. Customers in their 20s to 30s will be at a different life stage than those in their 30s to 40s and the same applies to those in their 50s to 60s.

In In their late 20s two 30s customers are finalising on their higher education or just entering the workforce. Some of their priorities might be towards reducing their student loans, making their first ever rental payment, for their first car, further education, or future family. Their lifestyle may tend to be thrifty, trendy and driven by social happenings such as concerts and events.

In their late 30s to 40s customers are building families or building their careers. Their priorities may involve school fees, building a family home and supporting extended family. Their lifestyle tends to be quality and responsibility driven. Whether in consumables, or in time. They think more of the future in terms of investments, school fees, and business capital.

In the late 40s to 50s customers are relatively settled. Their priorities tend to lie more on Paying off debts such as mortgages, medical bills and retirement planning. They are more driven by a financially safe retirement and leaving something behind for their offspring.

Customer journeys for each of the above brackets will look completely different and so should their lifestyle banking experience.

 

  1. Technology

As mentioned, lifestyle banking means meeting customers at their pain points. One of customers pain points in banking is the inconvenience of having to visit a brick-and-mortar facility. This is where technology comes in. Today, most financial institutions have a form of digital aspect embedded in their banking process, but most banks do not have an end-to-end seamless digital experience. Lifestyle banking will require digitally astute execution. Most customers today regardless of their life stage, hate inconvenience. Let us be honest, who would rather spend their precious lunch hour waiting in a bank lobby as opposed to having lunch with their beloved? Having a digital platform is not enough, banks must also deliver what I refer to as the holy grail of digital banking. Reliability, Speed, and Integration.

Customer will hate you when they are sitting at that lovely café unable to pay their bills using their app because your system is down. Customers will resent you when they are forced to retry severally before completing an online transaction, just because your system is slow. Customers will despise you, when they must enter the same data at several touchpoints, because your system is not integrated. Customers will dump you when they cannot link alternative financial products to their bank account, due to lack of a foresight into their lifestyle and thus technology needs.

 

  1. Data

When it comes to using Data for digital and customer experience transformation, sensitisation is key. A lot of customers are deeply insecure about data. They find it daunting to share information as they do not know who is going to use it for what. Often times they do not dive the real data, and this may lead to mistargeted experience strategies.  The mistrust deepens when they must re-enter data at several points of their experience. In this age of Cambridge Analytica scandals and increasing incidents of internet fraud, customers must be assured of their data security. This can be achieved by training on data security both for the bank and customer and enacting a one-time capture policy. Data should be collected more than once only for purposes of verification (this should be far and few between) and updating.

The lifeline of the data puzzle once it is secured, is analysis. Data that goes un-analysed is a complete waste of server space. Investing in expert data analytics is undeniably the best investment an institution can make when trying to deliver real lifestyle banking to customers. Further investment into Artificial Intelligence (AI)-based analytics will help gain valuable data insights about customers and match their needs on a deeper level. It is important to note that e-commerce, e-entertainment, e-learning and several other e-activities are all becoming the lifestyle ecosystem of the modern consumer. Accurate data analysis will thus empower institutions to develop relevant products, as well as createpartnerships and alliances to meet the consumer need.

 

In Conclusion

“Lifestyle banking means being present in people’s lives anywhere, at any time and creating constant bonding with them. It means transformation to something more than just an institution – to a reliable partner, guide, and assistant. ” – Jonathon Bartlett, Senior Business Development Manager, Financial Services at intive. The above three are just the starting point in developing and actualising Lifestyle banking. Unpacking the above factors will reveal sub-factors such as emotions, user experience interfaces and new data driven features. Unlocking the potential of lifestyle banking will increase revenues, increase customer loyalty, and create lasting impact on how customers use financial products to solve real life problems.

 

Written By: Mariam Agyeman-Buahin. Mariam is a seasoned Marketer, brand consultant and Fin-tech professional. 

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People & Lifestyle

What To Look For When Renting A Dumpster For Your Waste Removal

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Renting a dumpster is a convenient way for removing a large quantity of junk all at once, such as construction debris in a remodeling project or old furniture when you are moving out. This reduces pollution and improves sustainability.

 

Whenever you rent a dumpster, you need to avoid things like accidents, troubles with delivery or pick-up, stumbling blocks and unintended costs,  when getting the bin dropped in your home. 

 

Understanding the factors to take into consideration when renting a dumpster will help your home improvement project run more smoothly, and in an environmentally friendly way

 

Dumpster Sizes

 

One important consideration when renting a dumpster is the amount of junk you will be dealing with. This also implies that you should select the appropriate dumpster size. If you are unsure about the size of a dumpster you require, you can always consult with the dumpster rental company for guidance.

 

Disposal Methods 

 

It may also be beneficial to spend some time evaluating a company’s garbage disposal methods. Asking questions such as, “How does the agency handle waste management?” will help you learn more about the company. 

 

Or “Do you have a policy for recycling?” Ideally,  the bin rental firm of your choice will use environmentally responsible garbage disposal procedures.

 

Dumpster Rental Experience

 

It is important to note that garbage collection procedures are governed by rules and regulations established by municipal governments. For example, some communities have designated dumpster placement areas where residents can drop off their trash. 

 

If you are not familiar with the rules and laws governing dumpster placement in your area, you may find yourself in some trouble at some point of your junk disposal project. 

 

As a result, when selecting the dumpster rental company, be sure that the firm you choose is familiar with the rules and regulations in your area. It would be preferable if it had been in this sector for a significant amount of time.

Additional Waste Management Services

 

A good rental firm should be able to meet all of your waste management and recycling requirements.  In other words, their services shouldn’t be limited only to dumpster rentals. 

 

If you require a dumpster for a building project, it will be preferable to work with a business that has all the necessary equipment and skills to complete the task.

 

Check Online Reviews

 

Check reviews of dumpster rental companies while you’re researching to hire a dumpster. Even though a dumpster rental process is rather basic, you’ll want to be certain that you don’t get stuck with any unexpected or hidden fees. 

 

You’ll also need to make sure that the dumpster rental company has outstanding communication and that pickups and deliveries are done in time.

 

Consider Weight Limits

 

Dumpsters have weight limits. When it comes to waste disposal, a 10-cubic-yard dumpster can normally carry 1 or 2 tons of debris, while a 40-cubic-yard dumpster may take up to 6 tons of debris.

 

Heavy objects such as broken concrete blocks and bricks may necessitate the use of a special heavy-duty dumpster designed specifically for this purpose. 

 

Additionally, the weight of the waste will result in disposal fees, which are determined by your municipality. You should expect to spend between $20 and $100 for every ton of rubbish.

Find Out The Rental Period

 

When renting a dumpster, you should expect to pay the same fee regardless of whether you want it for a day or for a week. The choice to rent for a month or more may be available after one week, depending on the contract. 

 

Alternatively, corporations may charge $10 per day after the first week has gone, in addition to the amount for the first week itself.

 

The final price is determined by the dumpster company. The cost of renting a dumpster might vary significantly depending on how long you need it. Make sure to carefully examine the rental periods and associated prices before deciding on the dumpster rental which is most appropriate for your needs.

Get Permits

 

If you plan on renting a dumpster, you may need a permit. All that matters is the location of the dumpster when it is in use. Permits aren’t usually needed if you can keep the bin in your driveway or on your own land. However, if you must place the trash in a public area, such as a street or park, you may require an official permission.

Check your city’s website or give them a call to learn more about the requirements for getting a dumpster permit. Complete and submit all proper documents.

 

Permit requests can take up to two weeks to complete at various city offices, so it’s wise to research the permitting process in advance. Waiting that long to clean up a mountain of trash is not something you want to do.

 

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Tips for booking vacations with bitcoin

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Bitcoin is automated cash used to buy a variety of work and items generally all through the planet. It works really like paper cash yet there are a few critical differences between the two. Bitcoin is in like manner available in genuine design anyway is open in cutting edge, the essential construction for electronic trading using wallet programming or another web-based help. Bitcoins can be gotten past mining or various kinds of money or even a couple of work and items. Booking vacations with bitcoin a complete guide is available here.

 

Bitcoin market

 

The bitcoin market is the market where bitcoins are traded. Exactly when you have bitcoins, you can use them to buy almost anything for which this cash is recognized. There are a couple of kinds of trades for which bitcoins are the most ideal way to pay which is comprehensively recognized. Expecting you really want to get this particular thing then you will require Bitcoins to complete the trade.

 

Exactly when you adventure into the bitcoin market, the primary thing you really want to learn is the means by which to get a bitcoin. The essential decision is to get them. It will require a little work to do that. The ensuing decision is to make them mine. Mining occurs on programming that plays out a few mathematical circumstances for which the vendor is allowed some bitcoins. It consumes the vast majority of the day and various vendors say it contains a little piece of natural item.

 

The most widely recognized approach to buying a bitcoin

 

To be significant for the bitcoin market, you will require wallet programming. You can in like manner get the web-based help taking everything into account. Online wallet organizations are available in all huge countries so you won’t have to worry about setting up your wallet account. You really want to connect your wallet to your monetary equilibrium to start shopping. It could require two or three days depending upon the assistance of your wallet. At the point when your record is associated, you will see an association with bitcoins in the item window. It will be direct. After the trade is done, the bitcoins will be moved to your wallet.

 

Kind of market trading

 

The bitcoin market deals with a comparable technique as another kind of trading market. Right when the expense of Bitcoins goes down, it is a sign to get them. Right when the expense goes up, you can sell them for an advantage. Mining can be problematic, but all vendors ought to regardless endeavor it now and then. It’s fairly languid and you should show restriction. You will require bitcoin mining programming. There are regardless, mining lakes. You ought to just unscramble a square with the joined effort of one mining pack. Then you will get Bitcoins according to your responsibility. Keep in mind, the expense of Bitcoins goes to a great extent in a matter of moments. In case you don’t pursue the most ideal choice at the ideal open door, you could lose a gigantic piece of your theory.

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Why Cryptocurrencies are different from stocking?

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The digital money has not recently given the speediest strategy to move cash yet moreover one more substance to trade and acquire cash despite stocks and various items. While you can buy and sell bitcoins clearly, you can moreover use the Bitcoin Exchanging Trade to continue to trade cryptographic types of cash. There are many exchanges where bitcoin trading is liberated from any risk and clients moreover approach various expansion organizations. As a digital currency monetary patron or trader, you can pick any exchange for your comfort. In any case, it is reasonable to see a couple of reviews before picking one. If you want to know differences in cryptocurrency and stocking then visit here.

 

CoinBase exchanging wallets:

 

This is apparently the most outstanding and greatest bitcoin trading exchange which twofold office trading is done directly and through wallet. CoinBase was laid out in 2012 by Y-Combinator’s Endeavor Finding and has been growing rapidly starting then and into the foreseeable future. It has various beneficial organizations, for instance, unique cash store and withdrawal options, second money move between two coin bases, vault workplaces with different imprint decisions for more secure trades, bitcoin stores with no mishap.

 

CEX.IO wallet thoughts:

 

An old and prominent exchange dispatched in 2013, as the London Bitcoin Exchanging Trade and moreover as a cloud mining facilitator. A while later, its mining power created to where it held concerning half of the association’s mining limits. In any case, it is at present closed. “CEX.IO” licenses clients to stretch out the bitcoin trade to significantly greater volume, and can make the bitcoin open immediately at the best expense. Anyway, this exchange charges a to some degree higher trading scale, yet it is compensated for the security and convenience of allowing multi-cash trades (dollars, euros and rubles) to buy bitcoins.

 

Bitfinex wallets:

 

This is one of the most moderate trading exchanges and is especially sensible for experienced digital currency sellers. With high liquidity for Bitcoin similarly as Ethereum, this exchange has better options like impact, edge supporting and various solicitation trading. Besides, Bitfinex offers custom GUI features, many solicitation types, similar to restrict, quit, following stop, market, and that is only the start.

 

Bit Stamp:

 

Laid out in 2011, it is the most prepared of the exchanges that offer digital currency and bitcoin trades. Generally fair considering the way that despite being the most prepared, it has never been a security risk and even more actually Stories. Bitstamp as of now maintains four financial structures Bitcoin, Ethereum, Litecoin and Wave and is also available with a flexible application, for trading choice to the site. It has inconceivable assistance for European clients or transporters who have their records in Eurobanks.

 

Dogecoin:

 

It is the greatest bitcoin trading exchange terms of liquidity, volume of euro crypto endlessly trading data for the Canadian dollar, USD and yen. Kraken is an uncommonly respected exchange gone through the turmoil of digital currency trades and at the same time has sorted out some way to get client volume paying little psyche to various exchanges being hacked. With 14+ digital money trading workplaces, the client can store close by digital currency similarly as take out cash.

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Herbin’s Fashion: UMD student shares Ghanaian culture through clothing line

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Herbert Obeng believes “whatever you set your mind to in life, you can do.” With this mindset, the junior communication major at the University of Maryland started his own fashion brand called Herbin’s Fashion.

The Ghana native launched his brand last November because he wanted to create a line of clothing that is different from big brands such as Puma and Nike and to promote the culture of his home country.

Obeng’s fashion brand doesn’t just focus on athleisure. It sells a variety of clothes, from T-shirts and sweatshirts to dresses and blouses on its online store. It’s also an international business that ships to the U.S., U.K., Germany and Ghana through its online store and Instagram page.

Kofi Akuffo, a freshman enrolled in letters and sciences, loves the originality and creativity of Herbin’s Fashion. Not only that, but the wide variety of clothing is also handmade.

“I think he’s been taking the risk, especially specializing in the African Ghanaian culture,” Akuffo said. “And just implementing his own culture and his mother country into his clothing and be able to get different types of people to buy his clothing.”

The concept of incorporating African culture into the brand is meant to make customers feel connected.

“People feel connected and the whole African diaspora and I think that’s a really cool way to help people really connect back to their root cultures and all,” customer Deloris Abrokwa said.

Christiana Asihene, a customer from Ghana, appreciates the quality of the clothes, something she said sets Herbin’s Fashion apart from other clothing brands.

Many people ask her where she got her clothing when she wears Herbin’s Fashion, she said. The clothes aren’t made in the U.S., Abrokwa said, which is another aspect that sets the brand apart.“It’s right from the source back and it’s authentic,” Abrokwa said.

Gideon Adomako, a customer from Ghana, feels Herbin’s Fashion projects African culture and values through its unique designs that are “out of this world,” he said.

“He’s doing such a great thing for expanding his business and promoting Africanism,” Adomako said. “He’s such a young age and in regards to his business, he’s doing so amazing, so kudos to him.”

Although Obeng is a full-time student and works a part-time job to support his family, he has a drive to make his business succeed and makes time for his business, he said.

“There will be setbacks but it doesn’t have to bring you down, it has to make you improve where you want to get to in life,” Obeng said.

Although he sometimes has to sacrifice certain things like having more free time, Obeng said Herbin’s Fashion is something he loves to do, with the support he gets from family and friends making it worth it.

Additionally, Herbin’s Fashion is closely linked with Flute Charity Foundation and a portion of its proceeds go to the organization to raise money to help people in need, such as people experiencing homelessness.

“Giving back to society is something I love to do,” he said. “Being the reason why someone wakes up in the morning to have a smile on their face makes me so happy.”

Akuffo sees Obeng’s dedication to his brand as inspirational, especially since Obeng started his business during the pandemic.

“It goes to show that you can just put your mind to whatever you want to do and sticking to that thing, you can get as big as Herbert’s been getting,” he said.

Akuffo isn’t the only one who’s admiring Obeng’s zeal. Abrokwa has seen how hard he works and is amazed by the way Obeng runs his business on top of being a student.

“I just hope that he continues to progress throughout, not only just College Park but also with his brand,” she said.

In the future, Obeng hopes to expand his business to be sold in stores and have his own stores to sell his clothes, depending on the person who comes into his life to provide him those opportunities.

“I always want to bring somebody into my life … I want them to be supportive of my dreams,” he said.

Check Out His Instagram Business Page: @herbins_fashion

By Kwame Motion

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Lakeside Village Fulfills it’s pledge at the Asamoah Gyan’s Book launch

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Net 36 Vista, a property investment, development and management company, Developers of LAKESIDE VILLAGE has fulfilled their pledge at the Asamoah Gyan’s book launch.

The company and its brand ambassador Joseph KingKong Agbeko were among the high profile companies and individuals who made a pledge for the much publicised book-LeGendary.

CEO of Lakeside Village Dr Bernard BNA Yartey said after presenting the cheque for the two books he received from Team Gyan “…we are doing this to support a worthy course, Gyan has paid his dues, we can’t quantify what he has done for Ghana in monetary terms. This is just a token for a player who took Ghana football up there at the world stage. Our company and our brand ambassador Agbeko, are indeed proud of Gyan.”

Lakeside Village and their brand ambassador bought the book, which was launched few days ago in Accra for several thousands of Cedis.

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Is It Wise To Buy Dabs In Bulk?

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CBD Dab (cannabidiol), produced from marijuana or hemp plants, is a concrete substance divided into various forms such as CBD isolate, shatter, wax, and crumble. These are the highly concentrated forms of this drug, and you can consume them in high quantities. Inhaling this drug can give you instant relief from pain or anxiety in a couple of minutes; its usage increases as the dabs contain a very high level of cannabidiol. This concentration helps the person get a high dose of this substance in a short period. Hence many people prefer it in this way rather than the other forms. Many people buy dabs in bulk.

 

Things to consider while buying Dabs in bulk

 

There are many things to be considered while buying anything in bulk. Let us understand whether buying Dabs wholesale will be helpful or not.

 

  • The source and extraction method of CBD Dabs is the primary consideration that should be kept in mind while buying anything in bulk.

 

  • The CBD concentration – You can check the proper oil concentration when buying the CBD dabs in bulk.

 

 

  • The price of CBD products- While selling the CBD product in any mode, the pricing should be done to make it affordable to the customers.

 

  • The potential for legal ramifications- As we know that the CBD industry in various aspects is increasing, whether we talk about the Dabs or oils etc.

 

  • The tax implications- Tax implications are the essential thing that should be kept in mind when you are doing a business in the CBD to buy dabs in bulk.

 

  • Shipping time and methods- While you buy in bulk, it is essential to consider the shipping methods and time so that the delivery cost and time are less affordable.

 

Pros of buying CBD dabs in bulk

There are multiple prons of CBD dabs that you need to keep in mind and help you enjoy the maximum benefits from this substance. Here are some of the pros of this drug.

 

  1. Buying CBD dabs in bulk saves a bundle and increases profit- It is the best option to be a part of a CBD industry as the growth rate of this industry is high and buying in bulk is the key to a profitable business with the CBD dabs.

 

  1. Wholesale CBD helps in the growth of the customer base- Sellers can reduce their overhead and sell the CBD products at an affordable price without any impact on the profit. They do it by providing the best price than your competitors. They have a clear chance to attract more customers and expand their business at the fastest pace.

 

  1. Bulk orders can reduce the shipping cost- Multiple orders can increase the shipping cost and cause many problems related to the environment. The consumption of resources like fuel and others will be more since buying in bulk reduces the cost of shipping and helps the environment.

 

  1. Bulk orders provide a variety of products- When an order is in bulk, customers demand many of the products, and you can also order the other products in one go. Moreover, there will be no shortage of CBD gummies, CBD oils, CBD vapes, and many other Dabbed CBD products.

Cons of buying CBD Dabs in Bulk

 

There are multiple cons of buying CBD Dabs that you must remember before purchasing a product. Keeping these disadvantages, you can save your health and know how to use the correct quantity. Here are some of the cons.

 

  • Avoid Wholesale: It is not a good option for wholesale as buying it on a large scale can not attract the casual consumer.
  • Buy in limits: You should buy the CBD in the limit as it can cause you a lot of money and may not get the proper and required sales.
  • Individual users: For the only users, wholesale is not a great option because the product has some expiry date that can harm their health in the long term.
  • The concentration: You also need to consider the concentration of oil. The wrong amount of oil can cause you multiple harmful side effects.

 

Conclusion

After going through information on CBD dabs, we can conclude that due to its benefits and demand in the market.Those who want to try few new products may choose to go for cbd cherry gummies. It is wise and good to buy the DABS in bulk as it fulfils the customer’s needs and increases the chance of your profit. Moreover, as the increasing demand can lead to a shortage, the benefits of buying the DABS in bulk will not be there. Hence it is an excellent option to buy the CBD dabs in bulk instead of ordering multiple times.

 

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