Fashion

Top celeb favourite premium denim brand, Paige now in South Africa

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One of the world’s hottest and most sought after premium denim brands has just hit the South African shores. You’ve probably spotted Hollywood celebs and A-Listers looking sensational in these perfectly cut and up-to-date denims and have wondered, “What jeans are those?” Well, wonder no more, Paige is here and you too can own a pair.

Paige denim boasts a long list of celebrity clients who have been photographed wearing these jeans. The list includes celebrity heavyweights such as Charlize Theron, Olivia Palermo, Angelina Jolie, Natalie Portman, Cameron Diaz, Gwyneth Paltrow, Kim Kardashian, Megan Fox, Blake Lively, Rihanna, Jennifer Hudson, Penelope Cruz, Gisele Bündchen, Kate Moss, Halle Berry, Cheryl Cole, Heidi Klum, Naomi Campbell, Sarah Jessica Parker, Gwen Stefani and Cheryl Cole and many others.

With Paige, everything is in the detail.

Committed to using the highest quality materials, this denim line infuses considered, unexpected details into each and every design. Inspired by a strength that comes from knowing who they are, Paige is passionate about delivering highly addictive, trendsetting pieces.

The brand first launched in February 2004 in high-end retailers including Intermix, Ron Herman, Bergdorf Goodman and Harvey Nichols. Paige became an instant obsession of consumers, celebrities, and prominent fashion editors. To date, Paige is one of the top five brands at Bloomingdales in the US, Selfridges in the UK, Printemps and Montaigne Market in Paris and MyTheresa in Germany.

Now, Paige has grown into a denim powerhouse offering styles that reflect the brand’s sex appeal and passion for the craft. Paige uses only the finest fabrics and materials while each design is infused with thought-out and considered elements.

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As the expert on fit, Paige promises that every style delivers a drop dead fit. Every detail is carefully calculated,from a contoured waistband to forward sitting side seams each style is designed with the customer in mind.

In South Africa, Paige already boasts acelebrity clientele, which includes the likes of Joanne Strauss, Jeannie D, Bridget Masinga-Khati, Leanne Liebenberg, Poppy Ntshongwana and others.

With Paige, you wear the jeans and not the other way around.

The acclaimed and revered businessman Roy Curitz brings Paige to South Africa. As of Jan 1, 2013 The Curitz Clothing Company has been granted exclusive rights to be the sole distributors of Paige for the whole continent of Africa.

 

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Says Roy Curitz: “We are very happy to be the carriers of such a successful, stylish and elegant brand. Paige denims will be a sure hit here, without a doubt. I’ve seen these jeans transform women and changing the way they feel when they’ve got them on. It was an instant sell for me and I had to bring it home to South Africa.”

Get yourself a pair now. The stock is available NOW and retails between R2500 and R3300 and it’s worth every penny.

 

Visit the showroom at 29 Wisbeach Road, Sea Point, Cape Town or call Mica on 0827777194, Roy on 0827773513 to make an appointment.

For people outside of Cape Town, please email mica@curitz.com or roy@curitz.com to make alternative arrangements.

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Trunk shows will soon be held countrywide, please see press for details or contact the people mentioned above.

Remember, Paige is a cut above the rest. ]]>

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