People & Lifestyle
MultiChoice Talent Factory: Meet the future of Africa’s creative film and TV industry
According to UNESCO, Africa’s film and audiovisual sector is estimated to account for roughly five billion USD in revenue on the African continent and employs millions in various capacities and skills.
Stories on the continent are abundant and over the years, perceptions of Africa’s creative film industry have changed. There’s now an even hungrier market for films made in Africa and about the continent, homegrown film academies all over the continent have stepped forward to train the next generation of African filmmakers in response.
Access to the very best while learning behind the scenes
For Zambian filmmaker and producer Masuzyo Mwale, the idea of making films started in 2014 while in India, hospital-bound after heart surgery. It was in the birth country of Bollywood that the spark to become a filmmaker was ignited. He quickly faced an obvious challenge he had no idea of how and where to begin.
Despite Zambia’s established film industry, film and training academies are few, and the pipeline that should be channeling trained film graduates towards local film and TV opportunities isn’t working as well as it should be. So, it was by chance that Masuzyo came across the pan-African MultiChoice Talent Factory (MTF) film training programme’s call to entry in 2020. He was then accepted to join 19 other young filmmakers at the programme’s Lusaka hub for the full-year and all-expenses-paid training programme.
Founded in 2018, the MTF shared-value initiative was born to provide world-class training to young creative professionals in Africa’s film and TV space. To date, the initiative, through its MTF Academies in Johannesburg, Lusaka, Lagos & Nairobi, has trained over 200 filmmakers and to date they have produced 30 movies for M-Net local channels and Showmax. Its three MTF Academy hubs in Lusaka, Nairobi and Lagos can altogether accommodate 60 emerging film and TV creatives each year from Southern, East and West Africa.
With zero skin in the game, Masuzyo had an opportunity to work at SuperSport, the continent’s top sports channel during the MTF Class of 2020’s immersions and additionally shot TV commercials, music videos and short films. This kind of access to world-class industry producers and technicians is extremely rare, and the additional experience gained is unparalleled.
As part of the Class of 2020, Masuzyo and his classmates have now been absorbed into their local film and TV industry and work as technically-skilled filmmakers. This is thanks to MTF’s focus on empowering students with the necessary skills to be economically active in the industry once they graduate.
“The world of film saved my life,” says Masuzyo. “As I kept watching TV from my hospital bed, I longed to get better to one day make a movie or a documentary that people would watch. I began to have hope in my healing so that Icould become a filmmaker.”
Establishing a multidisciplinary spirit
Like Masuzyo, Ugandan filmmaker Cissy Nalumansi’s career in film and TV was also a result of MTF’s empowerment of students to be economically active in the industry. She won a paid internship experience at Africa Magic studios in Nigeria after graduating from the MTF Academy in 2019. Cissy has taken her skills even further as an MTF alumnus by establishing her own film production company Jungle Rains Productions.
She now sits front and centre when it comes to telling homegrown stories, and her skills as a multidisciplinary have been paying off since graduation: her documentary Creatives Under Quarantine, which she shot during the height of the COVID-19 pandemic, has received international funding and was nominated at the Uganda Film Festival, and her other film Namuddu currently airs on DStv’s Maisha Magic Movies. Her short film Kela, which she also wrote and directed, is currently competing at several international film festivals and is backed by Hollywood executive producers.
The funding, international film festival mileage and hefty backing are part of the major head start that the MTF initiative provides through its Academy partnerships, which include the New York Film Academy of Visual and Performing Arts (NYFA), the Henley Business School, Dolby and Canon among others.
What’s more, is that Cissy is one of many African women filmmakers who received their big break from MultiChoice, the biggest commissioner and licensor of local content. Advancing the agenda of women has always been at the heart of what we do as MultiChoice and we are proud that the MTF initiative has ushered in a new era of filmmakers who are eager to sway the narrative and engage in a dialogue that tells original African stories. Women have a harder time breaking into the industry as a result of the film and TV industry’s significant gender divide, where men outnumber women 2 to 1 in films, according to a 2021 report by the San Diego State’s Center for the Study of Women in Television and Film in America.
The gender divide is also why the MTF initiative always aims for 50% and above split in favour of women.
From the start, the MTF Academy’s curriculum makes a point of equipping students towards becoming multidisciplinary creatives through its tailored masterclasses, which are a core part of the MTF Academy’s tailored curriculum.
All MTF Academy alumni have since been exposed to the initiative’s industry masterclasses in Documentary, Lighting, Sound, Casting, Acting, Production Management, and the Business of Film, among others.
These masterclasses have been taught by some of the best in the industry, including celebrated Nigerian film, TV and storytelling multidisciplinary Tunde Kelani, Kenyan film and TV producer Appie Matere, and Christian Epps, international lighting expert for productions like the 2014 American film Selma, and American TV series Lovecraft Country.
It’s no wonder then that come graduation, multidisciplinary visual creatives like Cissy can hit the ground running with connections already formed during their training at the Academy, due to MTF’s curriculum partnerships. All MTF alumni can therefore begin their careers as highly-skilled creatives that can keep up with the production demands of world-class film and TV storytelling.
Africa’s film future is safe in skilled hands
In a mere three years, the MTF Academy’s alumni have collectively produced 30 full-length films, 16 short films for broadcast, and eight public service announcements for the United Nation’s Verified #PledgetoPause and #OnlyTogether campaigns.
Many alumni are still rooted in producing local content. Ghanaian filmmaker and TV producer Godfred Dela Duvi, for example, is pulling the strings as a producer for one of Ghana’s most-loved shows Showbiz 360.
In Tanzania, alumni from the inaugural MTF Academy year Wilson Nkya and Jane Moshi respectively produced the 2021 Maisha Magic Movies film FRIDA under their digital media production company Four Creations Entertainment.
As time goes by, the MTF Academy alumni will be the fuel behind the continent’s ability to take Africa’s films to the world stage.
The alumni are young, vibrant and have sharp talent and expertise that will continue to sustain authentic African stories through video entertainment.
People & Lifestyle
‘Dubai in Accra’ set to thrill Ghanaians on Sunday, April 28
In the heart of Accra, excitement buzzes as the city eagerly anticipates the grand spectacle known as “Dubai in Accra,” set to take place this Sunday 28th April 2024 at the prestigious Stanbic Heights, Icon House Airport. (more…)
People & Lifestyle
Celebrating 25 Years: Otumfuo Osei Tutu II’s Reign
Today marks the 25th anniversary of Otumfuo Osei Tutu II’s reign as the Asantehene, the King of the Ashanti Kingdom.
Otumfuo Osei Tutu II: Celebrating 25 Years of Local and Global Impact.
Showing on @GTV_Ghana and streaming on all our social media platforms on Sunday, April 28, at 8:30PM.#Asanteman #OurCultureOurHeritage pic.twitter.com/g3u0Ql5q6i
— GTV Ghana (@GTV_Ghana) April 26, 2024
The celebrations, which began with spectacular fireworks witnessed by Otumfuo himself, will culminate in the Silver Jubilee anniversary on Akwasidaekese on June 12 at Dwabrem, Manhyia Palace.
This milestone is a testament to Otumfuo’s impactful leadership, dedication to the Asante people, and contributions to education and research as the Chancellor of KNUST.
❤️ @AkwaboahMusic meets The King of Ashanti Kingdom Otumfoc Osei Tutu II. pic.twitter.com/wdvlulV7Ez
— FELICIA OSEI (@Osei_Feliciaa) April 26, 2024
The event is being celebrated across Ghana, with well-wishes and congratulations pouring in from various quarters, highlighting the significance of this occasion for Asanteman and Ghana as a whole.
People & Lifestyle
Mr. Beast in Ghana: Surprising Visit Sparks Excitement
World-renowned YouTuber Mr. Beast, known for his philanthropic acts, has been spotted in Ghana, specifically in Accra and Tema, sparking excitement among locals.
Wow, Mr Beast is in Ghana! Look at how boys are gathering to take pictures with him. pic.twitter.com/46gawXYWnJ
— Big Kay🇬🇭 (@OfficialBigkay) April 26, 2024
His visit has led to discussions about his choice of Ghana over other African countries, with some suggesting that the country’s popularity as a tourist destination played a role.
MrBeast is in Ghana and no one is talking about it? Make I step out more times I go get new phone or car saf pic.twitter.com/AUP9CSoDoV
— Kofi Ntim (@NtimBarima) April 26, 2024
Mr. Beast’s presence in Ghana is part of his global outreach, as he recently gifted a Ghanaian $25,000 as part of his X (Twitter) giveaway.
Read Also: Producers of 'Beast of No Nation' return to filming in Ghana, causing upset in parliament
The YouTuber has been seen exploring the country and interacting with locals, with many expressing their desire to meet him and participate in his charitable endeavors.
People & Lifestyle
Stephen Appiah to contest John Dumelo and Lydia Alhassan in MP race for Ayawaso West Wuogon
Former Black Stars captain Stephen Appiah is set to enter the political fray by rubbing shoulders with notable personalities in the upcoming general elections.
The former Juventus midfielder is believed to be lacing his boots to face the likes of John Dumelo and the incumbent member of Parliament for the Ayawaso West Wuogon Constituency Lydia Alhassan.
While Dumelo and Alhassan represents the NDC and NPP respectively, Appiah is expected feature in the elections as an independent candidate.
This was revealed by the Spokesperson of the Ayew family Fiifi Tackie via X on Friday afternoon.
“Stephen Appiah to contest Ayawaso West Wuogon constituency as an independent Parliamentary candidate,” he wrote.
If Stephen Appiah affirms the reported news, he will be following in the footsteps of other renowned figures in Ghana football who have indulged in politics recently.
Earlier this year, all-time top scorer of the Black Stars Asamoah Gyan was appointed as the sub-committee chair of Youth and Sports in the campaign committee of Dr Bawumia, the flagbearer of the ruling New Patriotic Party.
In acceptance of the appointment, Gyan emphasised the need to share hos ideas garnered through experience in the game.
Anas took $100,000 to stop documentary release – Kwesi Nyantakyi
‘I have enough experience to contribute to sports – Asamoah Gyan reacts to political appointment
“I always ask myself, how do we create change if we don’t want to change? How do we spectate without being on the bench, and how do we score without being on the field?… All I know and will ever know, all I love and will ever love is SPORTS.” he stated.
Another figure in Ghana football who recently announced his intention to engage in partisan politics is Kwesi Nyantakyi, former Ghana Football Association (GFA).
The former football administrator showed up as one of the candidates to contest in the NPP primaries for the Ejisu constituency following the demise of incumbent John Kumah.
However, it didn’t pan out well for the former Wa All Stars owner as he lost disappointingly.
He garnered a paltry 35 votes after close to 1,081 delegates had cast their votes in the parliamentary primary of the New Patriotic Party (NPP) held in the Ejisu Constituency on April 13.
People & Lifestyle
Rebecca Osam: A Champion for Women’s Empowerment in Africa
In a heartfelt social media post, Rebecca Osam, Managing Director of Reflo Company Limited, Reflo’s TV, and Femme Fatale Productions Limited, has pledged her full commitment to empowering young women.
Rebecca expressed her desire to move beyond mere inspiration and instead build a deeper connection with young women, offering guidance and support to help them achieve their goals.
Her passion for women’s empowerment stems from her experiences growing up in Africa, where she witnessed firsthand the oppression and lack of opportunities faced by women. This drove her to co-found The Florence Mensah Foundation with her mother, aiming to empower African women and girls, and encourage them to recognise their worth, strength, and potential.
Through her foundation and personal endeavors, Rebecca seeks to provide a supportive platform for young women to thrive. She aims to be a relatable figure, offering mentorship and encouragement to help them overcome challenges and achieve success on their own terms.
Rebecca’s dedication to empowering young women proves her leadership and commitment to creating positive change in her community. Her efforts serve as an inspiration to others, highlighting the impact one person can have in driving gender equality and women’s empowerment.
As Rebecca continues her work, her message resonates with young women across Africa: “Anything is possible, and I am here to support and cheer you on every step of the way.”
People & Lifestyle
Caradise Ghana Car Rental Facilitates Transportation for Global Christian Forum held in Accra
Caradise Ghana Car Rental has once again successfully facilitated the transportation of over 240 participants from 60 countries across the globe for the recently ended Global Christian Forum in Accra, Ghana.
Numerous buses hauled the various participants from the Airport to their designated hotels from the 12th to 15th of April, 2024. Participants were then transported from their hotels to the conference grounds daily for the gathering of devoted Christians from the 16th to the 19th of April, 2024.
The forum began with a vibrant, joyful worship service held at Accra Ridge Church. The Rev. Dr. Casely Essamuah welcomed participants to Ghana and to the Fourth Global Gathering, and participants spent the day sharing their faith stories with one another across the litany of differences represented.
The forum was climaxed with a dinner and 25th anniversary celebration at the Action Chapel Internation Church hosted by Archbishop Nicholas Duncan-Williams.
After the forum, the participants took the opportunity to visit the Kwame Nkrumah Memorial Park and Mausoleum where they learnt about the great Pan-Africanist, Osagyefo Dr. Kwame Nkrumah and Ghana’s journey to inpendence.
The participants also spent a day in Cape Coast where they learnt about the millions of enslaved, dehumanised African men, women, and children at the Cape Coast Castle. Witnessing first hand how Africans were forcibly taken captive to the Americas, Caribbean, and Europe as objects of lucrative trade.
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