The first ever Move Afrika event, last night in Kigali, was unlike any live show Rwanda has seen before.
A light-filled, sold-out BK Arena hosted Move Afrika: Rwanda, a spectacular night of music, culture, and advocacy that took East African entertainment to new heights and will be remembered for years to come as the birth of the first pan-African touring circuit for international artists.
Created by international advocacy organisation Global Citizen and creative imprint, pgLang, alongside the
Rwanda Development Board, the inaugural Move Afrika: Rwanda show was headlined by Grammy Award, Pulitzer Prize winning artist Kendrick Lamar, and showcased the best African artists, creators and entertainers to the world. With every facet of the event’s production driving local economic investment, skill training and youth entrepreneurship, the first Move Afrika concert signalled the launch of a five-year incremental tour schedule that will pioneer a world-class music touring circuit across the continent, changing the face of live entertainment in
Bruce Melodie opened the night with an energetic performance that included his smash hits ‘Katerina’, ‘When She’s Around’ and ‘Henzapu.’ Rwandan poet Fred Mfuranzima treated the audience to a spoken word performance of his moving poem, ‘The Unstoppable Sea’.
H.E. Paul Kagame, President of Rwanda, took the stage, saying “There are many things we can address together. Working together, our continent stands strong and can address most of our challenges. We are looking forward to hosting global citizens every year, here in Kigali, through Move Afrika. I hope you feel at home, all of you, and I hope to see you again in the near future.”
Zuchu burst onto the stage with a high octane performance of her hits, including ‘Kwikwi,’ ‘Honey’ and ‘Utaniua.’
Sherrie Silver brought the arena to life with more than 40 young singers, dancers and breakdancers from the Sherrie Silver Foundation, taking the audience on an unforgettable journey through Rwandan dance culture. DJ TOXXYK and Ariel Wayz teamed up for a medley of hits, including ‘Tattoo’ and ‘You Should Know’, and Ariel
Wayz surprised the crowd by bringing out Rwandan rappers Kivumbi King and Bruce The 1st to collaborate on
Kendrick Lamar brought the sold out crowd to their feet for an unforgettable headline performance, with a setlist that spanned his full catalogue, performing with local Rwandan dancers on ‘Blacker The Berry,’ ‘Count Me
Out’ and ‘Savior.’
“Global Citizen and pgLang launched Move Afrika to pioneer a first-of-its-kind international music touring circuit throughout the continent of Africa. We are honored to be hosting the first event here in Kigali at the BK Arena,” said Hugh Evans, Co-Founder & CEO, Global Citizen. “This is just the beginning. The real work starts tomorrow. Thank you for being on this journey to Move Afrika.”
Move Afrika: Rwanda show highlights and performances will form part of a broadcast special, to be released worldwide in early 2024.
Move Afrika: Rwanda, in association with global production company Done and Dusted and the Rwanda Events Group, employed more than 1000 Rwandans, and engaged 75 percent local crew and production staff, with a
specific focus on creating opportunities for skill development and international event training, including:
● Set and Stage: The Move Afrika: Rwanda set and stage design was created by Stufish in close collaboration with local artist Dolph Banza. Together they created a set evoking traditional Kitenge fabric designs.
● Nyamirambo Women’s Center: Traditional Agaseke peace baskets, created by 20 artisans from the Nyamirambo Women’s Center, were repurposed to hang across the stage as dynamic lighting fixtures, creating the centrepiece feature of the Move Afrika: Rwanda stage and showcasing Rwandan creative excellence to the world.
● Broadcast production: Rwandan film crew Addictive Vibe shot the behind the scenes segments, and graphic design company Guez Show created the video packaging.
● Crew, rigging and security: Through an on-site skill-training partnership between Rwanda Events Group with globally leading riggers from Unusual Rigging, a new, larger capacity ceiling rig was installed in the BK Arena for maximised audience experience. Additionally, world-class security training was provided to 15 event supervisors and managers by Behavioural Detection Observation (BDO).
● Backing dancers and singers: Over 70 local singers and dancers participated on the Move Afrika: Rwanda stage, with additional dancers and choreographers contributing to the international broadcast program that will be released early next year. Dancers from the Sherrie Silver Foundation performed alongside Kendrick Lamar during his headline set. Many of them come from disadvantaged backgrounds
and impoverished communities, and have used their talents and creativity to lift their families out of poverty.
● Harambee Youth Employment Accelerator: Move Afrika partnered with Harambee Youth Employment Accelerator in Kigali to recruit, train and upskill 35 young people aged between 18-25, who received on site training and shadowed event teams through the project to gain work experience at a world-class live music event.
● Filmmakers masterclass: More than 15 filmmakers participated in a marketing and social media masterclass, in collaboration with the Rwanda Film Office and Rwanda Development Board, which provided critical tools to amplify local stories.
As part of its five-year commitment to Rwanda, Move Afrika is building upon these collaborations to generate long-term opportunities for local entrepreneurs, and foster long-term partnerships that pave the way for more international artists to perform in Rwanda.
“We see this event as just the start of a promising journey for our industry,” said Christian Gakwaya, CEO, Rwanda Events Group, a primary Move Afrika: Rwanda vendor. “With our talented crew and creative minds, coupled with increased international shows and further investments in equipment and skills, we can for sure take our rightful place as global leader in events.”
With a dedicated focus on investing in young Rwandans who are strengthening their country, Move Afrika: Rwanda provided over 4000 free tickets to young people, including:
● Over 500 Rwandan youth, NGOs, civil society workers, who joined Umuganda efforts to plant more than 1000 trees on Mount Rebero last month;
● 30 community healthcare workers attended to highlight the campaign’s focus on health equity and access across Rwanda;
● 200 young people aged between 16-21 from four districts were provided an all-expenses paid trip for a front-of-stage Move Afrika experience, courtesy of pgLang;
● Local and regional fashion designers were featured as part of a three-day pop-up fashion market during Move Afrika: Rwanda show week, generating economic opportunities for local creatives, fostering job creation, and promoting cultural integration through the vibrant tapestry of African fashion and design.
“We know what it’s like to not have access, so we wanted to ensure that young people from across Rwanda had the opportunity to experience the first Move Afrika event in Kigali,” said pgLang.
Partners of Move Afrika include pgLang, the Rwanda Development Board and TimesLive. The event is supported by BK Arena.
Move Afrika: A Global Citizen Experience forms part of a new long-term, large-scale effort to pioneer a first-of-its-kind international music touring circuit throughout the continent of Africa, with pgLang serving as the tour’s curator. In partnership with the Rwanda Development Board, Kigali, Rwanda will host Move Afrika every year for the next five years. Each year, additional countries will be added to the tour schedule, which aims to expand to five countries by 2025. Producing a world-class experience for fans and artists alike, Move Afrika will set a new gold-standard for entertainment touring events, increasing demand from international and regional artists to tour in the region and building local capacity within host cities across the continent.
Move Afrika builds on Global Citizen’s previous campaigns and events across the continent that include: Global Citizen Festival: Mandela 100, which brought Beyoncé, Jay-Z, Ed Sheeran, Usher, Eddie Vedder and Chris Martin of Coldplay to Johannesburg, South Africa in 2018; Global Citizen Live: Lagos that featured Davido, Femi Kuti, and Tiwa Savage at Fela Kuti’s New Afrika Shrine in 2021; and Global Citizen Festival: Accra, which brought Usher, SZA, Stormzy, and TEMS to the iconic Black Star Square in 2022.
Move Afrika is supported by Aflimba, African Food Fellowship, Amahoro Builders, Blue Oceans, Chancen International, Dukataze SAYE Company Ltd., EcoRota Rwanda, Future First Kenya, Gashora Girls Academy of Science and Technology, Safi Life, SmallStepsEveryday, Solid’Africa, Rwanda Development Organisation, Harambee Youth Employment Accelerator, Inkomoko, Partners In Health, Restless Development, Rising Above the Storms (RAS), Rotary International, The Green Protector, YouthConnekt Africa Hub, Westerwelle Foundation, and Ineza Umuhoza Grace, Co-Founder of the Loss and Damage Youth Coalition and 2023 Global Citizen Prize winner.
Global Citizen is grateful for the support of leading media companies including: AIM Group, Arena Holdings, Bella Naija, City Radio, Eagle Production, Ltd., EIB Network, Radio 1, Radio Flash, Royal FM, The New Times, UpScale Media, Vanguard Media and Zikoko.
For more information visit moveafrika.org.
About Global Citizen
Global Citizen is the world’s leading international advocacy organization on a mission to end extreme poverty NOW. Powered by a worldwide community of everyday activists raising their voices and taking action, the movement is amplified by campaigns and events that convene leaders in music, entertainment, public policy, media, philanthropy and the corporate sector. Over the past 10 years, $43.6 billion in commitments announced on Global Citizen platforms has been deployed, impacting nearly 1.3 billion lives. Established in Australia in 2008, Global Citizen’s team operates from New York, Washington DC, Los Angeles, London, Paris, Berlin, Geneva, Melbourne, Toronto, Johannesburg, Lagos and beyond. Join the movement at globalcitizen.org, download the Global Citizen app, and follow Global Citizen on TikTok, Instagram, YouTube, Facebook, X and LinkedIn.
About the Rwanda Development Board (RDB)
The Rwanda Development Board (RDB) is a Government agency in Rwanda with a vision to transform Rwanda into a dynamic global hub for business, investment, and innovation. Its mission is to fast-track economic development in Rwanda by enabling private sector growth. Learn more at www.rdb.rw. Press Kit: Click here for photo and video assets
Contact Global Citizen media inquiries: firstname.lastname@example.org
Delta Airlines is focused on being reliable with its business in Ghana
One of America’s major Airlines, Delta Airlines has reaffirmed its unwavering commitment to the Ghanaian market, signaling a strong dedication to fostering air travel connectivity in the country.
As a major player in the global aviation industry, Delta acknowledges the importance of the Ghanaian market and underscores its commitment to providing top-notch services for passengers traveling to and from Ghana.
The Managing Director of International Communications for Delta Airlines, Rahsaan Johnson in an in interaction with Ghanaian media at the Atlanta Headquarters of Delta, emphasised the airline’s commitment to reliability within the Ghanaian market. Dispelling rumors circulating mainly on social media platforms that the aircraft serving African routes, particularly Ghana, are obsolete or unsuitable for travel, Rahsaan highlighted Delta’s strategic focus on ensuring a dependable and consistent air travel experience for passengers in Ghana.
He further touched on the several awards Delta Airlines has received, highlighting its consistent recognition as the most distinguished airline in the United States for customer service, satisfaction, reliability, and punctuality.
“I would say Delta is first of all the most awarded airline in the United States of America. For several years, at least 10 years, Delta has had the highest ranking in customer service, customer satisfaction, reliability, fewest cancellations and most on-time performance,” he said
Rahsaan Johnson to a greater extent disclosed that customers traveling from Accra have consistently rated Delta among their top choices for satisfaction across Africa, Europe, and the Middle East.
“Our focus in Ghana is to uphold the already high levels of customer satisfaction. Passengers flying with Delta from Accra consistently provide us with some of our highest satisfaction ratings across Africa, Europe, and the Middle East,” he emphasized.
While addressing concerns about aircraft selection, Rahsaan, made known that the multiple award-winning airline operated a diverse fleet capable of serving global destinations, stressing that the planes deployed on Ghana routes are also used for flights within the United States, Europe, South America, and beyond.
He specifically asserted that the Boeing 767-300 aircraft used for flights to and from Ghana, also caters to some of Delta’s most valued customers on routes like New York to Los Angeles.
In the words of the director, “The 767-300 airplane that we fly to Ghana carries some of our highest-paying customers en route between New York and Los Angeles for example. The aircraft that we fly to and from Ghana, is the right size aircraft for us to be financially successful in Ghana.”
“What we want to do is to have a strong business that allows us to give the right amount of service to the community so that we can fly that route every day, so we can fly that route and be successful. The alternative is a larger airplane for fewer flights a day or fewer flights per week,” he added.
With air travel playing an integral role in connecting nations and fostering economic and cultural exchanges, reliability becomes a cornerstone for airline success. As Delta continues to operate in the Ghanaian market, its commitment to reliability is not only a commitment to punctuality but also an assurance of consistent service quality. The airline industry is highly competitive, and Johnson’s statement signals Delta’s intent to distinguish itself through a reputation for reliability.
Delta has operated nonstop service from Accra to New York-JFK since December 2006. Delta currently operates a daily flight and has overall, transported more than 1,350,000 customers between Ghana and the United States since 2006.
Africa Games Armwrestling: Golden Arms to grab Golden Gold for Ghana, receives boost from NHIS, HD+, KOFATA and others.
The National Armwrestling team, Golden Arms has set an ambitious target of securing a third of Ghana’s total medal haul at the forthcoming Africa Games scheduled for March 08 to 23,2024.
Coming into the Games for the first time, the Golden Arms are poised and ready to make history again in order to add up to Ghana’s medal haul towards its host and win agenda.
Mr. Charles Osei Asibey, President of the Ghana Armwrestling Federation (GAF) said the team being in camp since February is unprecedented in their preparation for any major championship thus super ready to deliver at the continental stage on promise.
“We are ready to give the rest of Africa a tough competition as always. We have medals targets for Ghana, my hardworking team has had enough preparations and I am convinced they will show up to put up a good show.”
Currently in camp at Legon, the Golden Arms have received major boost from the Armwrestling board, development partners National Health Insurance Authority (NHIA) through their sports is good health agenda spearheaded by CEO Dr. Oko Boye, SES HD Plus through the Kids Armwrestling future champions program, Kofata Motors, the Ghana Olympic Committee (GOC) through the federations support, Minister and Ministry of Youth & Sports who ensured Armwrestling is well placed, the Local Organizing Committee and friends, all to get the team thrive at the 13th Africa Games in Accra. The various support directed towards training equipment, medics, team preparation, kitting and other logistical needs.
Mr. Osei Asibey urged Ghanaians to rally behind the team as they go in to conquer the rest of Africa on March 15 and 16, 2024 at the Cedi Hall, University of Ghana.
The Ghana National Armwrestling Team, the Golden Arms having dominated the continent for the past yeare, will hunt for Gold and bring Ghana that glory it deserves.
Holy Child alumni illuminate the path forward amidst national school power crisis
In recent times, the narrative of power challenges in Ghanaian schools has escalated, with numerous public institutions such as Mfantsipim School, Accra Academy, and Mondo Senior High Technical School among others facing abrupt electricity disconnections.
This persistent issue highlights the dire need for sustainable solutions in powering educational facilities, crucial for maintaining the quality of education.
Stepping into the spotlight with a pioneering initiative, the 1999 alumni of Holy Child School have set a remarkable precedent.
In a bid to combat these electricity woes, these visionary women have successfully funded the transition of their alma mater to 75% solar energy. This initiative not only addresses the immediate problem of power outages and financial strains on the school’s budget but also serves as a beacon of climate-positive action with the potential for carbon credit benefits.
Founded in 1946 by the Society of the Holy Child Jesus, Holy Child School has long stood as a bastion of educational excellence and societal impact in Ghana. Its alumni include distinguished personalities such as Ghana’s Ambassador to France, Anna Bossman; Goldman Sachs Vice President, Sabina Dankwah; and University of Ghana’s Vice-Chancellor, Prof. Nana Aba Amfo, to name a few.
The Solar Project
This solar project, a gift from the 1999 alumni commemorating their 25th anniversary and coinciding with the school’s 78th speech and prize-giving day, symbolizes a profound act of giving back and forward.
In an exclusive interview with the Business and Financial Times, engineer Ing. Mrs. Sheila Enyonam Akyea, president of the year group, shared: “This project builds on the foundation laid by our predecessors. We’re thrilled to extend their initial contribution, ensuring every corner of our school benefits. It’s our way of ensuring current and future students receive the same level of empowerment and opportunity we had.”
Project’s Committee Chair Ing. Mrs. Teresa Kyei-Mensah, mentioned the substantial investment the solar installation demands, emphasizing ongoing fundraising efforts.
she said: “Once completed, the initiative promises significant savings for the school and, by extension, the Ghana Education Service, redirecting funds towards essential educational resources,” she added.
Solar power, increasingly recognized for its affordability and environmental benefits, stands as a viable solution for Ghana’s educational sector and its broader climate goals. With abundant sunshine year-round, Ghana is ideally positioned to harness solar energy, reducing the financial burden on public resources while contributing to global carbon reduction efforts.
The project was completed in January 2024 after a 1-month testing phase. The year group eagerly anticipate the handover ceremony at the 78th Speech and Prize-Giving Day of Holy Child School in Cape Coast on Saturday, 9th March 2024 marking a significant milestone in their commitment to sustainable development and quality education in Ghana.
This initiative not only lights the way for other schools grappling with similar challenges but also underscores the powerful impact of alumni engagement in shaping a brighter future for the next generation.