Ecommerce business is the most preferred mode by most of the business owners. The ecommerce business industry is flourishing due to such large number of players in it which obviously has raised the level of competition to the extent of making it fierce and cut-throat. Therefore, in order to stay competitive and be successful in this arena of business, you will need to know, find and use the best ecommerce solutions for your business.
There are several ecommerce startups that close down within the first or a couple of years of their launch facing challenges and becoming frustrated not knowing what to do. They do not even know which platform to choose so that they can maximize their business reach, idea and profit.
Choosing and using the most powerful online ecommerce solutions is the most important thing in these days because:
- You will feel secure while using any platform
- You will be able to meet the expectations of your customers
- You will be able to accomplish your business goals and
- You will be able to stay with it for a long time.
Now, the question is how you will choose the best ecommerce solution for your specific type of business. Well, there is no magic formula or right or wrong way to do this. All you have to do is know the needs of your business, what you want the platform do for your business and balance the two. Sounds too much for you? Well, take the easiest route and hire a digital marketing company and vest the responsibility on them for an assured business success.
Factors to consider
Apart from your business needs and the usage of the platform, there are a few other factors as well that you will need to consider when you choose the best ecommerce platform for your business. These are:
- The ease of navigation
- The ability to integrate it with social media and your website
- The payment method and
- The degree of mobile friendliness.
Apart from all these factors, you must also consider the type of products you sell. If you wish to sell physical products online then you will also need to consider the shipment of these products. On the other hand, if you are into selling digital products, you will need to make sure that these are easy to download online.
Mobile friendliness is important
Before you start your search for the most powerful ecommerce solutions, you must know the importance of mobile-friendliness of the platform. The most significant importance of choosing a mobile friendly platform is that it will help you to reach out to the large number of mobile phone users. This will raise your customer base and in turn it will increase your prospects of sales and business revenue.
According to the statistics it is expected that the size of the mobile shopping crowd will increase in the following months and years. Therefore, there is no doubt that you will need to be ready to deal with such influx of mobile users on your websites. It will be easier for you to accommodate all of them on your ecommerce platform.
So, responsiveness is the basic factor that will ensure return visitors. In order to ensure that you should not choose or rely on any solution that is inordinately slow on some mobile devices as that will surely discourage your would-be customers from staying with you long enough to make any buying decision.
Options to choose from
There are lots of ecommerce solution for you to choose and each of these come with its own perks and downsides. In order to ensure that you choose the best one, visit their website to find out yourself what they will do and how best it can provide the best solution to your ecommerce needs.
Few of these solutions may be ranked high on the list simply for the popularity but you should choose the one that is good in functionality, has lots of features and of course its price. Here are top five online shopping and ecommerce solutions that you should consider.
- com: It is popular, easy to set up, products can be uploaded quickly, has professional looking interface, has large number of resources to build a beautiful storefront without needing knowing the lines of code.
- com: It helps in creating beautiful storefront, quick upload of products and has many different theme based templates that you can choose from.
- com: It is best for fine-tuned shopping and has a very easy design process with great customer service.
- com: This is best solution for artists, painters, musicians, designers, or any other who is into any form of creative business.
- com: This ecommerce solution will help you to set up a storefront which you can integrate easily with all your websites, social media and blogs. It has lots of attractive features and templates that will help your brand to get noticed.
Make sure you check and compare all these solutions first with your business need to finally choose the right one. However, you must remember that you not have ‘just the right and most perfect solution.’
You will need to consider the number of products, the type of it whether it is physical or digital and the price of the solutions to find whether or not it fits in your budget that you may have allocated for your online ecommerce shopping solution.
The final thought
Irrespective of the type of ecommerce solutions you choose, you must test drive each of it for a couple of days before you sign up so as to see what all it can offer.
Make sure that the solution not only satisfies your business needs but also helps it grow along with it, especially when you wish to expand the product line or when there is a change in the needs of your customers.
Moreover, just choosing a solution is not the ultimate key to success. Promoting, branding and integrating it with other channels plays an equally important role to bring people to your site to make them buy and turn them into a brand loyalist.