Farruko Releases Powerfully Impacting Summer Anthem “Nazareno”

As one of the music industry’s most prominent figures, Farruko, continues to create music that is relevant and impactful – something that is showcased with his latest song “Nazareno.” The song and its official video are available for streaming on all digital platforms today.

Throughout his remarkable and renowned musical career, the Puerto Rican urban music legend is once again proving that he is one of the most versatile artists of his generation by creating music that is not only in tune with current industry trends but also in line with his beliefs and positive messaging. His latest track, “Nazareno,” features Farruko’s signature style of using cutting edge rhythms and beats to produce something that will have everyone up off their seats and dancing throughout the summer. The lyrics of the song weave a story of someone who was being washed over by an external tide of undesired influences while longing for something better.

The video, which was directed by Mike Ho and produced by Cinema Giants, shows Farruko at a club surrounded by people who are in the throes of partying. The Puerto Rican rapper can be seen dressed in all white, a symbolic show of purity, while everyone around him is dressed in dark colors. The video was executive produced by Raul Celaya and Jessy Terrero.

“Wow. Nazareno. What a video. When me and Farruko spoke, we talked about doing something special for Nazareno. Something that would shock the world. Something that would touch people…but not the ones that are reachable. We wanted to reach the ones that the church doesn’t go for. This is going in and showing the TRUTH of what living in sin is to save the ones that need to be saved. That’s what Farruko wanted to do with this video.” comments Mike Ho.

In April, the critically acclaimed performer released his song “My Lova,” which focuses on the painful emptiness one feels when the most important person in one’s life is no longer around them and how walking that path can feel solitary. Since its release, the song has accrued over 3.36 million views on Youtube and over 3.29 million combined streams. Farruko first premiered the song on the Latin American Music Awards stage and later in the telecast joined an ensemble of over 30 artists including the Black Eyed Peas, Ozuna, Prince Royce and more for a special performance of “Where Is The Love” in solidarity with the people of Ukraine.

At the beginning of 2022, the multi-award-winning singer-songwriter took the No. 1 spot on Billboard’s Latin Airplay Chart with his song “El Incomprendido” featuring Victor Cardenas and DJ Adoni off of his LA 167 album. The song has garnered over 56.6 million YouTube views and over 118 million combined global streams.