Michy says she charges 250k a year to influence a brand/product on social media

Ghanaian musician, Michy Diamond has stated that social media pays quite well, despite the notion that it doesn’t.

According to Michy, who has taking her brand influencing job very seriously, the social media space has become her office, as she takes the job very seriously.

In an interview with Giovanni Caleb and AJ Sarpong on 3FM Drive, Michy said;

“It does. I keep saying, when you see someone making a good living off social media, it’s true. You must choose what you want to do.

“If you come to my page, apart from the music that we are promoting, there is nothing on there apart from adverts. My page is for business. I don’t even wish birthdays. I’ll do it on my snapchat because this is my office so I want to keep it organized,” she said.

Michy, who is currently promoting her new single, “Hustle” indicated that she charges at least 250,ooo Cedis a year to promote any brand.

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“It depends. I have packages. If you can afford just one post, you can do between Gh¢1,500-2000. Now I have a team so we’ve added 50k to it, 250k for a year. The kind of work I put in makes it worth it. Sometimes, I have to change the background so I’m out at restaurants, hotels, apartments, out of pocket,” she mentioned.

Michy added that authenticity is essential to her, hence that what she considers before choosing to work with any brand.

“Authenticity. I need to see that you are registered under all the right authorities that need to approve of your product. I wouldn’t take the risk. I need to do my proper checks before I take you on board. You’d realize that every now and then, I have new companies but I have a few that I retain due to that authenticity and affordability,” she said.