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The 20 Biggest Celebrity Controversies Of 2019



The very meaning of controversy has been contested in 2019. With so much access to celebrities, the beginnings and ends of their relationships, the snubs and fights that shook the nation. These were some of 2019’s biggest celebrity controversies that dominated the headlines and our social interactions. Get some ‘Khebab’ this is fun!

Stonebwoy and Shatta Wale’s VGMA fight

The 20th edition of the Vodafone Ghana Music Awards is one Ghanaians will never forget. It was the first time a celebrity had pulled a gun on stage and live TV. It was the first time Stonebwoy and Shatta Wale had taken their feud from social media into action and the days that followed were more controversial. Award withdrawals, indefinite bans, police arrests, private peace talks, a Peace Conference, kisses on live television, new friendships and an ongoing court trial. It is great to see both musicians ending the year on a good note.

Stonebwoy and Shatta Wale stripped off VGMA 2019 awards, and banned indefinitely


When American rapper Belcalis Marlenis Almánzar aka Cardi B who was billed to perform at the Livespot X Festival arrived in Ghana on 8th December, it was the beginning of an endless weekend of controversies. Following highlights from experience in Nigeria which saw living it up in a strip, many Ghanaians hoped she will have a better experience in Accra. However as she put in herself, her short time in Ghana was full of dilemmas.

After touching down in Accra and was welcomed by a crowd at the airport, she headed to her hotel and showed the world her awesome room at the Kempinski Gold Coast Hotel. An hour later, videos of Moesha, Becca, Afia Schwarzenegger, Hajia4real, Efia Odo,  Akuapem Poloo, among others were seen matching to the Kempinski Hotel to meet the pop star. But the situation got quite tense when Cardi B did not turn up for the event.

In their anger, some of the celebrities took to social media to express their dissatisfaction with the development and condemned the rapper for her behaviour.

But at a meet the press session after most of the celebrities had left the venue, Cardi B said the promoters of the event did not inform her about a scheduled meet and greet with celebrities, adding that it was not in her nature to disrespect others. She later went on IG live to lash out at the celebrities who had seen her by the pool but failed to come confront.



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Cardi b speaks at meet and greets, says she didnt mean to disrespect Ghanaians #ameyawtv

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Out of all the brouhaha surrounding Cardi B’s visit, it was actress Akuapem Poloo who had the last laugh. Akuapem Poloo waited whiles the other celebrities left and had the oppoutunities to meet and dance with her ‘role model’. The award-winning rapper later followed her on Instagram and even called her ‘my twin’ on her IG story.


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Yaaaay.. @iamcardib just followed @akuapem_poloo . Plus she got mentioned on her IG story. #ameyawtv

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Kelvynboy vs Wendy Shay

As his then boss, Stonebwoy was trying to reconcile with his rival, Kelvynboy created a new rival in Wendy Shay. The unintentional curve from him to Wendy Shay during the Peace Conference created a month long beef between the two.

Watch: “I can write better songs for Bullet to give to Wendy Shay” – Kelvyn Boy

Stonebwoy sacking Kelynboy and Blakk Cedi

In September, Ghanaian musician Livingstone Etse Satekla popularly known as Stonebwoy announced the release of Kelvynboy from his record label. Stonebwoy revealed that after an audit of Kelvynboy’s conduct during his initial one-year agreement which expired on January 22, 2019, the label found no good reason to activate the 4-year extension of the agreement option.

Kelvynboy’s sack came after Stonebwoy had released Blakk Cedi from his team as a manager.

BREAKING: Stonebwoy drops Kelvynboy from his Burniton Music Group

2020 GRAMMY Nomination Saga

When the nominees for the 2020 GRAMMY Awards was announced it sparked a week long conversation on social media. With the nomination of Burna Boy’s AFRICAN GIANT and Beyonce’s LION KING: THE GIFT, there was confusion as to what exactly the Ghanaian acts featured on these project would be getting if the projects won their various categories. Fuse ODG ‘unnecessarily’ went hard at entertainment pundits who asked him for a clarification on the issue and this sparked another controversy.

This is what would happen if Beyonce’s ‘The Lion King: The Gift’ wins GRAMMY Best Pop Vocal Album

MUSIGA’s Ghc70,000 Menzgold investment

Nana Appian Mensah, CEO of Menzgold Gold had quite a year! But it was Bessa Simons’ revelation that the Musicians Union of Ghana MUSIGA, invested in Menzgold that had people shook. The aspiring MUSIGA president disclosed that the Union, under the Bice Osei Kuffuor administration invested Ghc70,000 in the gold dealership company before its unfortunate collapse.

MUSIGA invested Ghc70,000 in Menzgold – Bessa Simons reveals

Stars who left EIB Network and Bola Ray’s confession

2019 was a rough year for Bola Ray’s EIB Network as many of the media houses’ on-air personalities left for other jobs. From Berla Mundi, Giovanni Caleb to Kemmini Amanor, people were curious as to what was exactly happening. Whiles speaking at the iYes Summit in August, Chief Executive Officer of EIB Network, Nathaniel Kwabena Anokye Adisi revealed the reason why most of his staff left.

Bola Ray openly disclosed how he had to delay payments of salaries for 7 months in 2018 and further explained that people who worked with EIB and could not bear with the challenges that came with salary delays used different excuses to leave for other jobs.

Watch: I couldn’t pay salaries for 7 months – Bola Ray on tough times at EIB Network

Strongman and Medikal’s rap battle

June was hot as two names dominated the headlines, trends and social group chats. As Medikal and Strongman were fighting each other with punchlines, people were busy accessing who was a better rapper than the other. They both left punchlines and hits that will be in the minds of many. Were you #TeamMedikal or #TeamStrongman?

Medikal, Strongman squash ‘beef’ at ‘Welcome to Sowutuom’ concert

Kidi’s secret

Earlier this month, Lynxx Entertainment signee Kidi dropped a bombshell on his fans and it shook the whole nation. The ‘SAY YOU LOVE’ hitmaker showed his son whom he had been hiding for 3 years to the world. According to Kidi, he kept Zayne a secret because he knew how judgmental Ghanaians were.

Kidi finally shows off his three-year old son who was born in the UK (exclusive details)

Amakye Dede suing Trigmatic

When Trigmatic revealed in an interview that Amakye Dede had a ghostwriter in the past, he never imagined Amakye Dede taking the matter to court. Although Trigmatic had issued a public apology, the highlife legend sued him 1million Ghana Cedis for defamation.

Amakye Dede sues Trigmatic GH¢1m for defamation

Becca mother’s revelation

Most Ghanaians were shocked when Madam Julie Yiadom-Oti, the mother of singer Becca  granted an explosive interview claiming that Becca’s husband, Tobi, has branded her as a witch and cut her off from reaching Becca. Madam Yiadom-Oti spoke with passion and anger about her sour relationship with Dr Tobi.

I love my mum regardless and I would like everyone to respect her at this time- Becca on mum saga

Moesha vs Salma Mumin

The social media war between Moesha and Salma Mumin is undoubtedly the ‘social media beef’ of the year. They threw shades at each other through Instagram captions over who took insipiration from who to get plastic surgery.

#TrendingGH:Salma and Moesha’s fake buttocks wars, Fantana’s cooking skills and more

Shatta Wale and Shatta Michy’s breakup

There have been many breakups between Shatta and Shatta Michy but the 2019 version seems to be the final one. Throughout the year, shades and shots were thrown from both sides that convinced most people that the two were at the end on the road with their relationship.

Photos: Shatta Michy exposes lady behind notorious Instagram page “Those so Called celebs”?

Mzvee leaves Lynxx Entertainment

Following her absence from social media and speculations about her being pregnant, MzVee in July denied that she had left Lynxx Entertainment. She returned in September to officially announce her departure from the Richie led record label. Mzvee and Lynx Entertainment ended their 8 years working relationship a move many saw coming.

MzVee and Lynx entertainment part ways

Princess Shyngle and Burnaboy/boyfriend drama

Princess Shyngle always finds herself in the news and 2019 was definitely that year she went international with her controversies. From a G Wagon, she claimed was gifted to her by her boyfriend on Val’s Day to the engagement with her Senegalese boyfriend, Frederic Badji which was called off a month later because she accused him of cheating before reuniting with him again! The biggest Shyngle controversy however, was when she was accused of sleeping with Burna Boy and causing a breakup between him and Steflon Don.

“I love you so much Frederic” – Princess Shyngle reacts to dating Burna Boy rumors, shares a glimpse of her boyfriend

Afia Schwarzenegger vs Tonardo and Mzbel

Afia Schwarzenegger’s middle name is controversy and this year was no different. The threesome friendship between her, Nana Tonardo and Mzbel went sour this year and resulted in the constant throwing of shades, insults, and curses. During their year-long brawl, Nana Tornado revealed a lot of secrets about Afia saying she produces lesbians for NPP officials and also saying she was a drug addict when she came back from South Africa.

Wendy Shay Net worth interview/ YEA Kuffour Visit Outfit

Since the year began, Wendy Shay has been on the lips of Ghanaians for various reasons. The “inappropriate” outfit she wore on her visit to former President John Kuffuor’s home had tongues wagging. However, it was her interview on TV Africa about her net worth that Ghanaians will never forget. Even Prince David Osei called it ‘dumb’

Vanessa Gyan and Stephen Appiah’s relationship

When rumours were rife that media personality Vanessa Gyan’s baby daddy is Stephen Appiah many were shocked. According to rumors, several close friends of Vanessa had confirmed that Ex-Blackstar captain, Stephen Appiah was her child’s father but she never commented on the issue so we will never know the truth.

Vanessa Gyan to host a free baby shower for 150 expecting mothers next month.


Fantana ‘Sanitary Pad’ situation/ Rufftown Bullies

In just a year of her introduction into the Ghana music scene, Fantana’s name has been attached to one controversy after the other. From her cooking skills, Fantana suffered a wardrobe malfunction as she performed at the REIGN CONCERT and Ghanaians didn’t let it slide. The singer whose sanitary pad did not fit in well into her panties suffered a backlash after the video of her performance went viral. Fantana was slammed by some social media users for not wearing underpants when she knew her dress was skimpy. A few weeks after the incident, she accused her manager, Bullet and label mate Wendy Shay for constantly bullying her. An accusation Bullet and Wendy denied.

I am not ashamed of menstruating – Fantana addresses sanitary pad show off on stage

Chris Attoh’s wife murder

2019 was a rough for Ghanaian actor Chris Attoh! After his wife of eight months was murdered in cold blood in the US, the actor also lost hisd dad in October.

Miss Ghana 2019 Queens

The 2019 Miss Ghana Queens were surrounded with so much controvies even the first-runner up resigned from her position.

Miss Ghana 2019 runner-up resigns, Inna Patty reveals why


Which celebrity controversy surprised you the most and which ones are missing on this list? Let us know!


People & Lifestyle

Enjoy Exciting Deals and Offers this October from HUAWEI



Huawei is offering you amazing deals when you buy any of these Huawei products. Buy a Y5p, Band 6, Freebuds 4i or a Watch Fit and enjoy instant gifts ranging from Mini Portable fans, Huawei Pens, Stainless Steel Bottles and Gift Boxes.

Buy Y5p and Get a beautiful customized Huawei Pen


With a 5.45-inch HD bezel-less FullView Display, HUAWEI Y5p offers an immersive viewing experience. Its compact body is ideal for single-hand operation, allowing you to grab the splendid enjoyment in your hand and discover more wonders, all wrapped in one wide screen. Get the Huawei Y5p now for GHS 599

Buy Band 6 and Get a mini portable fan


Keeping track of your heart rate is one of the best things you can do for your fitness and health as you go by your daily activities. The TruSeen™ 4.0 heart rate monitoring technology on the Huawei Band 6 uses an optical lens and AI-based data processing to accurately monitor your heart rate 24 hours a day. Be alerted instantly when your heart rate drops below or rises above safe levels. With just GHS 359 you can still maintain a healthy lifestyle on a budget with Huawei Band 6.

Buy  Freebuds 4i and Get a stainless steel bottle


You don’t have to take off your earbuds to let in the ambient sound and communicate with others easily. With Huawei Freebuds 4i, just press the earbud and hold down to switch to Awareness Mode. The sensors in HUAWEI FreeBuds 4i actively detect and reduce ambient noise.

HUAWEI FreeBuds 4i also has remarkable endurance. It can play music for 10 hours continuously on a full charge and also gives you 4 hours’ audio enjoyment from a 10-minute charge – perfect when you’re in a hurry. For only GHS 429 you can grab yourself a Freebuds 4i.

Buy Huawei Watch Fit and get a gift box


Going about our daily activities at our various workplaces can be stressful. HUAWEI TruRelax™ technology and all-day stress tracking algorithm can effectively monitor your stress levels to see if you are feeling tense. Try to follow the suggested guided breathing exercises to release your stress when you are stressed out.

HUAWEI WATCH FIT is also the perfect smartwatch that blends technology with fashion.  With just GHS 569 you can match your fashion style whilst keeping fit with this smart watch.


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People & Lifestyle

How a young, underprivileged boy from Asamankese is changing the narrative with Electric Cars in Ghana



From the humble streets of Asamankese in the Eastern region of Ghana, not many would have predicted that George (Jorge) Appiah will one day grow to become a colossus in engineering in Africa to the extent of creating significant change not only in the lives of family members, but also several others through job creation.

The story of the technopreneur, as he chooses to call himself, is one of determination, perseverance and hope.

“I didn’t get the best of privileges in terms of access to necessities like electricity. I had to grow up without electricity. Had to learn with candles and lanterns to study …My first encounter with a computer was at Pope Johns and it was quite an experience. At the end though I ended up being one of the top IT guys even though I had never seen a computer before,” he said to Kwabena Kyenkyenhene Boateng on the business edition of 21 minutes with KKB.

After enduring several years of hardship, including a lack of access to electricity for a significant part of his childhood, Jorge decided to pursue a career in engineering, all in a bid to provide electricity for his grandmother.

“I was committed to being an electrical engineer because of my experience – I was committed in finding a sustainable solution that one day I will be providing electricity to my grandmum, because of that I felt like the field of engineering would give me that better opportunity to do so,” he said.

In following that passion and commitment, Jorge and some colleagues of his at the Kwame Nkrumah University of Science and Technology ended up piloting a number of ideas including the building of space balloons, drones, etc. at a time when many were grappling with the transition from black and white televisions to colour televisions in the West African country, Ghana.

“We built some space balloons to fly satellites into space taking data, we built our first drone in 2013 when people in Ghana didn’t even know what a drone was. We were just innovating for fun. It got to a point we realized that we had to take the innovations to the market because anytime we went for exhibitions, we were only taking fans [and no money]. It had gotten to the point where people from the community were graduating and needed jobs and other things so we started Kumasi Hive.”

With a background in wind energy, biofuel and biogas, it wouldn’t be long for Jorge to get the needed funding from the mastercard foundation to start an assembly plant in Ghana. The focus was to assemble bicycles, motorbikes and even cars powered by electricity – and he’s doing this with a workforce of which 90% are women.

Watch the full story of Jorge Appiah in this interview with Kwabena Kyenkyenhene Boateng on 21 minutes with KKB.

The Business edition of 21 minutes with KKB is produced in partnership with MTN Business and First National Bank Ghana and aims to tell the inspiring stories of agents of change in Ghana today.

Source: Kwabena Kyenkyenhene Boateng | 21 minutes with KKB

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People & Lifestyle

How Long Is A Football Pitch – 7 Interesting Facts About Pitches



You play the beautiful game, you watch the beautiful game, you bet on the beautiful game, but do you know the ins and outs of the pitch of the beautiful game? Listen, there’s no shame in not knowing. We spent many years, none the wiser to the specifics and quirky facts surrounding the playing surface of football. We are here to give you 7 interesting facts about pitches and find out burning questions like just how long is a football pitch?


Fact 1 – How long is a football pitch?

Let’s start off with something more people should know but something a lot of people do not. The dimensions of the pitch. FIFA allows different sizes with touchlines to be within 90-120m long and goal lines to be within 45-90m wide. The different size can be used by teams to play varying styles of the game and is an interesting tactical advantage for some teams, something to consider when you are sticking a wager on Betfair’s latest offer.


Fact 2 – You don’t have to play on grass

Whilst traditionally football is played on grass, a lot of lower level teams are now adopting the use of highly technological artificial grass to save the groundskeeper bill. Artificial grass is also used in climates where it can be really hard to maintain grass. The things that are necessary are for the grass, real or artificial, to be green and to comply with the FIFA Quality Concept for Football Turf.


Fact 3 – Penalty box ‘D’

Whilst many know that the penalty box in football is for the designated area of where a goalkeeper can handle the ball and where if a foul occurs, the team gets a penalty, but what is the ‘D’ attached to the box for? This addition to the box is actually an extension to the exclusion zone of opposition players when one team is taking a penalty kick.


4- Goal dimensions – ideal for next time you are utilising some BTTS betting tips

Whilst the pitch sizes can differ from arena to arena, the goal dimensions must be the same wherever you go. This means the goal posts must be 8 yards apart and the crossbar must be 8ft from the ground. This standardised size is necessary but a net at the back of the goal is not.


Fact 5 – There hasn’t always been crossbars

Since the start of the game and from its humble roots, there has always been goalposts to signify where the goals were. But it wasn’t until 1875 that crossbars were added to the game. Before this a string was tied between the goalposts!


6- Field or pitch?

We are talking about football pitches. Sometimes, they can get referred to as fields (Americans, raise your hands). This is plainly wrong and when it comes to football the playing arenas are almost always known as pitches.


7- Sandygate

The oldest known actual football pitch and ground is found in Northern England in Sheffield. Built and opened in 1806, the Sandygate hosted the world’s first inter-club match inj 1860 between Hallam Fc and Sheffield FC. An unsuspecting home of football, admittedly.

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People & Lifestyle

Glitz Africa’s Beauty Forum ’21 discusses beauty aesthetics, influencers & production



Glitz Africa organized the second edition of the Beauty Forum, a side event of the annual Glitz Africa Fashion Week; a platform to engage beauty experts, entrepreneurs, influencers and enthusiasts to discuss all things beauty. It took place on Wednesday, October 20 at The Underbridge, East Legon.

It took off with a message from the keynote speaker, Ms Dzigbordi Dosoo, the certified high-performance coach.

The first panel was moderated by the forum host, Miss Gina Nipah, a plus size model and owner of Hapin Hair Lounge. The speakers on the panel discussing ‘The crave for beauty aesthetics, does it really work?’ included Trudy Arnold (CEO, Studio 7 Beauty Lounge), Jahara M Osman (Founder, Premier Aesthetic Clinic), Siran Mahama (CEO, Reviv Ghana), Emily Bodom (CEO, Enhance by EB) and Tish Tagoe (CEO, Luxury Beauty Spa).

They discussed both surgical and non-surgical beauty procedures, the likely complications and safety measures they take.

The second panel discussed the topic, ‘Building brand relationships with influencer marketing’ with Founder of LXHR Solutions, Lexy O. Boahene as moderator. The speakers included; Chris Kata (TV host/Entrepreneur), Larley Lartey (Digital Creator/Creative Director) and Maame Gyamfua Yeboah (Co-founder, Oh My Hair).

The ladies discussed the era of influencer marketing, what they consider before coming on board as influencers and brands look out for in choosing influencers among other issues.

The last panel was moderated by the Co-founder of Polish’d Nails and Beauty Bar, Nana Amobi Chambers on the topic, ‘From sourcing to distribution – Exploring the process of beauty production’ with Akosua Opoku (Owner, Beautymarked – a skincare and makeup retail) and Ernest Ekuma (Managing Director, Tree of Life).

Adeline Asante Antwi, a manager at Garnier did a short presentation on some of their products and offered some freebies to the guests. Zeepay also did a presentation on their products.

Some of the guests included Sacha Okoh (CEO, SO Aesthetics), Vanessa Gyan (media personality and entrepreneur), Ramona McDermott (fashion influencer) among others.

Partners of the Forum included MAC Cosmetics, Zeepay and Garnier.

Food partners which included The Salad Bar, Omama Chocolate, Sunny Snacks and Lizgyei Drinks provided refreshment to the guests.

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Full Winners Ghana Events Awards2021: Outstanding stakeholders awarded to boost morale in creative industry



Full Winners Ghana Events Awards2021

Ghana Events Awards(GEA), a creative industry player has awarded over 20 of its members in the creative art sector to boost their morale and encourage them work assiduously to make the industry a lucrative job for the upcoming artists.


The host and co-host, Jay foley and Roselyn Felli both of Joy Prime television at multimedia were very magnificent and hilarious as they are on top of the game throughout the ceremony giving the audience and invited guests the pleasure needed to enjoy the awards night at Movenpic Hotel in Accra.

Also at the 4th GEA night, citations and plaques were presented to winners in various categories like Best MC of the year, Best Disc Jockey (DJ) player of the year, Best Event Planner of the year, Best Event of the year among others.


Speaking to journalists, the Chief Executive of GEA, Kelvin Kenneth was delighted and expressed his appreciation to the Board of Directors and all stakeholders who were involved in making the event possible and successful.


He explained that the nomination and selection of winners in the various categories is based on lots of considerations from the public, Board members and the economy which includes good lightening system, sound system, stage and the environment in which the event was held or occasioned.

” the public, Board members and other economic issues were considered and other issues factored in during the nomination and selection of Best possible winners in the various categories”, he said.


Mr. Kenneth added that his next option is to focus on how to improve and extend the awards ceremony to other African countries, adding that, this will even place Ghana on the limelight and also enhance the creative industry across the African continent.


He therefore called for unity among the industry players in the creative arts in order to fight a common course or agenda for the benefit of the upcoming artists.

The founder of Jandel Limited who own the overall Best award in the creative industry, Afia Moro advised her colleagues to have a passionate feeling for the creative art rather than seeking for money, stating that, your passion for the job will let you earn good money at the end.


She tasked all stakeholders in the creative art industry to be innovative and creative through learning in order to enable them reinvent new things and bring new ideas to the table which can be a tool to remain in business even in this era of the pandemic.


“try to be driven by passion whiles you try to earn good money and also educate yourselve and be in track by using the advance technologies like the internet and social media that will make us in the creative industry be at par with our competitors in the outside world”, she added.


She further outlined some challenges like failure to recognize the industry by government, division among members, failure to be paid the right amount among others that are facing the industry and wished they can be addressed as soon as possible to drive them forward.


” we lack so many things and when it comes to certain things, government fail to recognize us like the sharing of the stimulus packages during the COVID-19 era, most of our members who also placed in their request were sidelined and never get anything”, she said.

But she was grateful and optimistic that the challenges will be addressed due to government’s establishment of the creative art alongside the tourism sector, adding, we can voice out our grievances at that department to be addressed by the appropriate authorities.


Also, the Best Master of Ceremony (MC) winner from multimedia, Andy Dosty appealed to government to include the industry in the distribution of the stimulus package or offer some of the members some loans that will cushion them since the pandemic have already caused a huge damage to the industry and things are difficult for most of the members in the industry in Ghana.


He also praised the award planners and stakeholders for making the event successful because according to him, there has been an improvement in this year’s ceremony and very optimistic the previous award ceremonies will be greater.


” am considering and wished stakeholders will come together and put their resources together to ensure a massive awards ceremony in the next occasion “, he noted.


The winners of the various categories are as follows:



























Adonko next level energy drink.

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People & Lifestyle

5 Ways To Increase Watch Time on Your YouTube Channel



kofi tv

One of the key players in the YouTube Algorithm is watch time. When you increase your average watch time, YouTube will reward you by promoting your channel through both natural search and in recommended videos. This ultimately leads to more exposure for your channel. This article will dive into 5 different ways you can get more watch time on your video.

1. Start a Youtube Series Playlist

A series playlist allows you to compile similar videos into one convenient location. This tool not only makes your channel more user friendly and easier to navigate, but by placing similar videos into one convenient location, you are encouraging users to continue watching.

This is the age of binge watching and if people see one video they enjoy, they’re likely to stick around and watch the next. Organizing your videos into a series playlist puts them into a loop where one video plays automatically after another, thus having your viewer hooked and reaching for the popcorn while they spend more time watching your videos.

You can create a playlist from existing videos on your channel or create videos specifically for a series or themed playlist. Aim for quality over quantity and don’t upload more than 10 videos in a series. This is a win-win as your watch time increases and your viewers get to see more of what they love from your channel.

2. Incorporate Youtube Chapters in Your Videos

Youtube Chapters allows you to add descriptions to individual segments of your video and break it up into more digestible pieces. The more information you can provide to the viewer, the better. This helps users find exactly what they’re looking for in your content and they’ll be more likely to watch the entirety of your video since they can clearly read what each segment contains.

Chapters can be automatically or custom created. We recommend custom creating your video chapters so you have more control over how the titles read for each segment and use keywords to further optimize your content. If you choose to use automatic chapters, always read over them to make sure they are relevant and complimentary to your video.

3. Choose an Engaging Title

Your video title should accurately reflect what a viewer will expect from your video. This is important to build trust with your viewers and prevent drop-off. Summing up your video into one irresistibly enticing line may seem a bit challenging but follow these tips help you out:


  • Keep it under 70 characters
  • Include keywords that match your topic and will naturally increase your search rank
  • Use all caps on certain buzz words within your title and add a call to action
  • Write your title in the same tone and voice you use in your videos


4. Create A Complimentary Thumbnail to Support Your Title

A good title deserves an equally good thumbnail to go with it. Youtube will help you choose one out of a variety of shots, but we recommend making your own for an extra personalized touch. There are tons of professional design softwares you can use that are free, our most recent favorites are Snappa and Canva.

To create a good thumbnail, stick to your branding. This includes everything from font, colors, tone of voice in text and everything in between that defines who you are as a brand. Make sure your branding shines in a clean and simple design that doesn’t overwhelm the viewer. Find a relevant and eye-catching photo that will stop users in their tracks as they scroll. A good thumbnail makes the viewer excited for what they’re about to watch!

5. Track Your Progress Using Youtube Analytics

Tracking your progress on Youtube Analytics helps you gain insights about what is working to increase watch time and also what isn’t. Try new things to see what works. Learning what doesn’t work is just as important as learning what does. Be diligent and create a system for tracking your analytics and how you will use that information on your channel.

To access your insights, log in to Youtube Studio and click on “analytics.” Once you’re in, you can view everything from your watch time of subscribers vs non-subscribers to how certain impressions led to more watch time.

Watch time is an important element of the YouTube algorithm and influences how your video will be listed. Use these tips to get more watch time and have more of your content appreciated!

We hope you enjoyed this blog.


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